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SCHOOL PRINCIPALS' UNETHICAL MARKETING PRACTICES IN TAIWAN.
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- Social Behavior & Personality: an international journal, 2013, v. 41, n. 3, p. 453, doi. 10.2224/sbp.2013.41.3.453
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- Article
Ethical Entrepreneurship Is Redefining Marketing-Driven Organizations.
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- Journal of Ethics & Entrepreneurship, 2016, v. 6, n. 1, p. 97
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- Article
Ethical Marketing in the Blockchain-Based Sharing Economy: Theoretical Integration and Guiding Insights.
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- Journal of Business Ethics, 2023, v. 183, n. 4, p. 1113, doi. 10.1007/s10551-021-05015-8
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- Article
Perceived Ethical Leadership Affects Customer Purchasing Intentions Beyond Ethical Marketing in Advertising Due to Moral Identity Self-Congruence Concerns.
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- Journal of Business Ethics, 2019, v. 156, n. 2, p. 357, doi. 10.1007/s10551-017-3577-4
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- Article
Lonely Rebel or Pioneer of the Future? Towards an Understanding of Moral Stakeholder Framing of Activist Brands.
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- Advances in Consumer Research, 2014, v. 42, p. 371
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- Article
Ethics in Consumer Research: An Overview and Prospectus.
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- Advances in Consumer Research, 1994, v. 21, n. 1, p. 566
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- Article
NEUROMARKETING IN MARKET RESEARCH.
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- Interdisciplinary Description of Complex Systems, 2016, v. 14, n. 2, p. 139, doi. 10.7906/indecs.14.2.3
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- Article
AN OVERVIEW OF RESEARCH ON MARKETING ETHICS EDUCATION.
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- Market / Trziste, 2016, v. 28, n. 2, p. 131
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- Article