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Effective Marketing Science Applications: Insights from the ISMS-MSI Practice Prize Finalist Papers and Projects.
- Published in:
- Marketing Science, 2013, v. 32, n. 2, p. 229, doi. 10.1287/mksc.1120.0756
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- Publication type:
- Article
Introducing Marketing Science Institute Research Priorities to Marketing Science.
- Published in:
- Marketing Science, 2012, v. 31, n. 6, p. 873, doi. 10.1287/mksc.1120.0747
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- Publication type:
- Article
Programming Notes.
- Published in:
- Journal of Marketing Research (JMR), 1968, v. 5, n. 1, p. 94, doi. 10.1177/002224376800500113
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- Publication type:
- Article
Fellows Roundtable.
- Published in:
- 2011
- By:
- Publication type:
- Proceeding
MSI 50th Anniversary Celebratory Session.
- Published in:
- 2011
- By:
- Publication type:
- Proceeding