Deceptive Minds in Digital Spaces: The Influence of the Dark Triad on Posting Fake Online Reviews.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 7, p. 1932, doi. 10.1002/mar.22212
- By:
- Publication type:
- Article
Works about MARKETING & psychology
Results: 479
1
2
How Invoking Science in the Production Process of Geographical Indication Products Impacts Consumer's Perceived Authenticity and Product Valuation.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 7, p. 1848, doi. 10.1002/mar.22209
- By:
- Publication type:
- Article
3
Sustaining the Shift: Mechanisms of Practice Continuation in Meat Analogue Consumption.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 7, p. 1811, doi. 10.1002/mar.22206
- By:
- Publication type:
- Article
4
Does One Size Fit All? The Role of Extraversion in Generating Electronic Word‐of‐Mouth Through Social Media Brand Page Engagement.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 7, p. 1827, doi. 10.1002/mar.22205
- By:
- Publication type:
- Article
5
Storytelling Ads, Narrative Transportation, Retrospective Reflexivity, and Attitude Towards Brands: Role of Independent Versus Interdependence Self‐Construal.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 7, p. 1795, doi. 10.1002/mar.22204
- By:
- Publication type:
- Article
6
The Impact of Regulatory Focus on the Inaction Inertia Effect.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 7, p. 1779, doi. 10.1002/mar.22203
- By:
- Publication type:
- Article
7
Algorithm‐Generated Identity Labeling Promotes Identity‐Consistent Product Preferences.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 6, p. 1667, doi. 10.1002/mar.22195
- By:
- Publication type:
- Article
8
The Dark Side of a Big Smile: Detrimental Effects of Smile Intensity on Luxury Brand Advertising Effectiveness.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 6, p. 1476, doi. 10.1002/mar.22189
- By:
- Publication type:
- Article
9
Children Preferences for Global and Local Brands: An Empirical Study Drawing on Symbolic Self‐Completion Theory.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 6, p. 1456, doi. 10.1002/mar.22188
- By:
- Publication type:
- Article
10
How Argument Numerosity Shapes Firm‐Generated Content Effectiveness.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 6, p. 1437, doi. 10.1002/mar.22185
- By:
- Publication type:
- Article
11
Gendered Artificial Intelligence in Marketing: Behavioral and Neural Insights Into Product Recommendations.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1415, doi. 10.1002/mar.22186
- By:
- Publication type:
- Article
12
Flipping the Script: Harnessing Consumer Knowledge, Message Order and Refutation for Effective Two‐Sided Green Advertising.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1361, doi. 10.1002/mar.22184
- By:
- Publication type:
- Article
13
The Role of Serendipity in Narratives: How Serendipitous Story Promotes Product Interest.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1346, doi. 10.1002/mar.22181
- By:
- Publication type:
- Article
14
Color Inside and Outside the Lines: Evidence From Eye‐Tracking Studies on Conformity to and Differentiation From Category Color Codes.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1330, doi. 10.1002/mar.22180
- By:
- Publication type:
- Article
15
"A Contribution Shared Is a Contribution Halved": The Influence of Tie Strength‐Based Disclosure Strategy on Potential Donors' Donation Amounts.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1297, doi. 10.1002/mar.22179
- By:
- Publication type:
- Article
16
Activation or Rigidity: The Dual‐Channel Mechanism of Responsibility on Consumer Citizenship Behavior Beneficial to Community Members.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1281, doi. 10.1002/mar.22178
- By:
- Publication type:
- Article
17
Going for Equality: How Power States Influence Consumers' Preference For Advertisements With Right‐Enhancing Versus Suffering‐Reducing Appeals.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1264, doi. 10.1002/mar.22177
- By:
- Publication type:
- Article
18
The Power That Blinds: How Power and Persuasion Knowledge Affect Marketplace Interactions.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 5, p. 1233, doi. 10.1002/mar.22176
- By:
- Publication type:
- Article
19
When Did They Post It? How Temporal Markers Influence the Persuasiveness of Online Reviews.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 4, p. 1035, doi. 10.1002/mar.22163
- By:
- Publication type:
- Article
20
What Drives Consumers to Engage in Immersive Technologies? A Consumer Metaverse Engagement Motivation Model.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 3, p. 921, doi. 10.1002/mar.22158
- By:
- Publication type:
- Article
21
Choice, Psychological Ownership, and Option Valuation.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 3, p. 767, doi. 10.1002/mar.22150
- By:
- Publication type:
- Article
22
The role of immersive spaces on the customer experience: An exploration of fashion metaverses.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 2, p. 539, doi. 10.1002/mar.22140
- By:
- Publication type:
- Article
23
Typology and impact of follower responses to social media influencer "promotional crisis".
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 2, p. 412, doi. 10.1002/mar.22133
- By:
- Publication type:
- Article
24
Into the virtual worlds: conceptualizing the consumer‐avatar journey in virtual environments.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 2, p. 374, doi. 10.1002/mar.22129
- By:
- Publication type:
- Article
25
Rating with the senses: How sensory encounters are reflected on online review ratings?
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 1, p. 159, doi. 10.1002/mar.22119
- By:
- Publication type:
- Article
26
Consumer decision‐making in cosmetic surgery: An interdisciplinary review identifying key challenges and implications for marketing theory.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 12, p. 3182, doi. 10.1002/mar.22104
- By:
- Publication type:
- Article
27
The double‐edged sword of generative artificial intelligence in digitalization: An affordances and constraints perspective.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 11, p. 2924, doi. 10.1002/mar.22094
- By:
- Publication type:
- Article
28
Conceptualizing sustainable consumption priming: A scoping review.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 11, p. 2772, doi. 10.1002/mar.22083
- By:
- Publication type:
- Article
29
Is authenticity key? Mobilization by social media influencers versus celebrities and young people's political participation.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 11, p. 2757, doi. 10.1002/mar.22082
- By:
- Publication type:
- Article
30
The Dark Triad of brand personality: Scale development and validation.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 11, p. 2728, doi. 10.1002/mar.22081
- By:
- Publication type:
- Article
31
Danmaku consistency reduces consumer purchases during live streaming: A dual‐process model.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 11, p. 2591, doi. 10.1002/mar.22074
- By:
- Publication type:
- Article
32
Power from words: The influence of brand activism message framing on consumer purchase intention.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 11, p. 2625, doi. 10.1002/mar.22073
- By:
- Publication type:
- Article
33
The self on display: The impact of self‐objectification on luxury consumption.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 10, p. 2412, doi. 10.1002/mar.22061
- By:
- Publication type:
- Article
34
Giver‐receiver discrepancy in decisions between probabilistic and regular gifts.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 10, p. 2381, doi. 10.1002/mar.22060
- By:
- Publication type:
- Article
35
Crafting conceptual proposition‐based contributions: The 7C framework.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 10, p. 2396, doi. 10.1002/mar.22055
- By:
- Publication type:
- Article
36
Show me the outputs! The influence of charitable outputs and charitable cause phrasing on charitable giving.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 10, p. 2368, doi. 10.1002/mar.22054
- By:
- Publication type:
- Article
37
Optionally green: The effect of hybrid product default policy on consumer response to hybrid products.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 10, p. 2239, doi. 10.1002/mar.22052
- By:
- Publication type:
- Article
38
Perceived brand transparency: A conceptualization and measurement scale.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 10, p. 2274, doi. 10.1002/mar.22048
- By:
- Publication type:
- Article
39
Transformative privacy calculus: Conceptualizing the personalization‐privacy paradox on social media.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1574, doi. 10.1002/mar.21998
- By:
- Publication type:
- Article
40
Perceived economic mobility predicts evaluation of low‐fit co‐brands.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1562, doi. 10.1002/mar.21997
- By:
- Publication type:
- Article
41
Keeping distance! How infectious disease threat lowers consumers' attitudes toward densely displayed products.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1549, doi. 10.1002/mar.21996
- By:
- Publication type:
- Article
42
Sonic branding: A narrative review at the intersection of art and science.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1530, doi. 10.1002/mar.21995
- By:
- Publication type:
- Article
43
Crafting emotional engagement and immersive experiences: Comprehensive scale development for and validation of hospitality marketing storytelling involvement.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1514, doi. 10.1002/mar.21994
- By:
- Publication type:
- Article
44
Enhancing the profitability of pay what you want: A study of suggested prices.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1502, doi. 10.1002/mar.21993
- By:
- Publication type:
- Article
45
When the recipe is more important than the ingredients: Unveiling the complexity of consumer use of voice assistants.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1489, doi. 10.1002/mar.21992
- By:
- Publication type:
- Article
46
Technology affordances and social withdrawal: The rise of hikikomori.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 7, p. 1469, doi. 10.1002/mar.21991
- By:
- Publication type:
- Article
47
Exploring gift gaps: A meta‐analysis of giver–recipient asymmetries.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 6, p. 1318, doi. 10.1002/mar.21981
- By:
- Publication type:
- Article
48
How do username and avatar affect people's engagement with native advertising on social media: From the self‐disclosure perspective.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 6, p. 1289, doi. 10.1002/mar.21980
- By:
- Publication type:
- Article
49
Is this really me? Investigating brand personality self‐congruity on consumer behavior in video‐based social media.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 5, p. 1115, doi. 10.1002/mar.21969
- By:
- Publication type:
- Article
50
The conceptualization of enablers and constraints of in‐store buying as part of the affordances flow funnel process through scan and go apps.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 5, p. 1060, doi. 10.1002/mar.21968
- By:
- Publication type:
- Article