Found: 425
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Technology affordances and social withdrawal: The rise of hikikomori.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1469, doi. 10.1002/mar.21991
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- Publication type:
- Article
When the recipe is more important than the ingredients: Unveiling the complexity of consumer use of voice assistants.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1489, doi. 10.1002/mar.21992
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- Article
Enhancing the profitability of pay what you want: A study of suggested prices.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1502, doi. 10.1002/mar.21993
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- Article
Crafting emotional engagement and immersive experiences: Comprehensive scale development for and validation of hospitality marketing storytelling involvement.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1514, doi. 10.1002/mar.21994
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- Article
Sonic branding: A narrative review at the intersection of art and science.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1530, doi. 10.1002/mar.21995
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- Article
Keeping distance! How infectious disease threat lowers consumers' attitudes toward densely displayed products.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1549, doi. 10.1002/mar.21996
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- Article
Perceived economic mobility predicts evaluation of low‐fit co‐brands.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1562, doi. 10.1002/mar.21997
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- Article
Transformative privacy calculus: Conceptualizing the personalization‐privacy paradox on social media.
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- Psychology & Marketing, 2024, v. 41, n. 7, p. 1574, doi. 10.1002/mar.21998
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- Article
How do username and avatar affect people's engagement with native advertising on social media: From the self‐disclosure perspective.
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- Psychology & Marketing, 2024, v. 41, n. 6, p. 1289, doi. 10.1002/mar.21980
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- Publication type:
- Article
Exploring gift gaps: A meta‐analysis of giver–recipient asymmetries.
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- Psychology & Marketing, 2024, v. 41, n. 6, p. 1318, doi. 10.1002/mar.21981
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- Article
To buy or not to buy? The impulse buying dilemma in livestream shopping.
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- Psychology & Marketing, 2024, v. 41, n. 5, p. 989, doi. 10.1002/mar.21967
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- Article
Key factors influencing knowledge acquisition through game‐based learning.
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- Psychology & Marketing, 2024, v. 41, n. 5, p. 1045, doi. 10.1002/mar.21966
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- Publication type:
- Article
The conceptualization of enablers and constraints of in‐store buying as part of the affordances flow funnel process through scan and go apps.
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- Psychology & Marketing, 2024, v. 41, n. 5, p. 1060, doi. 10.1002/mar.21968
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- Publication type:
- Article
Is this really me? Investigating brand personality self‐congruity on consumer behavior in video‐based social media.
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- Psychology & Marketing, 2024, v. 41, n. 5, p. 1115, doi. 10.1002/mar.21969
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- Publication type:
- Article
Erroneous consumer evaluations in the marketplace: How consumer evaluations are biased by raw performance scores.
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- Psychology & Marketing, 2024, v. 41, n. 3, p. 665, doi. 10.1002/mar.21944
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- Publication type:
- Article
Exploring the motivating factors for using live‐streaming and their influence on consumers' hedonic well‐being: The mediating effect of psychological engagement.
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- Psychology & Marketing, 2024, v. 41, n. 1, p. 27, doi. 10.1002/mar.21881
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- Publication type:
- Article
Fostering trust and overcoming psychological resistance towards cryptocurrencies and cryptoassets.
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- Psychology & Marketing, 2024, v. 41, n. 1, p. 45, doi. 10.1002/mar.21889
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- Publication type:
- Article
Gamification's role in fostering user engagement with healthy food‐based digital content.
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- Psychology & Marketing, 2024, v. 41, n. 1, p. 69, doi. 10.1002/mar.21892
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- Publication type:
- Article
To be real or not to be real? The effect of genuine (vs. nongenuine) depictions of social media influencers on followers' well‐being and brand purchase intention.
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- Psychology & Marketing, 2024, v. 41, n. 1, p. 203, doi. 10.1002/mar.21920
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- Publication type:
- Article
"Unattractive = natural": How explicit and implicit beliefs jointly affect consumer purchase of unattractive produce.
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- Psychology & Marketing, 2023, v. 40, n. 12, p. 2487, doi. 10.1002/mar.21909
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- Article
Improving the effectiveness of personalized recommendations through attributional cues.
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- Psychology & Marketing, 2023, v. 40, n. 12, p. 2559, doi. 10.1002/mar.21914
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- Article
Marketing analytics: The bridge between customer psychology and marketing decision‐making.
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- Psychology & Marketing, 2023, v. 40, n. 12, p. 2588, doi. 10.1002/mar.21908
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- Article
Strike while the iron is hot: Temperature affects consumers' appetite for risk.
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- Psychology & Marketing, 2023, v. 40, n. 12, p. 2653, doi. 10.1002/mar.21905
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- Article
Chatbot or human? The impact of online customer service on consumers' purchase intentions.
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- Psychology & Marketing, 2023, v. 40, n. 11, p. 2186, doi. 10.1002/mar.21862
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- Publication type:
- Article
Chatbots in frontline services and customer experience: An anthropomorphism perspective.
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- Psychology & Marketing, 2023, v. 40, n. 11, p. 2201, doi. 10.1002/mar.21882
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- Article
NFT luxury brand marketing in the metaverse: Leveraging blockchain‐certified NFTs to drive consumer behavior.
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- Psychology & Marketing, 2023, v. 40, n. 11, p. 2306, doi. 10.1002/mar.21854
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- Publication type:
- Article
The impact of service robots on customer satisfaction online ratings: The moderating effects of rapport and contextual review factors.
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- Psychology & Marketing, 2023, v. 40, n. 11, p. 2355, doi. 10.1002/mar.21903
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- Publication type:
- Article
The role of emotions in augmented reality.
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- Psychology & Marketing, 2023, v. 40, n. 11, p. 2387, doi. 10.1002/mar.21884
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- Publication type:
- Article
Context in augmented reality marketing: Does the place of use matter?
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- Psychology & Marketing, 2023, v. 40, n. 11, p. 2447, doi. 10.1002/mar.21814
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- Publication type:
- Article
Omitted Budget Constraint Bias and Implications for Competitive Pricing.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 5, p. 968, doi. 10.1177/00222437221145283
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- Publication type:
- Article
Understanding How Music Influences Shopping on Weekdays and Weekends.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 5, p. 987, doi. 10.1177/00222437221150930
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- Publication type:
- Article
Does (customer data) size matter? Generating valuable customer insights with less customer relationship risk.
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- Psychology & Marketing, 2023, v. 40, n. 10, p. 2016, doi. 10.1002/mar.21866
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- Article
Is brand reputation a banner for social marketing? A social enterprise product consumption perspective.
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- Psychology & Marketing, 2023, v. 40, n. 10, p. 2041, doi. 10.1002/mar.21870
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- Publication type:
- Article
When less is more: Understanding consumers' responses to minimalist appeals.
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- Psychology & Marketing, 2023, v. 40, n. 10, p. 2151, doi. 10.1002/mar.21869
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- Publication type:
- Article
To neglect or to consider? Opportunity cost consideration during product sampling can accelerate satiation.
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- Psychology & Marketing, 2023, v. 40, n. 9, p. 1773, doi. 10.1002/mar.21836
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- Publication type:
- Article
Overcoming the blockchain technology credibility gap.
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- Psychology & Marketing, 2023, v. 40, n. 9, p. 1791, doi. 10.1002/mar.21855
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- Publication type:
- Article
There's not much to tell: The impact of emotional resilience on negative word‐of‐mouth following service failure.
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- Psychology & Marketing, 2023, v. 40, n. 9, p. 1808, doi. 10.1002/mar.21856
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- Publication type:
- Article
The effects of combining front‐of‐pack nutritional labels on consumers' subjective understanding, trust, and preferences.
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- Psychology & Marketing, 2023, v. 40, n. 8, p. 1484, doi. 10.1002/mar.21838
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- Publication type:
- Article
The role of demand‐based scarcity appeals in promoting cultured meat.
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- Psychology & Marketing, 2023, v. 40, n. 8, p. 1501, doi. 10.1002/mar.21821
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- Publication type:
- Article
Underscoring flavor or healthiness? The effectiveness of different communication appeals in promoting local food and the moderating role of individual construal.
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- Psychology & Marketing, 2023, v. 40, n. 8, p. 1521, doi. 10.1002/mar.21837
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- Publication type:
- Article
Increasing purchase intention while limiting binge‐eating: The role of repeating the same flavor‐giving ingredient image on a front of package.
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- Psychology & Marketing, 2023, v. 40, n. 8, p. 1539, doi. 10.1002/mar.21839
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- Publication type:
- Article
Pink tasks: Feminists and their preferences for premium beauty products.
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- Psychology & Marketing, 2023, v. 40, n. 8, p. 1658, doi. 10.1002/mar.21826
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- Article
The pain of payment: A review and research agenda.
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- Psychology & Marketing, 2023, v. 40, n. 8, p. 1672, doi. 10.1002/mar.21825
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- Publication type:
- Article
Issue Information.
- Published in:
- Psychology & Marketing, 2023, v. 40, n. 7, p. 1263, doi. 10.1002/mar.21686
- Publication type:
- Article
A meta‐analysis on the effects of product scarcity.
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- Psychology & Marketing, 2023, v. 40, n. 7, p. 1267, doi. 10.1002/mar.21816
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- Publication type:
- Article
Consumer–brand relationships and social distance: A construal level theory perspective.
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- Psychology & Marketing, 2023, v. 40, n. 7, p. 1299, doi. 10.1002/mar.21818
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- Publication type:
- Article
I want to remember: Preference for visual intensity in sentimental purchases.
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- Psychology & Marketing, 2023, v. 40, n. 7, p. 1361, doi. 10.1002/mar.21819
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- Publication type:
- Article
Men engage in self‐deceptive enhancement, whereas women engage in impression management.
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- Psychology & Marketing, 2023, v. 40, n. 7, p. 1405, doi. 10.1002/mar.21805
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- Publication type:
- Article
The negative handmade effect: How and why control deprivation thwarts desire for handmade products.
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- Psychology & Marketing, 2023, v. 40, n. 7, p. 1431, doi. 10.1002/mar.21812
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- Publication type:
- Article
Issue Information.
- Published in:
- 2023
- Publication type:
- Table of Contents