Works matching DE "MARKET surveys -- Design %26 construction"
Results: 52
Visiting item non-responses in internet survey data collection.
- Published in:
- International Journal of Market Research, 2011, v. 53, n. 5, p. 687, doi. 10.2501/IJMR-53-5-687-703
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- Publication type:
- Article
Estimating nonresponse bias and mode effects in a mixed-mode survey.
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- International Journal of Market Research, 2011, v. 53, n. 5, p. 669, doi. 10.2501/IJMR-53-5-669-686
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- Publication type:
- Article
Lessons from academia.
- Published in:
- 2011
- By:
- Publication type:
- Opinion
Automating questionnaire design and construction.
- Published in:
- International Journal of Market Research, 1999, v. 42, n. 1, p. 79
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- Publication type:
- Article
Measuring Service Quality: is SERVQUAL now Redundant?
- Published in:
- Journal of Marketing Management, 1995, v. 11, n. 1-3, p. 257, doi. 10.1080/0267257X.1995.9964341
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- Publication type:
- Article
DETERMINING SAMPLE SIZE FOR PRETESTING COMPARATIVE EFFECTIVENESS OF ADVERTISING COPIES.
- Published in:
- Management Science, 1977, v. 23, n. 12, p. 1284, doi. 10.1287/mnsc.23.12.1284
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- Publication type:
- Article
Measurement of Consumer Satisfaction: An Innovation.
- Published in:
- 1978
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- Publication type:
- Case Study
CONSUMER RESEARCH: A State of the Art Review.
- Published in:
- Journal of Marketing, 1978, v. 42, n. 2, p. 87, doi. 10.2307/1249890
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- Publication type:
- Article
A New Method For Studying Family Decision-Making.
- Published in:
- Journal of Marketing, 1978, v. 42, n. 1, p. 12, doi. 10.1177/002224297804200103
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- Publication type:
- Article
How to Double or Triple Mail-Survey Response Rates.
- Published in:
- Journal of Marketing, 1977, v. 41, n. 4, p. 78, doi. 10.2307/1250239
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- Publication type:
- Article
Three Variables in Stimulating Responses to Mailed Questionnaires.
- Published in:
- Journal of Marketing, 1977, v. 41, n. 4, p. 76, doi. 10.2307/1250238
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- Publication type:
- Article
Choosing a Remedy for Sick Sales: Product Change or Advertising Change?
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- Journal of Marketing, 1975, v. 39, n. 2, p. 67, doi. 10.1177/002224297503900211
- Publication type:
- Article
Follow-up Methods, Questionnaire Length, and Market Differences in Mail Surveys.
- Published in:
- Journal of Marketing, 1975, v. 39, n. 2, p. 20, doi. 10.2307/1250111
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- Publication type:
- Article
A Critical Evaluation of "The Problem of Self-concept in Store Image Studies"
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- Journal of Marketing, 1971, v. 35, n. 1, p. 71, doi. 10.2307/1250568
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- Publication type:
- Article
The Multivariate Revolution in Marketing Research.
- Published in:
- Journal of Marketing, 1971, v. 35, n. 1, p. 13, doi. 10.2307/1250558
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- Publication type:
- Article
Rating Scales and Information Recovery--How Many Scales and Response Categories to Use?
- Published in:
- Journal of Marketing, 1970, v. 34, n. 3, p. 33, doi. 10.2307/1249817
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- Publication type:
- Article
The Problem of the Self-concept in Store Image Studies.
- Published in:
- Journal of Marketing, 1970, v. 34, n. 2, p. 67, doi. 10.2307/1250839
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- Publication type:
- Article
Attitudes of Marketing Executives Toward Ethics in Marketing Research.
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- Journal of Marketing, 1970, v. 34, n. 2, p. 46, doi. 10.2307/1250834
- By:
- Publication type:
- Article
17. Research and Forecasting.
- Published in:
- 1970
- By:
- Publication type:
- Abstract
17. Research and Forecasting.
- Published in:
- 1969
- By:
- Publication type:
- Abstract
Identifying Likely Sales Prospects.
- Published in:
- Journal of Marketing, 1963, v. 27, n. 1, p. 61, doi. 10.2307/1248584
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- Publication type:
- Article
What About Reader Service Cards?
- Published in:
- Journal of Marketing, 1963, v. 27, n. 1, p. 56, doi. 10.2307/1248583
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- Publication type:
- Article
24. RESEARCH TECHNIQUE.
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- 1952
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- Publication type:
- Abstract
THE GROUP INTERVIEW AS A TOOL OF RESEARCH.
- Published in:
- Journal of Marketing, 1952, v. 16, n. 4, p. 452, doi. 10.2307/1246983
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- Publication type:
- Article
24. RESEARCH TECHNIQUE.
- Published in:
- 1952
- By:
- Publication type:
- Abstract
MAIL QUESTIONNAIRES AND THE PERSONALIZED LETTER OF TRANSMITTAL.
- Published in:
- Journal of Marketing, 1952, v. 16, n. 3, p. 331, doi. 10.2307/1247547
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- Publication type:
- Article
MARKETING RESEARCH FOR THE SMALL COMPANY.
- Published in:
- Journal of Marketing, 1951, v. 16, n. 2, p. 179, doi. 10.2307/1247626
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- Publication type:
- Article
22. GENERAL MARKET STATISTICS.
- Published in:
- 1945
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- Publication type:
- Abstract
CONDUCTING SALES TESTS.
- Published in:
- Journal of Marketing, 1944, v. 9, n. 2, p. 158, doi. 10.1177/002224294400900212
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- Publication type:
- Article
ON SAMPLING IN MARKET SURVEYS.
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- Journal of Marketing, 1944, v. 9, n. 1, p. 26, doi. 10.2307/1245522
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- Publication type:
- Article
A FLEXIBLE METHOD OF HAND TABULATION.
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- Journal of Marketing, 1939, v. 3, n. 3, p. 265, doi. 10.2307/1246214
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- Publication type:
- Article
Predetermining the Necessary Size of a Sample in Marketing Studies.
- Published in:
- Journal of Marketing, 1937, v. 2, n. 1, p. 9, doi. 10.2307/1245495
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- Publication type:
- Article
Creating a "Smart" Conditional Consensus Forecast.
- Published in:
- Financial Analysts Journal, 2008, v. 64, n. 6, p. 74, doi. 10.2469/faj.v64.n6.9
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- Publication type:
- Article
Carryover and Backfire Effects in Marketing Research.
- Published in:
- Journal of Marketing Research (JMR), 1993, v. 30, n. 1, p. 52, doi. 10.2307/3172513
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- Publication type:
- Article
Improving rating scale measures by detecting and...
- Published in:
- Journal of Marketing Research (JMR), 1992, v. 29, n. 2, p. 176, doi. 10.2307/3172568
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- Publication type:
- Article
The Negative Effects of Personalization on Response Patterns in Mail Surveys.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 114, doi. 10.2307/3150671
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- Publication type:
- Article
Incentives to Increase Survey Returns: Social Class Considerations.
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- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 107, doi. 10.2307/3150669
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- Publication type:
- Article
Information Processing Capacity and Attitude Measurement.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 104, doi. 10.2307/3150668
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- Publication type:
- Article
A Consideration of Probability Estimates Provided by Respondents.
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- Journal of Marketing Research (JMR), 1975, v. 12, n. 1, p. 100, doi. 10.2307/3150667
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- Publication type:
- Article
A Comparison of Alternative Procedures for Collecting Consumer Expenditure Data for Frequently Purchases Products.
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- Journal of Marketing Research (JMR), 1974, v. 11, n. 2, p. 128, doi. 10.2307/3150549
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- Publication type:
- Article
Statement Policy in Attitude Studies.
- Published in:
- Journal of Marketing Research (JMR), 1974, v. 11, n. 1, p. 102, doi. 10.2307/3151002
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- Publication type:
- Article
On the Analysis of Interactions in Marketing Research Data.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 4, p. 410, doi. 10.2307/3149389
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- Publication type:
- Article
Factor Interaction Effects in Mail Survey Response Rates.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 3, p. 330, doi. 10.2307/3149705
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- Publication type:
- Article
The Effects of Scaling on the Correlation Coefficient: A Test of Validity.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 3, p. 316, doi. 10.2307/3149702
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- Publication type:
- Article
CONSUMER EXPENDITURES AND INCOME.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
The Uses of Telephone Directories for Survey Sampling.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 204, doi. 10.2307/3149830
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- Publication type:
- Article
Nonresponses Bias and Callbacks in Sample Surveys.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 160, doi. 10.2307/3149821
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- Publication type:
- Article
Self-Administered Written Questionnaires or Telephone Interviews?
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 1, p. 94, doi. 10.2307/3149416
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- Publication type:
- Article
Analyzing Free-Response Data in Marketing Research.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 1, p. 45, doi. 10.2307/3149408
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- Publication type:
- Article
Overlap of Opinion Leadership: A Reply.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 2, p. 259, doi. 10.2307/3149776
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- Publication type:
- Article