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  • From both sides now.

    Published in:
    Marketing Research, 1996, v. 8, n. 2, p. 39
    By:
    • Kitaeff, Richard
    Publication type:
    Article

  • LEADERS IN MARKETING.

    Published in:
    Journal of Marketing, 1970, v. 34, n. 4, p. 66
    By:
    • Weigand, Robert E.;
    • Wright, John S.
    Publication type:
    Article