Works matching DE "LIBRARY marketing"

Results: 271

Report on the international scientific conference the Real Library – Library Reality, organised by the Institute of Library and Information Science of Eötvös Loránd University, Budapest, November 28–29, 2023.

Published in:

Folia Toruniensia, 2024, n. 24, p. 205, doi. 10.12775/FT.2024.011

By:

Németh, Katalin

Publication type:

Article

Library Social Media Services (LSMS)! Going Viral for Survival.

Published in:

Pakistan Library & Information Science Journal, 2019, v. 50, n. 3, p. 23

By:

Khan, Muhammad Tufail;
Rafiq, Muhammad

Publication type:

Article

ABSTRACTS OF THESES SUBMITTED TO THE UP SCHOOL OF LIBRARY AND INFORMATION STUDIES IN 2013.

Published in:: 2013
Publication type:: Abstract

Beyond Clip Art: Free Online Tools for Graphic Design in Libraries.

Published in:

Kentucky Libraries, 2017, v. 81, n. 1, p. 15

By:

WILLENBORG, AMBER

Publication type:

Article

The Librarian's Nitty-Gritty Guide to Content Marketing.

Published in:

2016

By:

Stuhlman, Daniel D.

Publication type:

Book Review

The Southern Miss Bower Academic Center: A Recent Academic Library-Athletics Partnership.

Published in:

Journal of Library Administration, 2025, v. 65, n. 3, p. 300, doi. 10.1080/01930826.2025.2468133

By:

Denton, A. Blake

Publication type:

Article

Systematic Review on Mobile Technology in Marketing Academic Libraries in Developing Countries.

Published in:

Journal of Library Administration, 2024, v. 64, n. 1, p. 16, doi. 10.1080/01930826.2023.2287941

By:

Mwilongo, Kardo J.

Publication type:

Article

Increasing Patron's Outreach and Engagement through Relationship Marketing: A Case Study.

Published in:

Journal of Library Administration, 2022, v. 62, n. 3, p. 359, doi. 10.1080/01930826.2022.2043691

By:

Adeogun, Margaret

Publication type:

Article

Library Marketing: Sending Text Messages and Emails to Online Library Users During COVID-19.

Published in:

Journal of Library Administration, 2021, v. 61, n. 3, p. 358, doi. 10.1080/01930826.2021.1883372

By:

Rysavy, Monica D. T.;
Michalak, Russell;
Daly, Briana

Publication type:

Article

Library Marketing on a Small Liberal Arts Campus: Assessing Communication Preferences.

Published in:

Journal of Library Administration, 2017, v. 57, n. 4, p. 420, doi. 10.1080/01930826.2017.1300459

By:

Gustafson, Julia Chance;
Sharrow, Zachary;
Short, Gwen

Publication type:

Article

Mind Your Business: Reaching the Small Business Owner and Entrepreneur Through Community Partnership and Programming.

Published in:

Journal of Library Administration, 2014, v. 54, n. 3, p. 187, doi. 10.1080/01930826.2014.915164

By:

Pryor, Christina

Publication type:

Article

Library Experience Matters! Touchpoints to Community Engagement.

Published in:

Journal of Library Administration, 2013, v. 53, n. 5-6, p. 344, doi. 10.1080/01930826.2013.876826

By:

Singh, Rajesh;
Ovsak, Amber

Publication type:

Article

Editor’s Statement.

Published in:

Journal of Library Administration, 2013, v. 53, n. 2-3, p. 97, doi. 10.1080/01930826.2013.854649

By:

Pitkin, GaryM.

Publication type:

Article

Designing User-Focused Marketing Culture in Academic Libraries: A Conceptual Outline.

Published in:

Journal of Library Administration, 2013, v. 53, n. 2-3, p. 122, doi. 10.1080/01930826.2013.853487

By:

Jaber Hossain, Muhammad

Publication type:

Article

Promoting Discovery: Creating an In-Depth Library Marketing Campaign.

Published in:

2013

By:

Thorpe, Angie;
Bowman, Heather

Publication type:

Case Study

Marketing Gets Personal: Promoting Reference Staff to Reach Users.

Published in:

Journal of Library Administration, 2012, v. 52, n. 6-7, p. 571, doi. 10.1080/01930826.2012.707955

By:

Nunn, Brent;
Ruane, Elizabeth

Publication type:

Article

Marketing Gets Personal: Promoting Reference Staff to Reach Users.

Published in:

Journal of Library Administration, 2011, v. 51, n. 3, p. 291, doi. 10.1080/01930826.2011.556945

By:

Nunn, Brent;
Ruane, Elizabeth

Publication type:

Article

Engaging your community through active strategic marketing: a practical guide for librarians and information professionals: by Terry Kendrick, London, Facet Publishing, 2021, 205 pp., $111.25, ISBN 987-1-78330-383-0.

Published in:

2022

By:

Gilbert, Catherine

Publication type:

Book Review

Library marketing basics: by Mark Aaron Polger, Lanham, Rowman & Littlefield Publishers, 2019, 330 pp., $51 (soft cover), ISBN 978-1-4422-3963-0.

Published in:

2021

By:

Steele, Gemma

Publication type:

Book Review

Marketing Practices in Australian Libraries: Is Promotion Enough?

Published in:

Journal of the Australian Library & Information Association, 2018, v. 67, n. 2, p. 116, doi. 10.1080/24750158.2018.1466429

By:

Velasquez, Diane L.;
Campbell-Meier, Jennifer

Publication type:

Article

The librarian’s nitty-gritty guide to content marketing.

Published in:

2017

By:

Siemensma, Gemma

Publication type:

Book Review

Application of Marketing Techniques in Library Services and Challenges Faced by University Librarians in Sri Lanka.

Published in:

Journal of University Librarians Association of Sri Lanka, 2021, v. 24, n. 2, p. 120, doi. 10.4038/jula.v24i2.8049

By:

Nishath, S. Shabnam;
Somaratna, Sajeewanie D.

Publication type:

Article

Tootin' Your Horn: Developing a PR/Marketing Plan.

Published in:

Journal of Hospital Librarianship, 2001, v. 1, n. 1, p. 143, doi. 10.1300/J186v01n01_21

By:

Walczak, Jane;
Gores, Julie C.

Publication type:

Article

Marketing Strategies Used By Medical Libraries Of Public Universities For Their Information Resources And Services In The North-Western Geopolitical Zone Of Nigeria.

Published in:

Library Philosophy & Practice, 2021, p. 1

By:

Abule, Mudassir A.;
Garaba, Francis

Publication type:

Article

Marketing Strategies Used By Medical Libraries Of Public Universities For Their Information Resources And Services In The North-Western Geopolitical Zone Of Nigeria.

Published in:

Library Philosophy & Practice, 2021, p. 1

By:

Abule, Mudassir A.;
Garaba, Francis

Publication type:

Article

Usage of Library Resources and Services of Maritime Academy of Asia and the Pacific (MAAP): Bases for Promotional Strategies.

Published in:

Library Philosophy & Practice, 2021, p. 1

By:

Colar, Charie Kaye

Publication type:

Article

Marketing of Library and Information Products and Services During Covid-19 Pandemic: A Study.

Published in:

Library Philosophy & Practice, 2020, p. 1

By:

Mandrekar, Bala;
Rodrigues, Maya Carvalho

Publication type:

Article

Libraries Participation in Corporate Social Responsibility Activities for Sustainable Development in South Nigeria.

Published in:

Library Philosophy & Practice, 2020, p. 1

By:

ENEM, Fidelia Ngozi;
BENSON, Oyemike Victor;
IGBOKWE, Josephine C.

Publication type:

Article

Auspicious Times with author Sarah Brennan.

Published in:

Access (10300155), 2017, v. 31, n. 4, p. 47

By:

Hill, Ailsa

Publication type:

Article

ENGAGING YOUR COMMUNITY THROUGH ACTIVE STRATEGIC MARKETING: A PRACTICAL GUIDE FOR LIBRARIANS AND INFORMATION PROFESSIONALS.

Published in:: World Digital Libraries, 2021, v. 14, n. 2, p. 211
Publication type:: Article

The Librarian's Nitty-Gritty Guide to Content Marketing.

Published in:

2017

By:

Webb, Meghan M.

Publication type:

Book Review

Report of the ALCTS Publisher/Vendor/Library Relations Interest Group Meeting. American Library Association Midwinter Meeting, Boston, January 2016.

Published in:

2016

By:

Hayworth, Gene

Publication type:

Conference Paper/Materials

Meeting Them Where They Are: Marketing to International Student Populations in U.S. Academic Libraries.

Published in:

Technical Services Quarterly, 2008, v. 25, n. 3, p. 35, doi. 10.1080/07317130802128627

By:

Mundava, Maud C.;
Gray, LaVerne

Publication type:

Article

Librarians' Self-Efficacy in Digital Literacy Skills: An Investigation of Librarians Working in Libraries of Government-Aided Colleges in West Bengal.

Published in:

Science & Technology Libraries, 2025, v. 44, n. 1, p. 14, doi. 10.1080/0194262X.2023.2286650

By:

Munshi, Shamim Aktar;
Biswas, Alamgir;
Barsha, Sayantoni

Publication type:

Article

The Power of Communication: Increasing Patron Engagement through Outreach and Assessment.

Published in:

Science & Technology Libraries, 2019, v. 38, n. 4, p. 398, doi. 10.1080/0194262X.2019.1659210

By:

Wilk, Mikolaj;
Garcia, Gabriela;
Frenkel, Matthew;
Anderberg, Lindsay

Publication type:

Article

First Chair Chats: Reflections on a Virtual Pilot Collaboration.

Published in:

Music Reference Services Quarterly, 2021, v. 24, n. 1/2, p. 28, doi. 10.1080/10588167.2021.1853406

By:

Wolski, Kristin;
Feustle, Maristella;
Sylve, Joshua

Publication type:

Article

Marketing the 21st century library: The time is now edited by Debra Lucas-Alfieri.

Published in:

2016

By:

Terry, Terese

Publication type:

Book Review

Library and Information Services.

Published in:: Michigan Academician, 2021, v. 47, n. 3, p. 73
Publication type:: Article

Tanulás, találkozás, élmény a könyvtárban -- Útmutató a könyvtári programok szervezéséhez.

Published in:

Library Review / Konyvtari Figyelo, 2021, v. 31, n. 4, p. 514

By:

BÉKÉSINÉ BOGNÁR, Noémi Erika

Publication type:

Article

Embedded Librarian Services: An Information Marketing StrategyApplied at the Federal University of Technology, Owerri, Nigeria.

Published in:

African Journal of Library, Archives & Information Science, 2023, v. 33, n. 1, p. 103

By:

Njoku, Ifeoma Stella;
Chukwu, Scholastica A. J.;
Eke, Felix Mmanuoma;
Haco-Obasi, Faustina C.;
Ogueri, Emeka

Publication type:

Article

Intentional Marketing: A Practical Guide for Librarians.

Published in:

2019

By:

Holmes, Heather

Publication type:

Book Review

Finding Common Ground.

Published in:

Law Library Journal, 2011, v. 103, n. 2, p. 313

By:

Gabriel, Raquel J.

Publication type:

Article

واقــع المعيــار العربــي الموحــــد للمكتبات العامة في ضوءالمعاييـــر العالميــــــة:دراسة تحليلية. الجزء الثاني.

Published in:

Arab International Journal of Knowledge Management, 2023, v. 2, n. 2, p. 57

By:

إيمان عبد المنعم

Publication type:

Article

افتتاحية العدد.

Published in:

Arab Journal of Science & Research Publishing, 2023, v. 9, n. 2, p. 1

By:

فهد صالح مغربه المعمري

Publication type:

Article

La comunicación en los planes estratégicos de bibliotecas universitarias españolas.

Published in:

Palabra Clave (1666-2938), 2021, v. 10, n. 2, p. 1, doi. 10.24215/18539912e127

By:

Herrera Morillas, José Luis

Publication type:

Article

Marketing Strategies of Chukwuemeka Odimegwu Ojukwu University Teaching Hospital, Amaku, Awka, Anambra State, Nigeria.

Published in:

Library Philosophy & Practice, 2018, p. 1

By:

ENWEANI, Uchechukwu Victoria

Publication type:

Article

MARKETING LIBRARY AND INFORMATION SERVICES IN SELECTED UNIVERSITY LIBRARIES IN SOUTH WEST NIGERIA.

Published in:

Library Philosophy & Practice, 2018, p. 1

By:

OLORUNFEMI, MICHAEL;
IPADEOLA, DEBORAH ADEOLA

Publication type:

Article

Social Networking Sites: Changing Roles, Skills and Use by Librarians in Tertiary Institutions in Nigeria.

Published in:

Library Philosophy & Practice, 2017, p. 1

By:

Semode, Felicia D.;
Ejitagha, Stella;
Baro, Ebikabowei Emmanuel

Publication type:

Article

MARKETING OF WEB-BASED LIBRARY RESOURCES IN NIGERIAN UNIVERSITIES.

Published in:

Library Philosophy & Practice, 2015, p. 1

By:

OKON, EFFIONG EMMANUEL;
INYANG, IME JOHN;
ETIM, IMA-OBONG A.

Publication type:

Article

Academic Librarians Perception and Attitude towards Marketing of Library Services in Delta State, Nigeria.

Published in:

Library Philosophy & Practice, 2015, p. 1

By:

Chegwe, Azuka O.;
Anaehobi, Sebastian E.

Publication type:

Article