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The Use of Nigerian Pidgin in Political Jingles.
- Published in:
- Journal of Universal Language, 2014, v. 15, n. 1, p. 105, doi. 10.22425/jul.2014.15.1.105
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- Publication type:
- Article
Beyond jingles and needle drops: What every brand needs to know about audio branding's power to persuade.
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- Journal of Brand Strategy, 2013, v. 2, n. 4, p. 347
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- Article
Ad. Jingles: Brand Recall.
- Published in:
- SCMS Journal of Indian Management, 2013, v. 10, n. 2, p. 78
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- Article
Tune Your Brand In. The Perfect Jingle Mix.
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- Journal of Media Research, 2009, n. 5, p. 101
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- Publication type:
- Article
Six Trends in Advertising: Analysis of Successful TV Commercials.
- Published in:
- SERI Quarterly, 2009, v. 2, n. 3, p. 103
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- Publication type:
- Article
Creative Advertisements for the Cinderella Medium: The Case of Flanders, Belgium.
- Published in:
- Journal of Radio Studies, 2006, v. 13, n. 1, p. 68, doi. 10.1207/s15506843jrs1301_5
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- Article
Understanding Jingles and Needledrop: A Rhetorical Approach to Music in Advertising.
- Published in:
- Journal of Consumer Research, 1990, v. 17, n. 2, p. 223, doi. 10.1086/208552
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- Article