Found: 4
Select item for more details and to access through your institution.
International Consumer Behavior: Its Impact on Marketing Strategy Development (Book).
- Published in:
- 1996
- By:
- Publication type:
- Book Review
INTERNATIONAL CONSUMER BEHAVIOR: ITS IMPACT ON MARKETING STRATEGY DEVELOPMENT (Book Review).
- Published in:
- 1995
- By:
- Publication type:
- Book Review
International Consumer Behavior: Its Impact on Marketing Strategy Development/Consumer Behavior: Implications for Marketing Strategy (Book).
- Published in:
- 1996
- By:
- Publication type:
- Book Review
Books reviewed in this issue:.
- Published in:
- Journal of Product Innovation Management, 1996, v. 13, n. 2, p. 179
- By:
- Publication type:
- Article