Establishing a Paradigm: A Systematic Analysis of Interactive Advertising Research.
- Published in:
- Journal of Interactive Advertising, 2017, v. 17, n. 1, p. 65, doi. 10.1080/15252019.2017.1326755
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- Publication type:
- Article
Works matching DE "INTERACTIVE advertising agencies"
Results: 7
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Informational Advertisement Content: Copywriters Perspective On Interactive Versus Traditional Advertising.
- Published in:
- Anvesha, 2017, v. 10, n. 2, p. 10
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- Publication type:
- Article
3
La innovación multimedia e interactiva en el ciberperiodismo argentino.
- Published in:
- Revista de Comunicación, 2019, v. 18, n. 1, p. 191, doi. 10.26441/RC18.1-2019-A10
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- Publication type:
- Article
4
Public service media as drivers of innovation: A case study analysis of policies and strategies in Spain, Ireland, and Belgium.
- Published in:
- Communications: The European Journal of Communication Research, 2023, v. 48, n. 1, p. 43, doi. 10.1515/commun-2021-0003
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- Publication type:
- Article
5
Evaluating programme-embedded advertising format for Interactive Digital Television.
- Published in:
- International Journal of Digital Television, 2012, v. 3, n. 2, p. 213, doi. 10.1386/jdtv.3.2.213_1
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- Publication type:
- Article
6
FACTORS RESPONSIBLE FOR CONSUMER'S ATTITUDE TOWARDS ADVERGAMES.
- Published in:
- Annals of the University of Oradea, Economic Science Series, 2013, v. 22, n. 1, p. 1733
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- Publication type:
- Article
7
Detección de espacios publicitarios de escenas audiovisuales para publicidad inmersa.
- Published in:
- Sistemas & Telemática, 2014, v. 12, n. 28, p. 79
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- Publication type:
- Article