Works matching DE "INDUSTRIAL marketing"

Results: 971

Beyond Feature Sets.

Published in:

Touchpoint, 2025, v. 16, n. 1, p. 6, doi. 10.30819/touchpoint.16-1.01

By:

Ataberk, C. Aydıncan

Publication type:

Article

From niche to mainstream?

Published in:

Solid State Technology, 2000, v. 43, n. 5, p. 70

By:

Castellano, Robert N.

Publication type:

Article

Gaining access to agency and structure in industrial marketing theory: A critical pluralist approach.

Published in:

Marketing Theory, 2014, v. 14, n. 4, p. 395, doi. 10.1177/1470593114538994

By:

Nicholson, John D.;
Brennan, Ross;
Midgley, Gerald

Publication type:

Article

Considerations on the evolution of political marketing theory.

Published in:

Marketing Theory, 2009, v. 9, n. 2, p. 149, doi. 10.1177/1470593109103022

By:

Butler, Patrick;
Harris, Phil

Publication type:

Article

The foundations of relationship marketing: reciprocity and trade relations.

Published in:

Marketing Theory, 2009, v. 9, n. 1, p. 9, doi. 10.1177/1470593108100058

By:

Tadajewski, Mark

Publication type:

Article

Designing a modle for prioritizing Rial letter of credit applicants: a solution for developing the credit services in Bank Saderat of Iran.

Published in:

Journal of Monetary & Financial Economics / Iqtiṣād-i Pūlī, Mālī, 2023, v. 30, n. 26, p. 373, doi. 10.22067/mfe.2023.80623.1275

By:

Hadavi, MOHAMMAD HOSSEIN;
Ghasemi, Behrooz;
SAEIDI, SOHEIL SARMAD

Publication type:

Article

Take it to the top.

Published in:

Marketing Research, 1997, v. 9, n. 3, p. 22

By:

Cook, Victor;
Frigstad, David

Publication type:

Article

Fusion: Combining data from separate sources.

Published in:

Marketing Research, 1994, v. 6, n. 3, p. 48

By:

Adamek, James C.

Publication type:

Article

How to be a good client.

Published in:

Marketing Research, 1993, v. 5, n. 3, p. 57

By:

Kitaeff, Richard

Publication type:

Article

Promoting a positive image.

Published in:

Marketing Research, 1993, v. 5, n. 1, p. 40

By:

Bowers, Diane K.

Publication type:

Article

Should researchers know more about marketing?

Published in:

Marketing Research, 1993, v. 5, n. 1, p. 50

By:

Wukitsch, Michael R.

Publication type:

Article

The coming of age of scanner data.

Published in:

Marketing Research, 1993, v. 5, n. 1, p. 20

By:

Gold, Laurence N.

Publication type:

Article

The `significance' of marketing research.

Published in:

Marketing Research, 1993, v. 5, n. 1, p. 43

By:

Wyner, Gordon A.

Publication type:

Article

Teamwork: It's in the bag.

Published in:

Marketing Research, 1993, v. 5, n. 1, p. 30

By:

Bengen, Robert

Publication type:

Article

The Customer Visit: Qualitative Research for Business-to-Business Marketers.

Published in:

Marketing Research, 1991, v. 3, n. 1, p. 15

By:

McQuarrie, Edward F.

Publication type:

Article

INDSERV ÖLÇEĞİNİN İMALAT SEKTÖRÜ ÜZERİNDE UYGULANABİLİRLİĞİ VE ÖLÇEĞE KATILIM DÜZEYLERİNİN BELİRLENMESİNE YÖNELİK BİR SAHA ARAŞTIRMASI: ELAZIĞ İLİ ÖRNEĞİ

Published in:

Inönü University International Journal of Social Sciences / İnönü Üniversitesi Uluslararası Sosyal Bilimler Dergisi (INIJOSS), 2023, v. 12, n. 2, p. 178, doi. 10.54282/inijoss.1367524

By:

HALİFEOĞLU, Melike;
TÜRK, Mevlüt

Publication type:

Article

When Labour Goes Populist: How Italian Populist Leaders Framed the Labour Market and Industrial Relations on Social Media.

Published in:

E-Journal of International & Comparative Labour Studies (EJICLS), 2019, v. 8, n. 2, p. 4

By:

Nespoli, Francesco

Publication type:

Article

The role of procurement quality controls in procurement performance in the energy sector in Zimbabwe.

Published in:

Cogent Engineering, 2019, v. 6, n. 1, p. 1, doi. 10.1080/23311916.2019.1631563

By:

Munyimi, Tinotenda Fredrick;
Guo, Jun

Publication type:

Article

The role of B2B marketing strategy, ICT B2B marketing support, and service quality in market orientation – Performance relationship: evidence from three European countries.

Published in:

Cogent Business & Management, 2022, v. 9, n. 1, p. 1, doi. 10.1080/23311975.2022.2128252

By:

Jagodič, Gregor;
Milfelner, Borut

Publication type:

Article

All because of competition: A bane or blessing for smaller licence buying companies (LBCs) of the Ghanaian cocoa industry.

Published in:

Cogent Business & Management, 2017, v. 4, n. 1, p. 1, doi. 10.1080/23311975.2017.1299603

By:

Owusu Ansah, Goodlet;
Antwi, Isaac;
Siaw, Lawrencia Pokuah;
Lane, Nikala

Publication type:

Article

Marketing-Industrial Design Integration in New Product Development: The Case of China.

Published in:

Journal of Product Innovation Management, 2011, v. 28, n. 3, p. 360, doi. 10.1111/j.1540-5885.2011.00803.x

By:

Zhang, Dan;
Hu, Peng;
Kotabe, Masaaki

Publication type:

Article

A Taxonomy of Relationship Approaches During Product Development in Technology-Based, Industrial Markets.

Published in:

Journal of Product Innovation Management, 1999, v. 16, n. 5, p. 469, doi. 10.1016/S0737-6782(99)00011-9

By:

Athaide, Gerard A.;
Stump, Rodney L.

Publication type:

Article

New Industrial Product Design and Evaluation Using Multiattribute Value Analysis.

Published in:

Journal of Product Innovation Management, 1987, v. 4, n. 3, p. 185, doi. 10.1016/0737-6782(87)90003-8

By:

Keeney, Ralph L.;
Lilien, Gary L.

Publication type:

Article

Abstracts.

Published in:: Journal of Product Innovation Management, 1988, v. 5, n. 2, p. 162, doi. 10.1016/0737-6782(88)90008-2
Publication type:: Article

New Product Development Practices of Industrial Marketers.

Published in:

Journal of Product Innovation Management, 1987, v. 4, n. 1, p. 6, doi. 10.1111/1540-5885.410027

By:

Moore, William L.

Publication type:

Article

A New Positioning Typology.

Published in:

Journal of Product Innovation Management, 1985, v. 2, n. 4, p. 243, doi. 10.1016/0737-6782(85)90024-4

By:

Crawford, C. Merle

Publication type:

Article

Consistency and Recovery in Retail Supply Chains.

Published in:

Journal of Business Logistics, 2018, v. 39, n. 1, p. 26, doi. 10.1111/jbl.12174

By:

Bendoly, Elliot;
Craig, Nathan;
DeHoratius, Nicole

Publication type:

Article

THE RELATIVE IMPORTANCE OF COST AND QUALITY IN THE OUTSOURCING OF WAREHOUSING.

Published in:

Journal of Business Logistics, 1994, v. 15, n. 2, p. 45

By:

Maltz, Arnold B.

Publication type:

Article

Should firms invest more in marketing or R&D to maintain sales leadership? An empirical analysis of sales leader firms.

Published in:

Journal of the Academy of Marketing Science, 2021, v. 49, n. 6, p. 1088, doi. 10.1007/s11747-021-00774-2

By:

Vadakkepatt, Gautham;
Shankar, Venkatesh;
Varadarajan, Rajan

Publication type:

Article

In pursuit of an effective B2B digital marketing strategy in an emerging market.

Published in:

Journal of the Academy of Marketing Science, 2019, v. 47, n. 6, p. 1085, doi. 10.1007/s11747-019-00687-1

By:

Vieira, Valter Afonso;
de Almeida, Marcos Inácio Severo;
Agnihotri, Raj;
da Silva, Nôga Simões De Arruda Corrêa;
Arunachalam, S.

Publication type:

Article

An escalation of commitment perspective on allocation-of-effort decisions in professional selling.

Published in:

Journal of the Academy of Marketing Science, 2018, v. 46, n. 5, p. 879, doi. 10.1007/s11747-018-0591-8

By:

Mayberry, Robert;
Boles, James Sanders;
Donthu, Naveen

Publication type:

Article

Effects of work-family interface conflicts on salesperson behaviors: a double-edged sword.

Published in:

Journal of the Academy of Marketing Science, 2017, v. 45, n. 5, p. 762, doi. 10.1007/s11747-016-0492-7

By:

Miao, C.;
Wang, Guangping

Publication type:

Article

When and why do customer solutions pay off in business markets?

Published in:

Journal of the Academy of Marketing Science, 2017, v. 45, n. 4, p. 490, doi. 10.1007/s11747-017-0529-6

By:

Worm, Stefan;
Bharadwaj, Sundar;
Ulaga, Wolfgang;
Reinartz, Werner

Publication type:

Article

Do customized service packages impede value capture in industrial markets?

Published in:

Journal of the Academy of Marketing Science, 2016, v. 44, n. 2, p. 151, doi. 10.1007/s11747-014-0410-9

By:

Steiner, Michael;
Eggert, Andreas;
Ulaga, Wolfgang;
Backhaus, Klaus

Publication type:

Article

Distributing through multiple channels in industrial wholesaling: how many and how much?

Published in:

Journal of the Academy of Marketing Science, 2015, v. 43, n. 6, p. 746, doi. 10.1007/s11747-014-0406-5

By:

Käuferle, Monika;
Reinartz, Werner

Publication type:

Article

Structural marketing: using organizational structure to achieve marketing objectives.

Published in:

Journal of the Academy of Marketing Science, 2015, v. 43, n. 1, p. 73, doi. 10.1007/s11747-014-0402-9

By:

Lee, Ju-Yeon;
Kozlenkova, Irina;
Palmatier, Robert

Publication type:

Article

Antecedents and consequences of environmental stewardship in boundary-spanning B2B teams.

Published in:

Journal of the Academy of Marketing Science, 2009, v. 37, n. 4, p. 470, doi. 10.1007/s11747-009-0138-0

By:

De Ruyter, Ko;
De Jong, Ad;
Wetzels, Martin

Publication type:

Article

Stochastic modelling and industrial networks--complementary views of organisational buyer behavior.

Published in:

Journal of the Academy of Marketing Science, 2009, v. 37, n. 2, p. 204, doi. 10.1007/s11747-008-0088-y

By:

McCabe, Jim;
Stern, Philip

Publication type:

Article

Achieving relationship marketing effectiveness in business-to-business exchanges.

Published in:

Journal of the Academy of Marketing Science, 2008, v. 36, n. 2, p. 174, doi. 10.1007/s11747-007-0078-5

By:

Palmatier, Robert W.;
Scheer, Lisa K.;
Evans, Kenneth R.;
Arnold, Todd J.

Publication type:

Article

Productivity Led Wage Disparity in the Indian Industry.

Published in:

Indian Journal of Industrial Relations, 2010, v. 45, n. 3, p. 350

By:

Sidhu, Hina

Publication type:

Article

Book review: Essentials of Digital Marketing.

Published in:

2020

By:

Man, Mandy Mok Kim

Publication type:

Book Review

IMPORTANCE OF MARKET PARTICIPATION FROM THE COMPETITIVENESS OF SERBIA.

Published in:

Management & Education / Upravlenie i Obrazovanie, 2019, v. 15, n. 1, p. 7

By:

Jovanović, Radica;
Petković, Zdravka;
Nedeljković, Olivera Karić

Publication type:

Article

Strategic Shift to Theory Linked Cases.

Published in:

2019

By:

Dey, Ajoy Kumar

Publication type:

Editorial

Using Social Media to Support Trade Shows: Developing the Capabilities.

Published in:

2016

By:

Lapoule, Paul;
Rowell, James

Publication type:

Case Study

Service innovations' roles in long-term relationships with business customers.

Published in:

Journal of Global Scholars of Marketing Science, 2019, v. 29, n. 4, p. 457, doi. 10.1080/21639159.2019.1657360

By:

Woo, Heeseok;
Kim, Kyung Hoon;
Kim, Sang Jin;
Wang, Huangzhang

Publication type:

Article

Innovation in the Public Procurement Process: A study of the creation of innovation-friendly public procurement.

Published in:

Public Management Review, 2014, v. 16, n. 2, p. 242, doi. 10.1080/14719037.2013.806574

By:

Knutsson, Hans;
Thomasson, Anna

Publication type:

Article

DZIAŁANIA EKOLOGICZNE, WIZERUNEK KORPORACYJNY, PERCEPCJE I ZACHOWANIA NABYWCÓW NA RYNKU DÓBR ZAOPATRZENIOWYCH - BADANIE EKSPLORACYJNE.

Published in:

Management Sciences / Nauki o Zarzadzaniu, 2013, v. 14, n. 1, p. 116

By:

Wołodźko-Pasala, Agnieszka

Publication type:

Article

MARKETING AUTOMATION IN THE PROCESS OF COMMUNICATION ON THE B2B MARKET.

Published in:

Business Informatics / Informatyka Ekonomiczna, 2019, v. 1, n. 51, p. 72, doi. 10.15611/ie.2019.1.06

By:

Rostek, Katarzyna;
Zawistowska, Agata

Publication type:

Article

Moody's Averages.

Published in:

Financial Analysts Journal, 1967, v. 23, n. 3, p. 65, doi. 10.2469/faj.v23.n3.65

By:

Kekish, Bohdan J.

Publication type:

Article

Effect of LIFO Inventory Accounting On Earnings of the Meatpacking Industry.

Published in:

Financial Analysts Journal, 1967, v. 23, n. 1, p. 59, doi. 10.2469/faj.v23.n1.59

By:

Spencer, Roger W.

Publication type:

Article