Works matching DE "HOUSE brands"

Results: 755

Systems Shift: Creating and Navigating Change in Rhetoric and Composition Administration.

Published in:

WPA: Writing Program Administration - Journal of the Council of Writing Program Administrators, 2025, v. 48, n. 2, p. 130

By:

Rechsteiner, Anjelica

Publication type:

Article

The Utilization of Instagram as a Health Education and Branding Media at Aysha Islamic Hospital.

Published in:

Journal of Social Research, 2025, v. 4, n. 6, p. 1041, doi. 10.55324/josr.v4i6.2556

By:

Rahmadini, Indah Mustika;
Ayuningtyas, Dumilah

Publication type:

Article

Examining the Role of Brand Image on Service Recovery Strategy in Thai Private Hospitals.

Published in:

Quality - Access to Success, 2025, v. 26, n. 206, p. 7, doi. 10.47750/QAS/26.206.02

By:

CHOKPIRIYAWAT, Thanuset;
SIRIYOTA, Kampanart

Publication type:

Article

A Biform Game Approach to Store Brand Introduction and Production Mode Selection in a Platform Supply Chain.

Published in:

Group Decision & Negotiation, 2025, v. 34, n. 3, p. 557, doi. 10.1007/s10726-025-09923-2

By:

Liang, Kai-Rong;
Li, Kevin W.;
Sgarbossa, Fabio;
Huang, Jun

Publication type:

Article

Consumer Satisfaction Towards Retail Branding.

Published in:

Library of Progress-Library Science, Information Technology & Computer, 2024, v. 44, n. 4, p. 340

By:

Kavitha, E.;
Sridhar, K. V.;
Begum, Sk. Jaheerunnisa

Publication type:

Article

Effects of product quality certification on quality perceptions of stores' own brands.

Published in:

Service Industries Journal, 2012, v. 32, n. 5, p. 807, doi. 10.1080/02642069.2010.531119

By:

Ku, Hsuan-Hsuan;
Wang, Po-Jen;
Kuo, Chien-Chih

Publication type:

Article

Children's Accounts of Labelling and Stigmatization in Private Schools in Delhi, India and the Right to Education Act.

Published in:

Education Policy Analysis Archives / Archivos Analíticos de Políticas Educativas / Arquivos Analíticos de Políticas Educativas, 2019, v. 27, n. 129-135, p. 1, doi. 10.14507/epaa.27.4377

By:

Lafleur, Michael;
Srivastava, Prachi

Publication type:

Article

Les conditions idéales by Mokhtar Amoudi (review).

Published in:

French Review (0016-111X), 2025, v. 98, n. 3, p. 160, doi. 10.1353/tfr.2025.a952689

By:

Bonin, Kate M.

Publication type:

Article

THE EFFECT OF ATTRIBUTE PERFORMANCE AND CORPORATE BRAND IMAGE ON RETENTION AND WILLINGNESS TO PAY PREMIUM PRICES IN ENERGY LOGISTICS SERVICE PROVIDERS IN INDONESIA.

Published in:

Eduvest: Journal Of Universal Studies, 2025, v. 5, n. 1, p. 220, doi. 10.59188/eduvest.v5i1.1615

By:

Saputro, Rendi Andika;
Astuti, Rifelly Dewi

Publication type:

Article

THE IMPACT: EMPLOYER BRAND, CORPORATE SOCIAL RESPONSIBILITY, AND ORGANIZATIONAL REPUTATION IN JOB APPLICATION INTENTIONS.

Published in:

Eduvest: Journal Of Universal Studies, 2024, v. 4, n. 9, p. 7682, doi. 10.59188/eduvest.v4i9.1319

By:

Soleha, Fazah Zikri;
Satrya, Aryana

Publication type:

Article

Brand Halo: The Elephant in the Room.

Published in:

Marketing Research, 2012, v. 24, n. 3, p. 30

By:

McCullough, Paul Richard

Publication type:

Article

Private labels and loyalty.

Published in:: Marketing Research, 2010, v. 22, n. 2, p. 4
Publication type:: Article

Product Quality, Brand Image on Purchasing Decisions through Purchase Intention of Private Label Products at Alfamart Outlets in Depok City Area.

Published in:

Journal of Social Science (2720-9938), 2024, v. 5, n. 3, p. 905, doi. 10.46799/jss.v5i3.842

By:

Kasih, Chindera;
Elwisam;
Digdoiseiso, Kumba

Publication type:

Article

Mazovia brand awareness among corporate customers: implications for local authorities.

Published in:

Central European Management Journal, 2023, v. 31, n. 1, p. 130, doi. 10.1108/CEMJ-10-2021-0114

By:

Młotkowska, Katarzyna;
Kowalik, Izabela

Publication type:

Article

THE IMPACT OF CORPORATE SOCIAL RESPONSIBILITY DIMENSIONS ON BRAND-RELATED CONSEQUENCES WITH THE MEDIATING ROLE OF CORPORATE BRANDING -- A CASE STUDY FROM THE IRANIAN INSURANCE SECTOR.

Published in:

Forum Scientiae Oeconomia, 2021, v. 9, n. 3, p. 73

By:

SOLEIMANI, MARYAM;
EBRAHIMI, PEJMAN;
FEKETE-FARKAS, MARIA

Publication type:

Article

BUILDING A FAMILY BUSINESS BRAND IN THE CONTEXT OF THE CONCEPT OF STAKEHOLDERORIENTED VALUE.

Published in:

Forum Scientiae Oeconomia, 2019, v. 7, n. 2, p. 37, doi. 10.23762/FSO_VOL7_NO2_3

By:

DACKO-PIKIEWICZ, ZDZISŁAWA

Publication type:

Article

Consumers Sentiment Analysis - A Comparison of PLBs, National and MNCs Brands.

Published in:

Review of Professional Management, 2021, v. 19, n. 1, p. 58, doi. 10.20968/rpm/2021/v19/i/157538

By:

Venkatesakumar, R.;
Vidyashankar, G.;
A. S., Sathish;
Rajeswari, B.;
Madhavan, S.

Publication type:

Article

O IMPACTO DAS MARCAS IFRN E INCUBADORA ITNC NO DESENVOLVIMENTO DE STARTUPS.

Published in:

Revista Fatec Zona Sul (REFAS), 2022, v. 8, n. 3, p. 1, doi. 10.26853/refas_issn-2359-182x_v08n03_02

By:

de Morais Pereira, Amanda Mitchell;
Ferraz da Silva Tacconi, Marli de Fátima;
Tacconi Neto, Ernesto Alexandre

Publication type:

Article

Private label brands vs national brands: new battle fronts and future competition.

Published in:

2024

By:

Ndlovu, Sbonelo Gift

Publication type:

Literature Review

Enhancing store brand equity through relationship quality in the retailing industry: evidence from Vietnam.

Published in:

Cogent Business & Management, 2022, v. 9, n. 1, p. 1, doi. 10.1080/23311975.2022.2149150

By:

Vo, Minh Duy;
Van Nguyen, Si

Publication type:

Article

Exploring the relationship of marketing & technological innovation on store equity, word of mouth and satisfaction.

Published in:

Cogent Business & Management, 2021, v. 8, n. 1, p. 1, doi. 10.1080/23311975.2020.1861752

By:

D. Khaled, Amgad S.;
Ahmed, Salma;
Khan, Mohd. Azmi;
Al Homaidi, Eissa A.;
Mansour, Ahmad Moh'd

Publication type:

Article

Structurally validated scale of measuring the link between corporate storytelling for branding & internal stakeholders' corporate brand perceptions.

Published in:

Cogent Business & Management, 2020, v. 7, n. 1, p. 1, doi. 10.1080/23311975.2020.1858524

By:

Nyagadza, Brighton;
Kadembo, Ernest M.;
Makasi, Africa;
Foroudi, Pantea

Publication type:

Article

Exploring internal stakeholders' emotional attachment & corporate brand perceptions through corporate storytelling for branding.

Published in:

Cogent Business & Management, 2020, v. 7, n. 1, p. 1, doi. 10.1080/23311975.2020.1816254

By:

Nyagadza, Brighton;
Kadembo, Ernest M.;
Makasi, Africa;
Wright, Len Tiu

Publication type:

Article

Influence of consumer perceptions of private label brands on store loyalty – evidence from Indian retailing.

Published in:

Cogent Business & Management, 2020, v. 7, n. 1, p. 1, doi. 10.1080/23311975.2020.1751905

By:

Gangwani, Sanjeevni;
Mathur, Meenu;
Shahab, Sana;
Wright, Len Tiu

Publication type:

Article

Quantifying Anti-Consumption of Private Labels and National Brands: Impacts of Poor Test Ratings on Consumer Purchases.

Published in:

Journal of Consumer Affairs, 2016, v. 50, n. 1, p. 145, doi. 10.1111/joca.12084

By:

Olbrich, Rainer;
Jansen, Hans Christian;
Teller, Benedikt

Publication type:

Article

Private Label and Consumer Choice in the Food Industry.

Published in:

Journal of Consumer Affairs, 1967, v. 1, n. 2, p. 149, doi. 10.1111/j.1745-6606.1967.tb00802.x

By:

Call, David L.

Publication type:

Article

Do consumers benefit from national-brand listings by hard discounters?

Published in:

Journal of the Academy of Marketing Science, 2024, v. 52, n. 1, p. 97, doi. 10.1007/s11747-023-00937-3

By:

Geyskens, Inge;
Deleersnyder, Barbara;
Dekimpe, Marnik G.;
Lin, Didi

Publication type:

Article

An empirical study of scarcity marketing strategies: Limited-time products with umbrella branding in the beer market.

Published in:

Journal of the Academy of Marketing Science, 2023, v. 51, n. 6, p. 1327, doi. 10.1007/s11747-022-00899-y

By:

Ishihara, Masakazu;
Kwon, Minjung;
Mizuno, Makoto

Publication type:

Article

Once they've been there, they like to share: capitalizing on ephemerality and need for uniqueness to drive word of mouth for brands with pop-up stores.

Published in:

Journal of the Academy of Marketing Science, 2023, v. 51, n. 6, p. 1284, doi. 10.1007/s11747-022-00861-y

By:

Henkel, Laura;
Toporowski, Waldemar

Publication type:

Article

Income inequality and consumer preference for private labels versus national brands.

Published in:

Journal of the Academy of Marketing Science, 2023, v. 51, n. 2, p. 463, doi. 10.1007/s11747-022-00890-7

By:

Kurt, Didem;
Gino, Francesca

Publication type:

Article

Going healthy: how product characteristics influence the sales impact of front-of-pack health symbols.

Published in:

Journal of the Academy of Marketing Science, 2022, v. 50, n. 1, p. 108, doi. 10.1007/s11747-021-00796-w

By:

Maesen, Stijn;
Lamey, Lien;
ter Braak, Anne;
Jansen, Léon

Publication type:

Article

Can copycat private labels improve the consumer's shopping experience? A fluency explanation.

Published in:

Journal of the Academy of Marketing Science, 2017, v. 45, n. 4, p. 569, doi. 10.1007/s11747-017-0520-2

By:

Kelting, Katie;
Duhachek, Adam;
Whitler, Kimberly

Publication type:

Article

The trajectory of customer loyalty: an empirical test of Dick and Basu's loyalty framework.

Published in:

Journal of the Academy of Marketing Science, 2017, v. 45, n. 2, p. 229, doi. 10.1007/s11747-016-0493-6

By:

Ngobo, Paul

Publication type:

Article

Examining the relationship between corporate social responsibility, corporate reputation and brand equity in Indian banking industry.

Published in:

Journal of Public Affairs (14723891), 2023, v. 23, n. 1, p. 1, doi. 10.1002/pa.2838

By:

Aggarwal, Aanchal;
Saxena, Noopur

Publication type:

Article

La monarquía española como una marca corporativa: branding de instituciones políticas.

Published in:

Politica y Sociedad, 2024, v. 61, n. 3, p. 1, doi. 10.5209/poso.92407

By:

Garrido, Antonio;
Antonia Martínez, María;
Mayordomo, Claudia

Publication type:

Article

Strategic Inventory Management with Private Brands: Navigating the Challenges of Supply Uncertainty.

Published in:

Systems, 2025, v. 13, n. 3, p. 203, doi. 10.3390/systems13030203

By:

Guo, Junjie;
Wang, Huanhuan;
Song, Guang;
Cui, Hanxing;
Zhao, Qilan

Publication type:

Article

Balancing E-Commerce Platform and Manufacturer Goals in Sustainable Supply Chains: The Impact of Eco-Friendly Private Labels.

Published in:

Systems, 2025, v. 13, n. 1, p. 36, doi. 10.3390/systems13010036

By:

Liu, Zhiheng;
Cui, Xiangcheng;
Ji, Yuanyuan

Publication type:

Article

Analysis of the Influence of Online Public Opinion on Corporate Brand Value: An Efficient Way to Avoid Unexpected Shocks from the Internet.

Published in:

Systems, 2024, v. 12, n. 9, p. 337, doi. 10.3390/systems12090337

By:

Fei, Hongying;
Zhu, Jinyin

Publication type:

Article

Determining the Influence of Private Labels on Sales of National Brands: A Qualitative Approach.

Published in:

FIIB Business Review, 2021, v. 10, n. 2, p. 133, doi. 10.1177/2319714520968705

By:

Islam, Sheikh Basharul;
Bhat, Suhail Ahmad;
Darzi, Mushtaq Ahmad

Publication type:

Article

Exploring store atmospherics of FMCG brands flagship stores with an immersive 180-degree dome-shaped display.

Published in:

Journal of Global Scholars of Marketing Science, 2022, v. 32, n. 4, p. 554, doi. 10.1080/21639159.2022.2033131

By:

Duong, Van Chien;
Sung, Billy;
Barber, Matthew;
Regolini, Emma;
Teah, Min

Publication type:

Article

Package appearance matter: Facial expression and Galvanic Skin Response analysis approach.

Published in:

Journal of Global Scholars of Marketing Science, 2021, v. 31, n. 4, p. 624, doi. 10.1080/21639159.2021.1939094

By:

Hamelin, Nicolas;
Agrawal, Suchi;
Patwa, Nitin;
Casper Ferm, Lars-Erik;
Thaichon, Park

Publication type:

Article

Store brand vs. national brand prices: Willingness to pay ≠ willingness to accept.

Published in:

Journal of Global Scholars of Marketing Science, 2021, v. 31, n. 4, p. 563, doi. 10.1080/21639159.2020.1808820

By:

Boyle, Peter J.;
Lathrop, E. Scott;
Kim, Hyoshin

Publication type:

Article

Analysis on the influence of retailer's introduction of store brand under manufacturer's product line strategy.

Published in:

Journal of Industrial & Management Optimization, 2023, v. 19, n. 2, p. 1084, doi. 10.3934/jimo.2021220

By:

Jiao, Yuanyuan;
Li, Yuhang;
Du, Jun

Publication type:

Article

CORPORATE BRAND IN AGRICULTURE WITH RESPECT FOR THE LIMITING FACTS OF MARKETING APPLICATION IN THE EXAMPLE OF THE REPUBLIC OF SERBIA.

Published in:

Economics of Agriculture / Ekonomika Poljoprivrede, 2025, v. 72, n. 1, p. 89, doi. 10.59267/ekoPolj250189G

By:

Grujić, Milica

Publication type:

Article

MERCHANDISING RULES FOR SHELF SPACE ALLOCATION WITH PRODUCT CATEGORIZATION AND VERTICAL POSITIONING.

Published in:

Business Informatics / Informatyka Ekonomiczna, 2021, v. 1, n. 59, p. 34, doi. 10.15611/ie.2021.1.02

By:

Czerniachowska, Kateryna;
Subbotin, Sergey

Publication type:

Article

Private Labels: Facilitators or Impediments to Supply Chain Coordination.

Published in:

Decision Sciences, 2011, v. 42, n. 3, p. 689, doi. 10.1111/j.1540-5915.2011.00327.x

By:

Chen, Liwen;
Gilbert, Stephen M.;
Xia, Yusen

Publication type:

Article

INCREASING INFLUENCE OF PRIVATE LABEL BRANDS IN ORGANIZED RETAIL.

Published in:

CLEAR International Journal of Research in Commerce & Management, 2016, v. 7, n. 12, p. 14

By:

DIVE, SANDEEP NANDRAM;
AMBADE, VIJAY

Publication type:

Article

SHOPPER'S PERCEPTION TOWARDS STORE BRANDS WITHIN RETAIL STORES: A CASE OF NELLORE CITY OF ANDHRA PRADESH.

Published in:

2013

By:

MACHAVOLU, SANDEEP KUMAR

Publication type:

Case Study

On being local and being successful in Korea: Tesco and E‐mart.

Published in:

Area (0004-0894), 2019, v. 51, n. 3, p. 461, doi. 10.1111/area.12442

By:

Kim, Woohyoung;
Hallsworth, Alan;
Kim, Hyun

Publication type:

Article

CAN YOU TAKE ME HIGHER? HOW THE BIG THREE BENEFIT FROM THE DOMINANCE OF INDEX PROVIDERS.

Published in:

William & Mary Business Law Review, 2025, v. 16, n. 2, p. 317

By:

HEATON, J. B.

Publication type:

Article