Works about GOVERNMENT policy on advertising

Results: 109

Managing disclosure: The ins and outs of online endorsements.

Published in:

Public Relations Tactics, 2012, v. 19, n. 4, p. 7

By:

Felber, Bob

Publication type:

Article

Advertising and commercial communications--towards a coherent and effective EC policy.

Published in:

Journal of Consumer Policy, 1993, v. 16, n. 3/4, p. 387, doi. 10.1007/BF01018764

By:

Schmitz, Bob

Publication type:

Article

Government Regulation of Advertising: Good or Bad? A Comment on the Paper by Kassarjian and Kassarjian in JCP, Volume 11, September 1988.

Published in:

Journal of Consumer Policy, 1991, v. 14, n. 4, p. 449, doi. 10.1007/BF02176285

By:

Leen, Auke R.

Publication type:

Article

The Impact of Regulation on Advertising: A Content Analysis.

Published in:

Journal of Consumer Policy, 1988, v. 11, n. 3, p. 269, doi. 10.1007/BF00411951

By:

Kassarjian, Harold H.;
Kassarjian, Waltraud M.

Publication type:

Article

European Regulation of Advertising (Book).

Published in:: 1987
Publication type:: Book Review

Bringing Consumer Information Systems Down to Earth. Experiences from a Swedish Experiment.

Published in:

Journal of Consumer Policy, 1984, v. 7, n. 1, p. 13

By:

Wikstrom, Solveig

Publication type:

Article

Outside Participation in Advertising Self-Regulation: The Case of the Advertising Standards....

Published in:

Journal of Consumer Policy, 1983, v. 6, n. 1, p. 77, doi. 10.1007/BF00412484

By:

Boddewyn, J.J.

Publication type:

Article

AND NOW A WORD AGAINST OUR SPONSOR: EXTENDING THE FCC'S FAIRNESS DOCTRINE TO ADVERTISING.

Published in:

California Law Review, 1972, v. 60, n. 5, p. 1416, doi. 10.2307/3479553

By:

Ellman, Ira Mark

Publication type:

Article

Regulatory Back Pedaling on Public Health.

Published in:

Business & Society Review (00453609), 1982, n. 43

By:

Pertschuk, Michael

Publication type:

Article

Ads Are Finally Getting Bleeped at the FTC.

Published in:

Business & Society Review (00453609), 1978, n. 26

By:

Sklar, William

Publication type:

Article

A Randomized Trial of the Effect of Youth Appealing E-Cigarette Advertising on Susceptibility to Use E-Cigarettes Among Youth.

Published in:

2018

By:

Padon, Alisa A.;
Lochbuehler, Kirsten;
Maloney, Erin K.;
Cappella, Joseph N.

Publication type:

journal article

La publicidad se va de los medios en 2013.

Published in:

Debates IESA, 2013, v. 18, n. 3, p. 68

By:

CLAREMBAUX, PATRICIA

Publication type:

Article

Making sense of cents-off advertising.

Published in:: Management Review, 1971, v. 60, n. 10, p. 59
Publication type:: Article

HEALTH RELATED CLAIMS, THE MARKET FOR INFORMATION, AND THE FIRST AMENDMENT.

Published in:

Health Matrix: Journal of Law-Medicine, 2011, v. 21, n. 1, p. 7

By:

Beales III, J. Howard

Publication type:

Article

La vulneración del principio de veracidad en el spot radiofónico según el código de conducta en España.

Published in:

Revista de Comunicación, 2013, v. 12, p. 139

By:

Muela Molina, Clara;
Perelló Oliver, Salvador

Publication type:

Article

Message Content in Canadian Automotive Advertising: A Role for Regulation?

Published in:

Canadian Public Policy, 2010, v. 36, p. S49, doi. 10.3138/cpp.36.suppl.s49

By:

Watson, Lisa;
Lavack, Anne M.;
Rudin-Brown, Christina;
Burns, Peter;
Mintz, James H.

Publication type:

Article

It's Not Easy Being Green … Or Is It? A Content Analysis of Environmental Claims in Magazine Advertisements from the United States and United Kingdom.

Published in:

Environmental Communication, 2012, v. 6, n. 4, p. 423, doi. 10.1080/17524032.2012.724022

By:

Baum, LaurenM.

Publication type:

Article

SOP Mandates Capitalization of Advertising Costs.

Published in:

Management Accounting Quarterly, 2002, v. 3, n. 4, p. 1

By:

Flesher, Dale L.;
Hoskins, Margaret;
Thompson, James H.

Publication type:

Article

The evolution of first amendment protection for commercial speech.

Published in:

Journal of Marketing, 1995, v. 59, n. 1, p. 38, doi. 10.1177/002224299505900104

By:

Boedecker, Karl A.;
Morgan, Fred W.;
Wright, Linda Berns

Publication type:

Article

The Politics of Marketing: Analyzing the Parallel Political Marketplace.

Published in:

Journal of Marketing, 1986, v. 50, n. 1, p. 40, doi. 10.1177/002224298605000104

By:

Hutt, Michael D.;
Mokwa, Michael P.;
Shapiro, Stanley J.

Publication type:

Article

Towards A Socialist Marketing Concept--The Case of Romania.

Published in:

Journal of Marketing, 1986, v. 50, n. 1, p. 28, doi. 10.1177/002224298605000103

By:

Naor, Jacob

Publication type:

Article

Image and Issue Advertising: A Corporate and Public Policy Perspective.

Published in:

Journal of Marketing, 1985, v. 49, n. 2, p. 58, doi. 10.1177/002224298504900205

By:

Heath, Robert L.;
Nelson, Richard Alan

Publication type:

Article

Marketing's "Scarlet Letter": The Theory and Practice of Corrective Advertising.

Published in:

Journal of Marketing, 1984, v. 48, n. 2, p. 11, doi. 10.1177/002224298404800202

By:

Wilkie, William L.;
McNeill, Dennis L.;
Mazis, Michael B.

Publication type:

Article

The Federal Trade Commission Redefinition of Deception and Public Policy Implications: Let the Buyer Beware.

Published in:

Journal of Consumer Affairs, 1984, v. 18, n. 2, p. 326, doi. 10.1111/j.1745-6606.1984.tb00337.x

By:

Dahringer, Lee D.;
Johnson, Denise R.

Publication type:

Article

THE END OF COMPELLED CONTRIBUTIONS FOR SUBSIDIZED ADVERTISING?: United States v. United Foods, 533 U.S. 405 (2001).

Published in:

Harvard Journal of Law & Public Policy, 2002, v. 25, n. 3, p. 1185

By:

Schoenhard, Paul M.

Publication type:

Article

The FTC--Large Quality Store Advertising and the Small Retailer.

Published in:

California Management Review, 1967, v. 9, n. 4, p. 43, doi. 10.2307/41164075

By:

Dickinson, Roger

Publication type:

Article

Truthful touting.

Published in:

China Business Review, 1995, v. 22, n. 5, p. 26

By:

Peerenboom, Randy

Publication type:

Article

Online Gambling Advertising Regulations in Spain. A Study on the Protection of Minors.

Published in:

Adicciones, 2015, v. 27, n. 3, p. 198, doi. 10.20882/adicciones.706

By:

BUIL, PILAR;
JOSÉ SOLÉ MORATILLA, MARIA;
GARCÍA RUIZ, PABLO

Publication type:

Article

Report: Canadian Legislation, Regulations, and Guidelines on the Representation of Diversity.

Published in:

Canadian Journal of Communication, 2009, v. 34, n. 4, p. 741, doi. 10.22230/cjc.2009v34n4a2294

By:

Bateman, Katherine;
Karim, Karim H.

Publication type:

Article

Evidence on the Effects of Mandatory Disclaimers in Advertising.

Published in:

Journal of Public Policy & Marketing, 2012, v. 31, n. 2, p. 293, doi. 10.1509/jppm.12.053

By:

Green, Kesten C;
Armstrong, J. Scott

Publication type:

Article

The Control of 'Sex in Advertising' in France.

Published in:

Journal of Public Policy & Marketing, 2011, v. 30, n. 2, p. 220, doi. 10.1509/jppm.30.2.220

By:

Boddewyn, Jean J;
Loubradou, Esther

Publication type:

Article

REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1983, v. 47, n. 4, p. 133

By:

Werner, Ray O.;
Cohen, Dorothy

Publication type:

Article

Advertising Substantiation and Advertiser Response: A Content Analysis of Magazine Advertisements.

Published in:

Journal of Marketing, 1983, v. 47, n. 1, p. 107, doi. 10.1177/002224298304700111

By:

Healey, John S.;
Kassarjian, Harold H.

Publication type:

Article

VI. PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.

Published in:

Journal of Marketing, 1976, v. 40, n. 3, p. 104

By:

Werner, Ray O.;
Hartman, George E.

Publication type:

Article

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1976, v. 40, n. 3, p. 101

By:

Werner, Ray O.;
Cohen, Dorothy

Publication type:

Article

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 96

By:

Cohen, Dorothy

Publication type:

Article

Consumer Protection: More Information or More Regulation?

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 63, doi. 10.2307/1251007

By:

Cunningham, William H.;
Cunningham, Isabella C. M.

Publication type:

Article

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1976, v. 40, n. 1, p. 91

By:

Cohen, Dorothy

Publication type:

Article

IV. REGULATION OF CHANNELS OF DISTRIBUTION.

Published in:

Journal of Marketing, 1976, v. 40, n. 1, p. 88

By:

Hurdle, James

Publication type:

Article

II. REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1976, v. 40, n. 1, p. 81

By:

Griffiths, L. C.;
Duggan, Michael A.

Publication type:

Article

II. REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1976, v. 40, n. 1, p. 84

By:

Katz, Benjamin J.

Publication type:

Article

Consumer Problems and Consumerism: Analysis of Calls to a Consumer Hot Line.

Published in:

Journal of Marketing, 1976, v. 40, n. 1, p. 58, doi. 10.2307/1250677

By:

Diamond, Steven L.;
Ward, Scott;
Faber, Ronald

Publication type:

Article

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1975, v. 39, n. 4, p. 86

By:

Cohen, Dorothy

Publication type:

Article

II. REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1975, v. 39, n. 4, p. 79

By:

Katz, Benjamin J.

Publication type:

Article

I. REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1975, v. 39, n. 4, p. 74

By:

Duggan, Michael A.;
Griffiths, L. C.

Publication type:

Article

The FDA Approach to Defining Misleading Advertising.

Published in:

Journal of Marketing, 1975, v. 39, n. 4, p. 65, doi. 10.2307/1250601

By:

Jacoby, Jacob;
Small, Constance

Publication type:

Article

Remedies for Consumer Protection: Prevention, Restitution, or Punishment.

Published in:

Journal of Marketing, 1975, v. 39, n. 4, p. 24, doi. 10.1177/002224297503900404

By:

Cohen, Dorothy

Publication type:

Article

III. REGULATION OF PRICE COMPETITION.

Published in:

Journal of Marketing, 1975, v. 39, n. 2, p. 81

By:

Werner, Ray O.;
Tower, C. Burk;
Hurdle, James

Publication type:

Article

Recent FTC Actions: Implications for the Advertising Strategist.

Published in:

Journal of Marketing, 1974, v. 38, n. 1, p. 55, doi. 10.2307/1250167

By:

Wilkes, Robert E.;
Wilcox, James B.

Publication type:

Article

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1970, v. 34, n. 3, p. 76

By:

Werner, Ray O.;
Cohen, Dorothy

Publication type:

Article