Works matching DE "FREEMIUM business model"
Results: 27
From Minnows to Whales: An Empirical Study of Purchase Behavior in Freemium Social Games.
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- International Journal of Electronic Commerce, 2015, v. 20, n. 2, p. 177, doi. 10.1080/10864415.2016.1087820
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- Article
Is Music the Next eBooks? An Antitrust Analysis of Apple's Conduct in the Music Industry.
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- Columbia Journal of Law & the Arts, 2015, v. 39, n. 1, p. 119
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- Article
Freemium as an Optimal Strategy for Market Dominant Firms.
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- Marketing Science, 2019, v. 38, n. 1, p. 150, doi. 10.1287/mksc.2018.1109
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- Article
MONETIZING FREEMIUM COMMUNITIES: DOES PAYING FOR PREMIUM INCREASE SOCIAL ENGAGEMENT?
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- MIS Quarterly, 2018, v. 42, n. 3, p. 719, doi. 10.25300/MISQ/2018/13592
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- Article
Style Migration in Europe.
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- European Financial Management, 2016, v. 22, n. 5, p. 797, doi. 10.1111/eufm.12083
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- Article
Freemium as a sustainable economic model for open access electronic publishing in humanities and social sciences.
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- Information Services & Use, 2011, v. 31, n. 3/4, p. 225
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- Article
The Myth of Free.
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- George Washington Law Review, 2018, v. 86, n. 2, p. 513
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- Article
How does freemium strategy affect the demand of the paid premium mobile healthcare service: From an information asymmetry perspective.
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- Information Development, 2019, v. 35, n. 1, p. 36, doi. 10.1177/0266666917724496
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- Article
Modelo de negocio exitoso en e-business.
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- Revista Vínculos, 2014, v. 11, n. 1, p. 180
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- Article
Issue Information ‐ TOC.
- Published in:
- 2018
- Publication type:
- Table of Contents
Creating and capturing value from freemium business models: A demand‐side perspective.
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- Strategic Entrepreneurship Journal, 2018, v. 12, n. 2, p. 171, doi. 10.1002/sej.1279
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- Article
Academic Subjectivities: Governmentality and Self-Development in Higher Education.
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- Foucault Studies, 2015, n. 20, p. 199, doi. 10.22439/fs.v0i0.4937
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- Article
Optimal Freemium Strategy for Information Goods in the Presence of Piracy.
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- Journal of the Association for Information Systems, 2018, v. 19, n. 4, p. 266, doi. 10.17705/1jais.00492
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- Article
TOWARD SUSTAINABLE FREEMIUM SOFTWARE: THE ROLES OF USER SATISFACTION AND USE CONTEXT.
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- Journal of Electronic Commerce Research, 2018, v. 19, n. 3, p. 201
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- Article
Freemium business models as the foundation for growing an e-business venture: a multiple case study of industry leaders.
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- Journal of Entrepreneurship, Management & Innovation, 2015, v. 11, n. 1, p. 77, doi. 10.7341/20151115
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- Article
The zero‐price effect in freemium business models: The moderating effects of free mentality and price–quality inference.
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- Psychology & Marketing, 2019, v. 36, n. 8, p. 773, doi. 10.1002/mar.21211
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- Article
The effects of promotional package frames and price strategies on inaction inertia.
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- Psychology & Marketing, 2019, v. 36, n. 3, p. 214, doi. 10.1002/mar.21173
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- Article
A reversed engineered pitch based on Rietveld (2016), "Creating value through the freemium business model: a consumer perspective".
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- Journal of Accounting & Management Information Systems / Contabilitate si Informatica de Gestiune, 2016, v. 15, n. 4, p. 810
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- Article
Do Your Online Friends Make You Pay? A Randomized Field Experiment on Peer Influence in Online Social Networks.
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- Management Science, 2015, v. 61, n. 8, p. 1902, doi. 10.1287/mnsc.2014.2081
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- Article
Effects of Freemium Strategy in the Mobile App Market: An Empirical Study of Google Play.
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- Journal of Management Information Systems, 2014, v. 31, n. 3, p. 326, doi. 10.1080/07421222.2014.995564
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- Article
Selling the Premium in Freemium.
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- Journal of Marketing, 2018, v. 82, n. 6, p. 10, doi. 10.1177/0022242918807170
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- Article
Paid and Free Digital Business Models Innovations in the Video Game Industry.
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- Communications & Strategies, 2014, n. 94, p. 83
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- Article
Innovations in the Video Game Industry: Changing Global Markets.
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- Communications & Strategies, 2014, n. 94, p. 17
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- Article
Exploring Mobile Gaming Revenues: the Price Tag of Impatience, Stress and Release.
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- Communications & Strategies, 2014, n. 94, p. 103
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- Article
Optimal Design of Free Samples for Digital Products and Services.
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- Journal of Marketing Research (JMR), 2019, v. 56, n. 3, p. 419, doi. 10.1177/0022243718823169
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- Publication type:
- Article
Building Agent-Based Decision Support Systems for Word-of-Mouth Programs: A Freemium Application.
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- Journal of Marketing Research (JMR), 2017, v. 54, n. 5, p. 752, doi. 10.1509/jmr.15.0443
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- Article
Universal Basic Internet as a Freemium Business Model to Connect the Next Billion.
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- DigiWorld Economic Journal, 2017, n. 108, p. 139
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- Article