Promoting Healthy Menu Choices in Fast Food Restaurant Advertising: Influence of Perceived Brand Healthiness, Brand Commitment, and Health Consciousness.
- Published in:
- 2018
- By:
- Publication type:
- journal article
Works matching DE "FAST food restaurant advertising"
Results: 3
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Understanding the Interaction Effects of Sexual Appeals and Social Eating Cues in Food Advertisements on Attention, Memory, and Purchase Intention.
- Published in:
- Journal of Broadcasting & Electronic Media, 2024, v. 68, n. 2, p. 305, doi. 10.1080/08838151.2024.2336923
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- Publication type:
- Article
3
Cultural Differences in Promotion and Products in the Fast Food Industry: A Case of the U.S. and Sweden Dyad.
- Published in:
- Journal of Higher Education Theory & Practice, 2015, v. 15, n. 5, p. 45
- By:
- Publication type:
- Article