Works matching DE "FASHION marketing"

Results: 191

Design Thinking Framework to develop students' creative ethical leadership approach: A case study in international fashion marketing and management.

Published in:

Journal of Perspectives in Applied Academic Practice, 2025, v. 13, n. 1, p. 35

By:

Massera, Giulia;
Jack, David

Publication type:

Article

Frances Burney's 'Evelina': The Book, its History, and its Paratext. By Svetlana Kochkina.

Published in:

Library, 2024, v. 25, n. 4, p. 508, doi. 10.1093/library/fpae057

By:

Parisian, Catherine M

Publication type:

Article

Gamosa: Unique symbol of Assamese culture.

Published in:

Indian Journal of Traditional Knowledge, 2025, v. 24, n. 2, p. 185, doi. 10.56042/ijtk.v24i2.17210

By:

Gogoi, Minti;
Gogoi, Nabaneeta;
Bhuyan, Smita

Publication type:

Article

Revolutionizing the runway: how technological and marketing innovation fuse market sensing on marketing performance in fashion industry.

Published in:

Cogent Business & Management, 2024, v. 11, n. 1, p. 1, doi. 10.1080/23311975.2024.2334677

By:

Sutanto, Jeskhael Este;
Harianto, Eric;
Nursaid;
Krisprimandoyo, Denpharanto Agung

Publication type:

Article

Creating a sustainable future: insights into brand marketing in the luxury fashion industry.

Published in:

Cogent Business & Management, 2024, v. 11, n. 1, p. 1, doi. 10.1080/23311975.2024.2328391

By:

Kaur, Harpreet;
Choudhary, Shruti;
Manoj, Adarsh;
Tyagi, Muskan

Publication type:

Article

Social media and management fashions.

Published in:

Cogent Business & Management, 2015, v. 2, n. 1, p. 1, doi. 10.1080/23311975.2015.1122256

By:

Madsen, Dag Øivind;
Slåtten, Kåre;
Nisar, Tahir

Publication type:

Article

PECULIARITIES OF USING MARKETING TOOLS IN FASHION INDUSTRY ENTERPRISES IN THE DIGITAL ECONOMY.

Published in:

Financial & Credit Activity: Problems of Theory & Practice, 2022, v. 2, n. 43, p. 328, doi. 10.55643/fcaptp.2.43.2022.3692

By:

O., Tymoshenko;
L., Dykhnych;
I., Yashchenko;
O., Kalantaievska;
V., Zabora

Publication type:

Article

Medios digitales y producción del género: el embarazo en tres sitios virtuales.

Published in:

Investigaciones Feministas, 2022, v. 13, n. 1, p. 195, doi. 10.5209/infe.75310

By:

Palomar Verea, Cristina;
Contreras Tinoco, Karla Alejandra

Publication type:

Article

모바일 소셜커머스 쇼핑몰 속성과 업체 특성이 쇼핑 만족도와 쇼핑몰 충성도에 미치는 영향: 패션의류 구매 경험자를 중심으로

Published in:

Journal of Digital Convergence, 2020, v. 18, n. 8, p. 435, doi. 10.14400/JDC.2020.18.8.435

By:

안상희

Publication type:

Article

COMUNICACIÓN EFECTIVA PARA MARCAS DE MODA SOSTENIBLE: RETOS Y ENFOQUES EN LA COMUNIDAD VALENCIANA.

Published in:

Revista de Comunicación de la SEECI, 2024, n. 57, p. 1, doi. 10.15198/seeci.2024.57.e873

By:

Martín-López, Raquel;
de Paredes Gallardo, Carla;
Martínez-Musoles, Luz

Publication type:

Article

El fashion film como acción de la marca. El caso de Europa II en Vogue.

Published in:

Mediterranean Journal of Communication / Revista Mediterránea de Comunicación, 2022, v. 13, n. 1, p. 285, doi. 10.14198/MEDCOM.19881

By:

HERNÁNDEZ-HERRERA, María;
GIL-RUIZ, Francisco-José;
GARCÍA-GUARDIA, María-Luisa;
AYESTARÁN-CRESPO, Raquel

Publication type:

Article

FASHION INDUSTRY: EXPLORING THE STAGES OF DIGITALIZATION, INNOVATIVE POTENTIAL AND PROSPECTS OF TRANSFORMATION INTO AN ENVIRONMENTALLY SUSTAINABLE ECOSYSTEM.

Published in:

Eastern-European Journal of Enterprise Technologies, 2023, v. 121, n. 13, p. 86, doi. 10.15587/1729-4061.2023.273630

By:

Hardabkhadze, Iryna;
Bereznenko, Sergey;
Kyselova, Kateryna;
Bilotska, Larysa;
Vodzinska, Oksana

Publication type:

Article

TEACHING INNOVATION SPECIAL ISSUE (2024) – FASHION AS MARKETING EDUCATION METAPHOR: TIMELESS PIECES AND OF-THE-SEASON MUST HAVES.

Published in:

Marketing Education Review, 2024, v. 34, n. 2, p. 97, doi. 10.1080/10528008.2024.2345513

By:

Watson, Amy;
Levin, Michael

Publication type:

Article

Slow fashion as an alternative to mass production: A fashion practitioner's journey.

Published in:

Social Business, 2014, v. 4, n. 1, p. 33, doi. 10.1362/204440814X13948909253785

By:

Langdown, Amanda

Publication type:

Article

COMBINAR MARKETING DE EXPERIÊNCIA COM MARKETING DE INFLUÊNCIA PODE CONDUZIR A UM AUMENTO DO BRAND AWARENESS DIGITAL?

Published in:

Internext: Revista Electrônica de Negócios Internacionais da ESPM, 2022, v. 17, n. 3, p. 333, doi. 10.18568/internext.v17i3.671

By:

Souza, Carolina Almeida;
Silva, Susana Costa;
Sandes, Fabio Shimabukuro

Publication type:

Article

Fashion Product Development Process with Reference to Women's Participation.

Published in:

Journal of Women's Entrepreneurship & Education, 2019, n. 1/2, p. 17, doi. 10.28934/jwee19.12.pp17-35

By:

Slijepčević, Milica;
Perčić, Karolina

Publication type:

Article

A Study on the Investigation of Sustainability Practices of Global Brands in the Fashion Market.

Published in:

Ege Academic Review, 2022, v. 22, n. 4, p. 393, doi. 10.21121/eab.1104962

By:

ÖNDOĞAN, Ece Nüket;
ÖNDOĞAN, Ziynet;
TOPUZOĞLU, Berru

Publication type:

Article

A LITERATURE REVIEW ON SUSTAINABLE FASHION MARKETING.

Published in:

2022

By:

ÇETİNER, Muazzez;
TUNCA, Mustafa Zihni

Publication type:

Literature Review

Changes in market organisation due to exogenous shocks -- the case of the transformation of the Swedish fashion industry caused by the COVID-19 pandemic.

Published in:

International Review of Retail, Distribution & Consumer Research, 2023, v. 33, n. 3, p. 276, doi. 10.1080/09593969.2022.2158119

By:

Wulff, Gabriella

Publication type:

Article

Pabaigos teorijos mados ir meno diskurse.

Published in:

Acta Academiae Artium Vilnensis, 2021, n. 103, p. 281, doi. 10.37522/aaav.103.2021.88

By:

Kvašytė, Liucija

Publication type:

Article

Appointed Person rejects appeal that two DG decisions are inconsistent.

Published in:

Journal of Intellectual Property Law & Practice, 2020, v. 15, n. 1, p. 5, doi. 10.1093/jiplp/jpz155

By:

Atif, Salman

Publication type:

Article

A critical technocultural discourse analysis of Muslim fashion bloggers in France: charting 'restorative technoscapes'.

Published in:

Journal of Marketing Management, 2021, v. 37, n. 5/6, p. 387, doi. 10.1080/0267257X.2020.1868551

By:

Pemberton, Kelly;
Takhar, Jennifer

Publication type:

Article

Perception of fashion sustainability in online community.

Published in:

Journal of the Textile Institute, 2014, v. 105, n. 9, p. 971, doi. 10.1080/00405000.2013.866334

By:

Shen, Bin;
Zheng, Jin-Hui;
Chow, Pui-Sze;
Chow, Ka-Yan

Publication type:

Article

PECULIARITIES OF INNOVATIONS IMPLEMENTATION ON THE UKRAINIAN BRAND EXAMPLE.

Published in:

Galician economic journal, 2020, v. 63, n. 2, p. 45, doi. 10.33108/galicianvisnyk_tntu2020.02.045

By:

Letunovska, Nataliia;
Voda, Hanna;
Kadurina, Svitlana;
Tsunenko, Anna

Publication type:

Article

Analyzing the Impact of Fashion Influencer on Online Impulsive Buying Behavior.

Published in:

KnE Social Sciences, 2020, p. 350, doi. 10.18502/kss.v4i6.6611

By:

Gunawan, Najla Prihana;
Iskandar, Ir. Budi Permadi

Publication type:

Article

An Object of Seduction: Chinese Silk in the Transpacific Trade, 1500–1700.

Published in:

Journal of Chinese History, 2023, v. 7, n. 2, p. 662, doi. 10.1017/jch.2023.8

By:

Grasskamp, Anna

Publication type:

Article

OMNICHANNEL QUALITY: THE NEW IMPERATIVE OF PURCHASE INTENTION AMONG FASHION RETAIL MARKET.

Published in:

Journal of Eastern European & Central Asian Research, 2023, v. 10, n. 6, p. 829, doi. 10.15549/jeecar.v10i6.1504

By:

Lisnawati, Lisnawati;
Hurriyati, Ratih;
Disman, Disman;
Gaffar, Vanessa;
Firdaus, Edi

Publication type:

Article

Fashion Design Education: A Study of Fashion Design Educational Systems of Italy and China.

Published in:

International Journal of Design Education, 2023, v. 17, n. 1, p. 199, doi. 10.18848/2325-128X/CGP/v17i01/199-212

By:

Xiaozhu Lin

Publication type:

Article

Washability and abrasion resistance of illuminative knitted e-textiles with POFs and silver-coated conductive yarns.

Published in:

Fashion & Textiles (2198-0802), 2022, v. 9, n. 1, p. 1, doi. 10.1186/s40691-022-00313-9

By:

Lam, Ngan Yi Kitty;
Tan, Jeanne;
Toomey, Anne;
Cheuk, Ka Chun Jimmy

Publication type:

Article

Do fur coats symbolize status or stigma? Examining the effect of perceived stigma on female consumers' purchase intentions toward fur coats.

Published in:

Fashion & Textiles (2198-0802), 2021, v. 8, n. 1, p. 1, doi. 10.1186/s40691-020-00229-2

By:

Shin, Daeun Chloe;
Jin, Byoungho Ellie

Publication type:

Article

Wie entstehen Märkte? Ein Vergleich idealtypischer Erklärungsansätze in Ökonomie und Wirtschaftssoziologie.

Published in:

Berliner Journal für Soziologie, 2022, v. 32, n. 4, p. 533, doi. 10.1007/s11609-022-00467-9

By:

Aspers, Patrik;
Bengtsson, Petter;
Dobeson, Alexander

Publication type:

Article

The Influence of Audio Marketing on Fashion Stores Among Generation Z: Case Study in the Highly Competitive Environment of the V4 Group.

Published in:

Journal of Competitiveness, 2024, v. 16, n. 3, p. 122, doi. 10.7441/joc.2024.03.06

By:

Fafílek, Michael;
Rybová, Magdalena;
Kramoliš, Jan

Publication type:

Article

Udržitelnost a cirkularita módní produkce z pohledu českého spotřebitele a výrobce (průzkumy 2021).

Published in:

Waste Forum, 2022, n. 4, p. 284

By:

PUDIVÍTROVÁ, Jitka;
DOLEŽALOVÁ, Hana

Publication type:

Article

数字经济驱动下浙江纺织服装时尚产业数字化营销提升路径研究.

Published in:

China Textile Leader, 2020, n. 11, p. 86

By:

缪顾贤;
冯定忠;
徐和平

Publication type:

Article

逆向工程技术在服装领域中的应用.

Published in:

China Textile Leader, 2019, n. 11, p. 81

By:

任雨佳;
冯向伟;
王旭;
卢娅娅;
杨梦艳;
赵慧

Publication type:

Article

Marketing and Social Influence of Fashion on Clothing Purchase Behavior of Consumers.

Published in:

Revista Romana de Economie, 2024, v. 58, p. 1

By:

GIGAURI, Zaza

Publication type:

Article

Green Message Framing in Enhancing Sustainable Consumption Behavior of Fashion Based on the Cross-Theoretical Model.

Published in:

2022

By:

Chen, Lihong;
He, Lin;
Yan, Xinfeng;
Liu, Chunhong

Publication type:

journal article

INOVADORES E SEGUIDORES -- UMA ANÁLISE DOS JOVENS CONSUMIDORES DE PRODUTOS DE MODA E VESTUÁRIO.

Published in:

Revista da Faculdade de Ciências Humanas e Sociais, 2009, v. 6, p. 50

By:

Cardoso, Paulo Ribeiro;
Novais, Liliana Andreia;
Sofia Costa, Helda

Publication type:

Article

A importância do Marketing Olfativo nas marcas de moda: o caso Abercrombie & Fitch.

Published in:

Comunicação Pública, 2023, v. 18, n. 34, p. 1

By:

Brito, Teresa;
Duarte, Alexandre

Publication type:

Article

O ponto de vendas de produtos de luxo da moda de vestuário feminino no Brasil.

Published in:

Cadernos EBAPE.BR, 2010, v. 8, n. 3, p. 514, doi. 10.1590/S1679-39512010000300009

By:

de Sá, Ricardo Rocha Leal Gomes;
Marcondes, Reynaldo Cavalheiro

Publication type:

Article

Strategic SWOT - factor analysis of a textile company - a case study.

Published in:

Industria Textila, 2023, v. 74, n. 5, p. 547, doi. 10.35530/IT.074.05.2022137

By:

JOVANOVIĆ, MARINA;
UROŠEVIĆ, SNEŽANA;
ZLATEV, ZLATIN;
VUKOVIĆ, MILOVAN;
BABIĆ, GORAN;
VUKOVIĆ, ALEKSANDRA

Publication type:

Article

Research on fabric classification based on graph neural network.

Published in:

Industria Textila, 2023, v. 74, n. 1, p. 3, doi. 10.35530/IT.074.01.202224

By:

PENG TAO;
CAO WENLI;
CHEN JIA;
LV XINGHANG;
ZHANG ZILI;
LIU JUNPING;
HU XINRONG

Publication type:

Article

Analysis of green consumer behaviour towards the intention to purchase upcycled fashion products.

Published in:

Industria Textila, 2022, v. 73, n. 5, p. 587, doi. 10.35530/IT.073.05.202283

By:

ONCIOIU, IONICA;
IFRIM, ANA MARIA

Publication type:

Article

The concept of fashion marketing as an instrument of reducing tensions between designers and marketing experts in fashion companies.

Published in:

Industria Textila, 2018, v. 69, n. 2, p. 158, doi. 10.35530/it.069.02.1409

By:

GAŠOVIĆ, MILAN M.;
VUKAJLOVIĆ, DJURDJICA D. J.;
ĆURČIĆ, NIKOLA V.

Publication type:

Article

Playing Dress-Up: Digital Fashion and Gamic Extensions of Televisual Experience in Gossip Girl's Second Life.

Published in:

Cinema Journal, 2009, v. 48, n. 3, p. 116, doi. 10.1353/cj.0.0121

By:

STEIN, LOUISA

Publication type:

Article

Micro-Celebrities or Teacher Leaders? An Analysis of Spanish Educators' Behaviors on Twitter.

Published in:

Electronic Journal of e-Learning, 2023, v. 21, n. 4, p. 258, doi. 10.34190/ejel.21.4.2833

By:

Marcelo, Carlos;
Murillo, Paulino;
Marcelo-Martínez, Paula;
Yot-Domínguez, Carmen;
Yanes Cabrera, Cristina

Publication type:

Article

Evolution of INDITEX group's internationalization strategy in Latin America.

Published in:

Cuadernos de Administración, 2024, v. 40, n. 79, p. 1, doi. 10.25100/cdea.v40i79.13510

By:

Benavides, Giovanny Fernando

Publication type:

Article

Funktionstextilien aus recycelten Autoreifen.

Published in:: Technical Textiles / Technische Textilen, 2022, n. 3, p. 109
Publication type:: Article

Effects of an ad valorem Web Tax in a Cournot-Nash market for digital advertising.

Published in:

International Tax & Public Finance, 2023, v. 30, n. 1, p. 20, doi. 10.1007/s10797-022-09735-z

By:

d'Andria, Diego

Publication type:

Article

THE INFLUENCE OF DIGITAL MARKETING ON ISLAMIC FASHION CONSUMPTION: INVESTIGATING MILLENNIALS' PURCHASE INTENTION IN DIGITAL INFLUENCERS.

Published in:

International Journal of Islamic Business, 2025, v. 10, n. 1, p. 28, doi. 10.32890/ijib2025.10.1.3

By:

Wan Mohamad Nazarie, Wan Nur Fazni;
Khairudin, Umi Nurliyana;
Hartono, Arif

Publication type:

Article