Optimal Advertising When Envisioning a Product-Harm Crisis.
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- Marketing Science, 2011, v. 30, n. 6, p. 1048, doi. 10.1287/mksc.1110.0679
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Works matching DE "EXPLORER sport utility vehicle"
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FORD'S VENEZUELAN PROBLEM.
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- International Economy, 2001, v. 15, n. 4, p. 5
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