Works matching DE "ETHNIC consumers"
Results: 18
5 tips for engaging ethnic media.
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- Public Relations Tactics, 2013, v. 20, n. 8, p. 9
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- Article
Using Greimas'semiotics in ethnic consumer research.
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- International Journal of Market Research, 2016, v. 58, n. 2, p. 201, doi. 10.2501/IJMR-2015-066
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- Article
A quadripartite approach to analysing young British South Asian adults’ dual cultural identity.
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- Journal of Marketing Management, 2017, v. 33, n. 9/10, p. 789, doi. 10.1080/0267257X.2017.1324896
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- Article
Old Country Passions: An International Examination of Country Image, Animosity, and Affinity Among Ethnic Consumers.
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- Journal of International Marketing, 2017, v. 25, n. 3, p. 61, doi. 10.1509/jim.16.0077
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- Article
Global Marketing Practices that Created Controversies and How They Could Possibly Be Avoided.
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- International Journal of Management, Accounting & Economics, 2019, v. 6, n. 8, p. 640
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- Article
MULTICULTURAL MARKETING AND CONSUMER WELL-BEING IN UNDERSERVED HISPANIC NEIGHBORHOODS.
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- International Journal of Social Health Information Management, 2012, v. 5, n. 11, p. 18
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- Article
Sensory Characteristics of Romanian, Polish, Albanian and Former Yugoslavian Beers.
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- Journal of the Institute of Brewing, 2011, v. 117, n. 4, p. 507, doi. 10.1002/j.2050-0416.2011.tb00498.x
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- Article
Targeted Food Marketing to Black and Hispanic Consumers: The Tobacco Playbook.
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- 2020
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- Editorial
INTEGRATE ETHNIC DIVERSITY INTO MARKETING EDUCATION .
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- Marketing Education Review, 1996, v. 6, n. 1, p. 1, doi. 10.1080/10528008.1996.11488524
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- Article
A economia criativa e o campo étnico-quilombola: o caso Kalunga.
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- Ciências Sociais Unisinos, 2013, v. 49, n. 3, p. 237, doi. 10.4013/csu.2013.49.3.03
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- Article
ENGAGEMENT OF RELIGIOUS SITES IN THE TOURIST OFFER OF NOVI SAD: POTENTIALS AND NECESSARY IMPROVEMENTS.
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- Geographica Timisiensis, 2013, v. 22, n. 2, p. 75
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- Article
Best Practices for Community Relations: Case Study of the Hispanic Wellness Fair.
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- Southwestern Mass Communication Journal, 2014, v. 29, n. 1, p. 1
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- Article
Beyond Seeing McDonald's Fiesta Menu: The Role of Accent in Brand Sincerity of Ethnic Products and Brands.
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- Journal of Advertising, 2015, v. 44, n. 3, p. 219, doi. 10.1080/00913367.2014.957367
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- Article
Modelling household conservation behaviour among ethnic consumers: the path from values to behaviours.
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- International Journal of Consumer Studies, 2015, v. 39, n. 3, p. 193, doi. 10.1111/ijcs.12167
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- Article
Measuring Cross-Cultural Differences of Ethnic Groups within Nations: Convergence or Divergence of Cultural Values? The Case of the United States.
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- Journal of International Consumer Marketing, 2017, v. 29, n. 1, p. 2, doi. 10.1080/08961530.2016.1227758
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- Article
The Effect of Acculturation on Ethnic Consumers’ Decision-Making Styles: An Empirical Analysis of Hispanic Consumers.
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- Journal of International Consumer Marketing, 2014, v. 26, n. 3, p. 168, doi. 10.1080/08961530.2014.889587
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- Article
From Multicultural to Multifocal.
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- Marketing Insights, 2015, v. 27, n. 6, p. 6
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- Article
Ethics and Policy Issues for Internet Advertising: Targeting Multicultural Consumers in the Digital Marketing Era.
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- Journal of Management Policy & Practice, 2017, v. 18, n. 4, p. 93, doi. 10.33423/jmpp.v18i4.1481
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- Publication type:
- Article