Works matching DE "DEAL proneness"

Results: 18

Money, mavens, time, and price search: Modelling the joint creation of utilitarian and hedonic value in grocery shopping.

Published in:

Journal of Marketing Management, 2014, v. 30, n. 7-8, p. 719, doi. 10.1080/0267257X.2013.839572

By:

Collins, Alan;
Kavanagh, Ella;
Cronin, James;
George, Richard

Publication type:

Article

Intergenerational Influence in Consumer Deal Proneness.

Published in:

Psychology & Marketing, 2014, v. 31, n. 5, p. 307, doi. 10.1002/mar.20696

By:

Schindler, Robert M.;
Lala, Vishal;
Corcoran, Colleen

Publication type:

Article

The impact of deal‐proneness on WTP estimates in incentive‐aligned value elicitation methods.

Published in:

Agricultural Economics, 2018, v. 49, n. 3, p. 353, doi. 10.1111/agec.12421

By:

Shi, Lijia;
Xie, Jing;
Gao, Zhifeng

Publication type:

Article

ROOTS AND ROUTES: THE DYNAMICS OF THE IMAGES OF STABILITY AND MOBILITY OF THE NATION IN MARIUS IVAŠKEVIČIUS' DRAMAS.

Published in:

Spaces of Creation, 2015, n. 22, p. 48

By:

Šatkauskienė, Nomeda

Publication type:

Article

The Consumer In-Store Purchasing Behavior Associated With Deal-Proneness for a Hypermarket Retailer in Croatia.

Published in:

Croatian Economic Survey, 2007, n. 10, p. 111

By:

Anić, Ivan-Damir;
Radas, Sonja

Publication type:

Article

Pre-empting Switch on Deal Retraction.

Published in:

Journal of Management Research (09725814), 2019, v. 19, n. 1, p. 16, doi. 10.5958/0974-455X.2019.00002.7

By:

Dastidar, Surajit Ghosh

Publication type:

Article

Tax Trends.

Published in:

Journal of State Taxation, 2011, v. 30, n. 1, p. 9

By:

Cummings, Rocky B.;
Edson, Christina

Publication type:

Article

Demographics in Sales Promotion Proneness: A Socio-Cultural Approach.

Published in:

Advances in Consumer Research, 2007, v. 34, p. 288

By:

Kyoung-Nan Kwon;
Yoo Jin Kwon

Publication type:

Article

Promotion Heterogeneity and Consumer Learning: Refining the Deal-Proneness Construct.

Published in:

Advances in Consumer Research, 1994, v. 21, n. 1, p. 86

By:

Henderson, Caroline M.

Publication type:

Article

A BEHAVIORAL VIEW OF PROMOTIONS EFFECTS ON BRAND LOYALTY.

Published in:

Advances in Consumer Research, 1987, v. 14, n. 1, p. 119

By:

Rothschild, Michael L.

Publication type:

Article

Employees’ Emotional Reactions to Customer Deal Requests.

Published in:

Journal of Marketing Theory & Practice, 2016, v. 24, n. 2, p. 147, doi. 10.1080/10696679.2016.1130550

By:

Gillison, Stephanie T.;
Northington, William Magnus;
Beatty, Sharon E.

Publication type:

Article

Eating-Out Motivations and Variety-Seeking Behavior: An Exploratory Approach on Loyalty Behavior.

Published in:

Journal of Hospitality Marketing & Management, 2013, v. 22, n. 3, p. 289, doi. 10.1080/19368623.2011.653049

By:

Kwun, DavidJoon-Wuk;
Hwang, JoyceHyunjoo;
Kim, Tae-Hee

Publication type:

Article

An Extended Paradigm for Measurement Analysis of Marketing Constructs Applicable to Panel Data.

Published in:

Journal of Marketing Research (JMR), 2006, v. 43, n. 3, p. 431, doi. 10.1509/jmkr.43.3.431

By:

BAUMGARTNER, HANS;
STEENKAMP, JAN-BENEDICT E. M.

Publication type:

Article

The Long-Term Impact of Promotions on Consumer Stockpiling Behavior.

Published in:

Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 250, doi. 10.2307/3151852

By:

Mela, Carl F.;
Jedidi, Kamel;
Bowman, Douglas

Publication type:

Article

Identifying the Generics-Prone Consumer: A Meta-Analysis.

Published in:

Journal of Marketing Research (JMR), 1987, v. 24, n. 4, p. 425, doi. 10.2307/3151391

By:

Szymanski, David M.;
Busch, Paul S.

Publication type:

Article

The Effects of a Direct Mail Coupon on Brand Choice Behavior.

Published in:

Journal of Marketing Research (JMR), 1987, v. 24, n. 4, p. 370, doi. 10.2307/3151384

By:

Bawa, Kapil;
Shoemaker, Robert W.

Publication type:

Article

Identifying the Deal Prone Segment.

Published in:

Journal of Marketing Research (JMR), 1978, v. 15, n. 3, p. 369, doi. 10.2307/3150585

By:

Blattberg, Robert;
Buesing, Thomas;
Peacock, Peter;
Sen, Subrata

Publication type:

Article

Determinants of Private Brand Attitude.

Published in:

Journal of Marketing Research (JMR), 1967, v. 4, n. 1, p. 73, doi. 10.2307/3150168

By:

Myers, John G.

Publication type:

Article