Works matching DE "CUSTOMER winback"
1
- Journal of Marketing Management, 2018, v. 34, n. 9/10, p. 705, doi. 10.1080/0267257X.2018.1474243
- Zolfagharian, Mohammadali;
- Felix, Reto;
- Braun, Jakob
- Article
2
- Service Industries Journal, 2010, v. 30, n. 6, p. 873, doi. 10.1080/02642060801935721
- Article
3
- Service Industries Journal, 2009, v. 29, n. 12, p. 1659, doi. 10.1080/02642060902793524
- Casado-Díaz, AnaB.;
- Nicolau-Gonzálbez, JuanL.
- Article
4
- Service Industries Journal, 2009, v. 29, n. 12, p. 1779, doi. 10.1080/02642060902793599
- Tsai, Chen-Tsang(Simon);
- Su, Ching-Shu
- Article
5
- Asia Pacific Journal of Tourism Research, 2008, v. 13, n. 2, p. 163, doi. 10.1080/10941660802048480
- Kao, Yie-Fang;
- Huang, Li-Shia;
- Wu, Cheng-Hsien
- Article
6
- Journal of the Academy of Marketing Science, 2016, v. 44, n. 2, p. 218, doi. 10.1007/s11747-015-0453-6
- Pick, Doreén;
- Thomas, Jacquelyn;
- Tillmanns, Sebastian;
- Krafft, Manfred
- Article
7
- Journal of the Academy of Marketing Science, 2007, v. 35, n. 4, p. 461, doi. 10.1007/s11747-007-0031-7
- Homburg, Christian;
- Hoyer, Wayne D.;
- Stock, Ruth Maria
- Article
8
- Journal of Relationship Marketing, 2004, v. 3, n. 2/3, p. 5, doi. 10.1300/J366v03n02_02
- Wood, Charles M.;
- Glew, David J.;
- Street, Marc D.
- Article
9
- Journal of Relationship Marketing, 2003, v. 2, n. 1/2, p. 3, doi. 10.1300/J366v02n01_02
- Pisharodi, R. Mohan;
- Angur, Madhukar G.;
- Shainesh, G.
- Article
10
- Journal of Relationship Marketing, 2002, v. 1, n. 3/4, p. 111, doi. 10.1300/J366v01n03_07
- Article
11
- Journal of Relationship Marketing, 2002, v. 1, n. 3/4, p. 95, doi. 10.1300/J366v01n03_06
- Article
12
- Journal of Relationship Marketing, 2002, v. 1, n. 3/4, p. 3
- Deshpandé, Rohit;
- Farley, John U.
- Article
13
- International Economic Review, 2016, v. 57, n. 1, p. 3, doi. 10.1111/iere.12146
- Fujiwara‐Greve, Takako;
- Greve, Henrich R.;
- Jonsson, Stefan
- Article
14
- Journal of Marketing Management, 2004, v. 20, n. 9-10, p. 977, doi. 10.1362/0267257042405222
- Article
15
- Journal of Marketing Research (JMR), 2004, v. 41, n. 3, p. 293, doi. 10.1509/jmkr.41.3.293.35991
- Reinartz, Werner;
- Krafft, Manfred;
- Hoyer, Wayne D.
- Article
16
- Journal of Marketing Research (JMR), 2004, v. 41, n. 1, p. 31, doi. 10.1509/jmkr.41.1.31.25086
- Thomas, Jacquelyn S.;
- Blattberg, Robert C.;
- Fox, Edward J.
- Article
17
- Journal of Marketing, 2020, v. 84, n. 5, p. 117, doi. 10.1177/0022242920916733
- Vomberg, Arnd;
- Homburg, Christian;
- Gwinner, Olivia
- Article
18
- Journal of Marketing, 2015, v. 79, n. 4, p. 34, doi. 10.1509/jm.14.0107
- Kumar, V.;
- Bhagwat, Yashoda;
- Xi (Alan) Zhang
- Article
19
- Sport Marketing Quarterly, 2007, v. 16, n. 4, p. 218
- McDonald, Heath;
- Stavros, Constantino
- Article
20
- Journal of Nonprofit & Public Sector Marketing, 2014, v. 26, n. 2, p. 127, doi. 10.1080/10495142.2013.870436
- Article
21
- Journal of Foodservice Business Research, 2018, v. 21, n. 1, p. 83, doi. 10.1080/15378020.2017.1297922
- Seo, Soobin;
- Miao, Li;
- Almanza, Barbara;
- Behnke, Carl
- Article
22
- Journal of Foodservice Business Research, 2018, v. 21, n. 1, p. 68, doi. 10.1080/15378020.2016.1276319
- Shin, Yeon Ho;
- Im, Jinyoung;
- Jung, Seung Eun;
- Severt, Kimberly
- Article
23
- Journal of Foodservice Business Research, 2018, v. 21, n. 1, p. 55, doi. 10.1080/15378020.2016.1276318
- Lee, Kyuho;
- Khan, Mahmood;
- Ha, Inhyuck "Steve";
- Ko, Jae-Youn
- Article
24
- Marketing Insights, 2014, v. 26, n. 1, p. 18
- Article
25
- Economic Studies, 2013, v. 22, n. 3, p. 25
- Article
26
- Total Quality Management & Business Excellence, 2013, v. 24, n. 11/12, p. 1390, doi. 10.1080/14783363.2013.799327
- Bernardo, Merce;
- Llach, Josep;
- Marimon, Frederic;
- Alonso-Almeida, M. Mar
- Article
27
- Journal of Marketing Research (JMR), 2000, v. 37, n. 2, p. 215, doi. 10.1509/jmkr.37.2.215.18729
- Dawar, Niraj;
- Pillutla, Madan M.
- Article
28
- Journal of Interactive Marketing, 2008, v. 22, n. 1, p. 36, doi. 10.1002/dir.20103
- Drèze, Xavier;
- Bonfrer, André
- Article
29
- Adhyayan: A Journal of Management Sciences, 2015, v. 5, n. 1, p. 1
- Article
30
- Journal of Accounting & Management Information Systems / Contabilitate si Informatica de Gestiune, 2017, v. 16, n. 1, p. 199, doi. 10.24818/jamis.2017.01010
- Ashraf, Hafiz Ahmad;
- Manzoor, Nauman
- Article
31
- Annals of the University of Oradea, Economic Science Series, 2010, v. 19, n. 1, p. 570
- Ştefan, Pete;
- Cardoş Ildikó Réka
- Article
32
- Journal of Service Research, 2008, v. 11, n. 1, p. 3, doi. 10.1177/1094670508319092
- Article
33
- Management of Organizations: Systematic Research, 2010, n. 53, p. 127
- Article
34
- Management of Organizations: Systematic Research, 2009, n. 52, p. 153
- Zikienė, Kristina;
- Bakanauskas, Arvydas Petras
- Article