Works matching DE "COUPONS (Retail trade)"

Results: 288

Extra Coupons and Unexpected Loss: The Effect of Unstackable Coupons on Consumer Purchases and Satisfaction.

Published in:

Psychology & Marketing, 2025, v. 42, n. 7, p. 1725, doi. 10.1002/mar.22201

By:

Gu, Chenyan;
Jia, Shuyue;
Li, Litong;
Chen, Jiahan;
Lin, Jiaomin;
Zhou, Lei

Publication type:

Article

Reinventing Tech Services.

Published in:

Government Technology, 2013, v. 26, n. 4, p. 42

By:

Ressler, Steve

Publication type:

Article

An Evolutionary Road Map to Winning with Social Media Marketing.

Published in:

Marketing Research, 2012, v. 24, n. 2, p. 4

By:

Kumar, V.;
Sundaram, Bala

Publication type:

Article

Purchase intent: Separating fact from fiction.

Published in:

Marketing Research, 1993, v. 5, n. 2, p. 56

By:

Siciliano, Tony

Publication type:

Article

Impact of sales promotion on consumer buying behavior in the apparel industry.

Published in:

Cogent Business & Management, 2024, v. 11, n. 1, p. 1, doi. 10.1080/23311975.2024.2310552

By:

Mishra, Manish;
Kushwaha, Rohit;
Gupta, Nimit

Publication type:

Article

Consumer buying behavior towards point-of-sale material of halal cosmetic products.

Published in:

Cogent Business & Management, 2024, v. 11, n. 1, p. 1, doi. 10.1080/23311975.2024.2322020

By:

Virgiawan, Rheyza;
Anisa, Revinanda Amda;
Pusparini, Martini Dwi

Publication type:

Article

Coupon Redeemers: Are They Better Shoppers?

Published in:

Journal of Consumer Affairs, 1988, v. 22, n. 2, p. 264, doi. 10.1111/j.1745-6606.1988.tb00227.x

By:

Levedahl, J. William

Publication type:

Article

Couponing as a Promotional Tool: Consumers do Benefit.

Published in:

Journal of Consumer Affairs, 1985, v. 19, n. 2, p. 316, doi. 10.1111/j.1745-6606.1985.tb00359.x

By:

Antil, John H.

Publication type:

Article

Cents-Off Coupons: Boon or Boondoggel for Consumers?

Published in:

Journal of Consumer Affairs, 1982, v. 16, n. 1, p. 161, doi. 10.1111/j.1745-6606.1982.tb00169.x

By:

Uhl, J.N.

Publication type:

Article

Unintended effects of price promotions: Forgoing competitors' price promotions strengthens incumbent brand loyalty.

Published in:

Journal of the Academy of Marketing Science, 2023, v. 51, n. 5, p. 1143, doi. 10.1007/s11747-022-00907-1

By:

Pratt, Alexander B.;
Robinson, Stacey G.;
Voorhees, Clay M.;
Wang, Joyce;
Giebelhausen, Michael D.

Publication type:

Article

Friends with benefits: social coupons as a strategy to enhance customers’ social empowerment.

Published in:

Journal of the Academy of Marketing Science, 2018, v. 46, n. 4, p. 768, doi. 10.1007/s11747-017-0534-9

By:

Hanson, Sara;
Yuan, Hong

Publication type:

Article

Social coupons as a marketing strategy: a multifaceted perspective.

Published in:

Journal of the Academy of Marketing Science, 2012, v. 40, n. 1, p. 120, doi. 10.1007/s11747-011-0283-0

By:

Kumar, V.;
Rajan, Bharath

Publication type:

Article

Utility Maximization of Bangladeshi Consumers within Their Budget: A Mathematical Procedure.

Published in:

Journal of Economic Development, Environment & People, 2021, v. 10, n. 3, p. 60, doi. 10.26458/jedep.v10i3.704

By:

MOHAJAN, Haradhan Kumar

Publication type:

Article

CONSUMER PERCEPTIONS OF SERVICE COUPON DELIVERY.

Published in:

Journal of Business & Behavioral Sciences, 2013, v. 25, n. 2, p. 167

By:

Ladik, Daniel M.;
Riggle, Robert J.

Publication type:

Article

THE PRICING OF PREMIUM BONDS: COMMENT.

Published in:

Journal of Financial & Quantitative Analysis, 1981, v. 16, n. 3, p. 397, doi. 10.2307/2330247

By:

Caks, John

Publication type:

Article

E-commerce in India and its Business Models.

Published in:

Productivity, 2023, v. 64, n. 2, p. 131, doi. 10.32381/PROD.2023.64.02.3

By:

GOJIYA, JAGDISH H.

Publication type:

Article

Post‐promotion redemption, exposure, and spillover effects of electronic coupons: An empirical analysis.

Published in:

Production & Operations Management, 2023, v. 32, n. 2, p. 603, doi. 10.1111/poms.13889

By:

Zhang, Xingyue;
Yao, Yuliang;
Zhang, Jiantong;
Fang, Chencheng

Publication type:

Article

Understanding mediators in location-based mobile marketing and why commuting hubs are so effective—a mediation analysis of a randomized field experiment.

Published in:

Journal of Media Economics, 2022, v. 34, n. 1, p. 1, doi. 10.1080/08997764.2022.2049280

By:

Felka, Patrick;
Mihale-Wilson, Cristina;
Hinz, Oliver

Publication type:

Article

Household Grocery-Coupon Use: The Impact of Income and Demographics.

Published in:

Journal of Food Distribution Research, 2008, v. 39, n. 1, p. 147

By:

Harris, J. Michael;
Shiptsova, Rimma

Publication type:

Article

PRICING SWAPTIONS AND COUPON BOND OPTIONS IN AFFINE TERM STRUCTURE MODELS.

Published in:

Mathematical Finance, 2006, v. 16, n. 4, p. 673, doi. 10.1111/j.1467-9965.2006.00289.x

By:

Schrager, David F.;
Pelser, Antoon A. J.

Publication type:

Article

Stress and fresh-start mindsets promote repatronage intention in loyalty programs.

Published in:

Tourism Recreation Research, 2025, v. 50, n. 3, p. 561, doi. 10.1080/02508281.2023.2301270

By:

Junior Ladeira, Wagner;
de Oliveira Santini, Fernando;
Rasul, Tareq;
Ramkissoon, Haywantee;
Nair, Sumesh;
Azhar, Mohd

Publication type:

Article

Advance Selling to Ease Financial Distress.

Published in:

Management Science, 2025, v. 71, n. 4, p. 3052, doi. 10.1287/mnsc.2020.03904

By:

Papanastasiou, Yiangos;
Xiao, Shuang;
Yang, S. Alex

Publication type:

Article

Do Coupons Expand or Cannibalize Revenue? Evidence from an e-Market.

Published in:

Management Science, 2019, v. 65, n. 1, p. 286, doi. 10.1287/mnsc.2017.2934

By:

Reimers, Imke;
Xie, Claire (Chunying)

Publication type:

Article

BLE 비콘을 활용한 O2O 서비스 플랫폼의 설계.

Published in:

Journal of the Korea Institute of Information & Communication Engineering, 2021, v. 25, n. 11, p. 1457, doi. 10.6109/jkiice.2021.25.11.1457

By:

윤동언;
오암석

Publication type:

Article

Continuing Education Quiz for Eating Disorders Review.

Published in:: Eating Disorders Review, 2005, v. 16, n. 1, p. 8
Publication type:: Article

MÜŞTERİ İLİŞKİLERİ BAĞLAMINDA DİJİTAL ORTAMDA ŞİKÂYET YÖNETİMİ: PANDEMİ KOŞULLARINDA GİTTİGİDİYOR.COM ÖRNEĞİ.

Published in:

International Journal of Eurasia Social Sciences / Uluslararasi Avrasya Sosyal Bilimler Dergisi, 2022, v. 13, n. 47, p. 72, doi. 10.35826/ijoess.3108

By:

TÜRK, Gül Dilek;
KÖLGELİER, Yelda Özlem;
DARI, Abdülhakim Bahadır

Publication type:

Article

Coupon Redemption and the Demand for Frozen Concentrated Orange Juice.

Published in:

American Journal of Agricultural Economics, 1985, v. 67, n. 3, p. 647, doi. 10.2307/1241088

By:

Lee, Jonq-Ying;
Brown, Mark G.

Publication type:

Article

A Pooled Cross-Section Time Series Model of Coupon Promotions.

Published in:

American Journal of Agricultural Economics, 1978, v. 60, n. 3, p. 393, doi. 10.2307/1239936

By:

Ward, Ronald W.;
Davis, James E.

Publication type:

Article

The state antismoking campaign and the industry response: The effects of advertising on cigarette...

Published in:

American Economic Review, 1995, v. 85, n. 2, p. 85

By:

Teh-Wei Hu;
Hai-Yen Sung;
Keeler, Theodorf E.

Publication type:

Article

Beware -- Referral Source Kickbacks May Be Occurring in Your Own Backyard!

Published in:

Journal of Health Care Compliance, 2012, v. 14, n. 4, p. 51

By:

Hinson, Debi

Publication type:

Article

A framework for designing and implementing effective online coupons in tourism and hospitality.

Published in:

Journal of Vacation Marketing, 2013, v. 19, n. 2, p. 165, doi. 10.1177/1356766712471839

By:

Sigala, Marianna

Publication type:

Article

GENERAL INFORMATION.

Published in:: CDS Review, 2012, v. 105, n. 6, p. 10
Publication type:: Article

Framing Effects of Coupon Face Value on Coupon Redemption: A Literature Review with Propositions.

Published in:

Journal of Marketing Management, 2004, v. 20, n. 7-8, p. 877, doi. 10.1362/0267257041838764

By:

Yin, Wen;
Dubinsky, Alan J.

Publication type:

Article

Some new aspects for the random coupon collector's problem.

Published in:

ALEA. Latin American Journal of Probability & Mathematical Statistics, 2014, v. 11, p. 197

By:

Doumas, Aristides V.;
Papanicolaou, Vassilis G.

Publication type:

Article

EXTREME COUPONING: AN EXPLORATORY STUDY.

Published in:

Marketing Management Journal, 2018, v. 28, n. 2, p. 93

By:

ZBOJA, JAMES J.;
GOLDSMITH, RONALD E.;
CLARK, RONALD A.;
GATZLAFF, KEVIN M.

Publication type:

Article

Editorial: Thoughts on Marketing Management Journal.

Published in:

Marketing Management Journal, 2018, v. 28, n. 2, p. i

By:

Coker, Kesha;
Friend, Scott;
Matthews, Lucy

Publication type:

Article

AN EMPIRICAL ANALYSIS OF RETAILER PARTICIPATION DECISIONS IN A DOWNTOWN PARKING COUPON PROGRAM.

Published in:

Journal of Regional Science, 1998, v. 38, n. 1, p. 1, doi. 10.1111/0022-4146.00079

By:

Lindsey, C. Robin;
West, Douglas S.

Publication type:

Article

Implications of the FDIC's Recent Sale of Trust-Preferred CDO Securities.

Published in:

Management Accounting Quarterly, 2015, v. 16, n. 2, p. 9

By:

Ruddy, John A.;
Rajan, Murli

Publication type:

Article

Paying less as a signal of competence.

Published in:

Psychology & Marketing, 2025, v. 42, n. 1, p. 113, doi. 10.1002/mar.22116

By:

Wang, TzuShuo Ryan;
Stoner, Jennifer L.;
Min, Sophia D.;
Loken, Barbara

Publication type:

Article

Understanding the impact of recipient identification and discount structure on social coupon sharing: The role of altruism and market mavenism.

Published in:

Psychology & Marketing, 2021, v. 38, n. 11, p. 2102, doi. 10.1002/mar.21555

By:

Hanson, Sara;
Kukar‐Kinney, Monika;
Yuan, Hong

Publication type:

Article

The Effects of Impression Management on Coupon Redemption across Cultures.

Published in:

Psychology & Marketing, 2016, v. 33, n. 7, p. 573, doi. 10.1002/mar.20898

By:

Kim, Claire Heeryung;
Yi, Youjae

Publication type:

Article

The Design and Targeting of Compliance Promotions.

Published in:

Marketing Science, 2023, v. 42, n. 5, p. 866, doi. 10.1287/mksc.2022.1420

By:

Daljord, Øystein;
Mela, Carl F.;
Roos, Jason M. T.;
Sprigg, Jim;
Yao, Song

Publication type:

Article

Consumer Search and Purchase: An Empirical Investigation of Retargeting Based on Consumer Online Behaviors.

Published in:

Marketing Science, 2021, v. 40, n. 2, p. 219, doi. 10.1287/mksc.2020.1255

By:

Jiang, Zhenling;
Chan, Tat;
Che, Hai;
Wang, Youwei

Publication type:

Article

The Impact of Coupons on the Visit-to-Purchase Funnel.

Published in:

Marketing Science, 2021, v. 40, n. 1, p. 48, doi. 10.1287/mksc.2020.1232

By:

Gopalakrishnan, Arun;
Park, Young-Hoon

Publication type:

Article

Zooming In on Paid Search Ads--A Consumer-Level Model Calibrated on Aggregated Data.

Published in:

Marketing Science, 2011, v. 30, n. 5, p. 789, doi. 10.1287/mksc.1110.0647

By:

Rutz, Oliver J.;
Trusov, Michael

Publication type:

Article

Coupons Versus Rebates.

Published in:

Marketing Science, 2007, v. 26, n. 1, p. 67, doi. 10.1287/mksc.1050.0129

By:

Qiang Lu;
Moorthy, Sridhar

Publication type:

Article

The Effect of Package Coupons on Brand Choice: An Epilogue on Profits.

Published in:

Marketing Science, 1996, v. 15, n. 2, p. 192, doi. 10.1287/mksc.15.2.192

By:

Dhar, Sanjay K.;
Morrison, Donald C.;
Raju, Jagmohan S.

Publication type:

Article

COMPETITIVE COUPON TARGETING.

Published in:

Marketing Science, 1995, v. 14, n. 4, p. 395, doi. 10.1287/mksc.14.4.395

By:

Shaffer, Greg;
Z. John Zhang

Publication type:

Article

COMPETING COUPON PROMOTIONS AND CATEGORY SALES.

Published in:

Marketing Science, 1995, v. 14, n. 1, p. 105, doi. 10.1287/mksc.14.1.105

By:

Jeongwen Chiang

Publication type:

Article

THE EFFECT OF PACKAGE COUPONS ON BRAND CHOICE.

Published in:

Marketing Science, 1994, v. 13, n. 2, p. 145, doi. 10.1287/mksc.13.2.145

By:

Raju, Jagmohan S.;
Dhar, Sanjay K.;
Morrison, Donald G.

Publication type:

Article