Works matching DE "CORPORATE image -- Social aspects"


Results: 31
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    The Texaco Incident.

    Published in:
    Journal of Business Ethics, 1987, v. 6, n. 5, p. 365, doi. 10.1007/BF00382893
    By:
    • Hoff, J. Whitman
    Publication type:
    Article
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    UNA COMPAÑÍA QUE CONVERSA.

    Published in:
    Revista de Antiguos Alumnos del IEEM, 2010, v. 13, n. 2, p. 67
    By:
    • Paschmann, Sebastián
    Publication type:
    Article
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    Respectability for Marketing?

    Published in:
    Journal of Marketing, 1959, v. 24, n. 2, p. 47, doi. 10.2307/1248847
    By:
    • Borton, William M.
    Publication type:
    Article
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    Dimensions of Brand Personality.

    Published in:
    Journal of Marketing Research (JMR), 1997, v. 34, n. 3, p. 347, doi. 10.2307/3151897
    By:
    • Aaker, Jennifer L.
    Publication type:
    Article
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    Corporate Image.

    Published in:
    Journal of Service Research, 2015, v. 18, n. 4, p. 468, doi. 10.1177/1094670515584146
    By:
    • Mostafa, Rania B.;
    • Lages, Cristiana R.;
    • Shabbir, Haseeb A.;
    • Thwaites, Des
    Publication type:
    Article