A Marketing Lesson From 9/11?
- Published in:
- Marketing Health Services, 2005, v. 25, n. 2, p. 48
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- Publication type:
- Article
Works matching DE "COMPUTERS in marketing management"
Results: 12
1
2
The Impact of Environmental Uncertainty Perceptions, Decision-Maker Characteristics and Work Environment Characteristics on the Perceived Usefulness of Marketing Information Systems (MkIS): A Conceptual Framework.
- Published in:
- Journal of Marketing Management, 1999, v. 15, n. 6, p. 519, doi. 10.1362/026725799785045815
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- Publication type:
- Article
3
Intranet Adoption and Inter-Functional Co-ordination.
- Published in:
- Journal of Marketing Management, 1999, v. 15, n. 5, p. 387, doi. 10.1362/026725799784870270
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- Publication type:
- Article
4
Heuristics and Biases in Data-Based Decision Making: Effects of Experience, Training, and Graphical Data Displays.
- Published in:
- Journal of Marketing Research (JMR), 2010, v. 47, n. 4, p. 627, doi. 10.1509/jmkr.47.4.627
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- Publication type:
- Article
5
On the Use of Econometric Models for Policy Simulation in Marketing.
- Published in:
- Journal of Marketing Research (JMR), 2005, v. 42, n. 1, p. 4, doi. 10.1509/jmkr.42.1.4.56891
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- Publication type:
- Article
6
Customer Satisfaction Index - as a Base for Strategic Marketing Management.
- Published in:
- TEM Journal, 2013, v. 2, n. 4, p. 327, doi. 10.18421/tem24-09
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- Publication type:
- Article
7
Knowledge Management and Balanced Scorecard Outcomes: Exploring the Importance of Interpretation, Learning and Internationality T. L. Gonzalez-Padron et al. Knowledge Management and Balanced Scorecard Outcomes.
- Published in:
- British Journal of Management, 2010, v. 21, n. 4, p. 967, doi. 10.1111/j.1467-8551.2009.00634.x
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- Publication type:
- Article
8
Decision Support Systems for Health Care Marketing Managers.
- Published in:
- Journal of Health Care Marketing, 1989, v. 9, n. 2, p. 20
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- Publication type:
- Article
9
12. Marketing Management.
- Published in:
- 1968
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- Publication type:
- Abstract
10
Breaking Down.
- Published in:
- Marketing Insights, 2013, v. 25, n. 1, p. 12
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- Publication type:
- Article
11
Information Processing and Decision Making in Marketing Organizations.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 1, p. 75, doi. 10.2307/3149613
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- Publication type:
- Article
12
SYMAP: Computer Graphics for Marketing Management.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 3, p. 357, doi. 10.2307/3150144
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- Publication type:
- Article