Ratings, Reviews & ROI: How Leading Retailers Use Customer Word of Mouth in Marketing and Merchandising.
- Published in:
- Journal of Interactive Advertising, 2006, v. 7, n. 1, p. 1, doi. 10.1080/15252019.2006.10722125
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- Publication type:
- Article
Works matching DE "COMPUSA Inc."
Results: 2
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2
CompUSA's CEO James Halpin on technology, rewards, and commitment.
- Published in:
- 1999
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- Publication type:
- Interview