Works matching DE "COMPARATIVE advertising laws"
Results: 12
Trademarks, Comparative Advertising, and Product Imitations: An Untold Story of Law and Economics.
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- Penn State Law Review, 2016, v. 121, n. 2, p. 421
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- Article
THE IMPACT OF THE EUROPEAN LEGISLATION ON ADVERTISING STRATEGIES IN THE FIELD OF FOOD PRODUCTS.
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- Revista Economică, 2015, v. 67, p. 285
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- Article
THE COMPARATIVE PRICE ADVERTISING CONTROVERSY: CONSUMER PERCEPTIONS OF CATALOG SHOWROOM REFERENCE PRICES.
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- Journal of Marketing, 1979, v. 43, n. 3, p. 85, doi. 10.1177/002224297904300309
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- Article
Comparison Advertising: Problems and Potential.
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- Journal of Marketing, 1975, v. 39, n. 4, p. 7, doi. 10.1177/002224297503900402
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- Article
Comparative Advertising: An Eye for an Eye Making the Consumers Blind.
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- Journal of Intellectual Property Rights, 2008, v. 13, n. 1, p. 19
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- Article
Comparative Advertising and Product Disparagement vis-à-vis Trademark Law.
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- Journal of Intellectual Property Rights, 2006, v. 11, n. 6, p. 409
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- Article
Comparative Advertising Law in the European Community: Will the Proposed Directive Harmonize Across the Atlantic?
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- Journal of Public Policy & Marketing, 1995, v. 14, n. 2, p. 310
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- Article
EDITORIAL.
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- 1986
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- Editorial
LIMITATIONS OF COMPARATIVE ADVERTISING PERMISSIBILITY: DENIGRATION/DISPARAGEMENT.
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- International & Comparative Law Review / Mezinárodní a Srovnávací Právní Revue, 2016, v. 16, n. 2, p. 117, doi. 10.1515/iclr-2016-0018
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- Article
L'UTILISATION DES TESTS COMPARATIFS ≪ WARENTEST ≫ DANS LA PUBLICITÉ COMPARATIVE.
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- Revue Française du Marketing, 2002, n. 189/190, p. 141
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- Article
THE FTC'S "REASONABLE BASIS" FOR SUBSTANTIATION OF ADVERTISING: EXPANDED STANDARDS AND IMPLICATIONS.
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- Journal of Advertising, 1983, v. 12, n. 1, p. 4, doi. 10.1080/00913367.1983.10672824
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- Article
Comparative Advertising: The Ifs and Buts in Indian Law.
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- IUP Law Review, 2018, v. 8, n. 2, p. 28
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- Article