Works matching DE "COMMERCIAL product marketing"
Results: 398
Sawgrass Europe Created to Serve Local Markets.
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- AATCC Review, 2007, v. 7, n. 2, p. 19
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- Article
Jack of All Trades or Master of One? Product Differentiation and Compensatory Reasoning in Consumer Choice.
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- Journal of Consumer Research, 2007, v. 33, n. 4, p. 430, doi. 10.1086/510217
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- Article
Not Necessarily Better, but Certainly Different: A Limit to the Advertising Misinformation Effect on Memory.
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- Journal of Consumer Research, 2004, v. 31, n. 1, p. 229, doi. 10.1086/383438
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- Article
Self-Validation of Cognitive Responses to Advertisements.
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- Journal of Consumer Research, 2004, v. 30, n. 4, p. 559, doi. 10.1086/380289
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- Article
The A<sup>2</sup>SC<sup>2</sup> Model: The Influence of Attitudes and Attitude Strength on Consideration and Choice.
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- Journal of Consumer Research, 2004, v. 30, n. 4, p. 574, doi. 10.1086/380290
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- Article
The Influence of Generic Advertising on Brand Preferences.
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- Journal of Consumer Research, 2004, v. 30, n. 4, p. 487, doi. 10.1086/380284
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- Article
"Deep" and "Surface" Cues: Brand Extension Evaluations by Children and Adults.
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- Journal of Consumer Research, 2002, v. 29, n. 1, p. 129, doi. 10.1086/338207
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- Article
The Moderating Effect of Knowledge and Resources on the Persuasive Impact of Analogies.
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- Journal of Consumer Research, 2001, v. 28, n. 2, p. 257, doi. 10.1086/322901
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Affect Monitoring and the Primacy of Feelings in Judgment.
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- Journal of Consumer Research, 2001, v. 28, n. 2, p. 167, doi. 10.1086/322896
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- Publication type:
- Article
Persistent Preferences for Product Attributes: The Effects of the Initial Choice Context and Uniformative Experience.
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- Journal of Consumer Research, 2001, v. 28, n. 1, p. 89, doi. 10.1086/321949
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- Article
Utopian Enterprise: Articulating the Meanings of Star Trek's Culture of Consumption.
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- Journal of Consumer Research, 2001, v. 28, n. 1, p. 67, doi. 10.1086/321948
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- Article
Brand Community.
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- Journal of Consumer Research, 2001, v. 27, n. 4, p. 412, doi. 10.1086/319618
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- Article
Motivated Reasoning: A Depth-of-Processing Perspective.
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- Journal of Consumer Research, 2000, v. 26, n. 4, p. 358, doi. 10.1086/209568
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- Publication type:
- Article
Characteristic, Beneficial, and Image Attributes in Consumer Judgments of Similarity and Preference.
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- Journal of Consumer Research, 1993, v. 20, n. 1, p. 100, doi. 10.1086/209336
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- Publication type:
- Article
A Study of Information Search Behavior during the Categorization of New Products.
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- Journal of Consumer Research, 1992, v. 18, n. 4, p. 452, doi. 10.1086/209273
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- Publication type:
- Article
Who Is the Celebrity Endorser? Cultural Foundations of the Endorsement Process.
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- Journal of Consumer Research, 1989, v. 16, n. 3, p. 310, doi. 10.1086/209217
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- Publication type:
- Article
Designing Persuasive Communication Campaigns: A Multimessage Communication Model.
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- Journal of Consumer Research, 1980, v. 7, n. 1, p. 67, doi. 10.1086/208794
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- Publication type:
- Article
Children's Responses to Repetitive Television Commercials.
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- Journal of Consumer Research, 1980, v. 6, n. 4, p. 421, doi. 10.1086/208785
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- Publication type:
- Article
Reinvestigating the Endorser by Product Matchup Hypothesis in Advertising.
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- Journal of Advertising, 2016, v. 45, n. 1, p. 26, doi. 10.1080/00913367.2015.1077360
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- Article
Contextual and Competitive Interference: Inhibition or Facilitation?
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- Journal of Advertising, 2014, v. 43, n. 3, p. 228, doi. 10.1080/00913367.2013.853631
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- Publication type:
- Article
THE INFLUENCE OF METAPHORS AND PRODUCT TYPE ON BRAND PERSONALITY PERCEPTIONS AND ATTITUDES.
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- Journal of Advertising, 2006, v. 35, n. 2, p. 39, doi. 10.1080/00913367.2006.10639226
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- Article
A Content Analysis of Animation and Animated Spokes-Characters in Television Commercials.
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- Journal of Advertising, 1994, v. 23, n. 4, p. 1, doi. 10.1080/00913367.1943.10673455
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- Article
Orally disintegrating tablets (ODTs): An innovative approach to tablet formulations.
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- Macedonian Pharmaceutical Bulletin / Makedonsko Farmacevtski Bilten, 2022, v. 68, p. 25, doi. 10.33320/maced.pharm.bull.2022.68.03.009
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- Article
Orally disintegrating tablets (ODTs): a new approach to solid dosage forms.
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- Macedonian Pharmaceutical Bulletin / Makedonsko Farmacevtski Bilten, 2020, v. 66, p. 95, doi. 10.33320/maced.pharm.bull.2020.66.03.047
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- Article
Note on Initial Margin to Net Asset Value: Average Values for the Commodity Pool Industry.
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- Journal of Futures Markets, 1986, v. 6, n. 3, p. 495, doi. 10.1002/fut.3990060312
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- Publication type:
- Article
Potential Use of the Pigments from Scytalidium cuboideum and Chlorociboria aeruginosa to Prevent 'Greying' Decking and Other Outdoor Wood Products.
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- Coatings (2079-6412), 2021, v. 11, n. 5, p. 511, doi. 10.3390/coatings11050511
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- Publication type:
- Article
Application of Polypropylene-Based Nanocomposite Films for Sliced Turkish Pastrami under Vacuum/Modified Atmosphere Packaging: A Pilot Study.
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- Coatings (2079-6412), 2020, v. 10, n. 11, p. 1125, doi. 10.3390/coatings10111125
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- Publication type:
- Article
Composition and Quality of Honey Bee Feed: The Methodology and Monitoring of Candy Boards.
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- Animals (2076-2615), 2024, v. 14, n. 19, p. 2836, doi. 10.3390/ani14192836
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- Article
Buyer Beware: You May Be Liable for the Defective Products of Your Predecessor.
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- Defense Counsel Journal, 2008, v. 75, n. 2, p. 161
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- Article
Who is Driving Your NPS?
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- International Journal of Integrated Marketing Communications, 2013, v. 5, n. 2, p. 23
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- Article
Hedonic and Functional Shopping Values and Everyday Product Purchases: Findings from the Indian Study.
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- International Journal of Business Insights & Transformation, 2010, v. 4, n. 1, p. 65
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- Article
Marketing mix of Sumbawa Forest honey in Indonesia.
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- EurAsian Journal of Biosciences, 2019, v. 13, n. 2, p. 2243
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- Article
The market design and policy of online review platforms.
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- Oxford Review of Economic Policy, 2017, v. 33, n. 4, p. 635, doi. 10.1093/oxrep/grx043
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- Article
EFFECT OF PRODUCT PRESENTATION ORDER AND PURCHASE QUANTITY ON CONSUMERS' ADDITIONAL PURCHASE BEHAVIOR.
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- Social Behavior & Personality: an international journal, 2016, v. 44, n. 2, p. 283, doi. 10.2224/sbp.2016.44.2.283
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- Article
The Effects of Changing Attribute Composition on Judgments About Multifunctional Products.
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- Journal of Marketing Theory & Practice, 2015, v. 23, n. 1, p. 107, doi. 10.1080/10696679.2015.980183
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- Article
CONTEMPORISING THE COMBAT ESTIMATE.
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- Journal of Battlefield Technology, 2012, v. 15, n. 1, p. 35
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- Article
Use of waste activated carbon and wood ash mixture as an electrical grounding enhancement material.
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- International Journal of Emerging Electric Power Systems, 2024, v. 25, n. 6, p. 843, doi. 10.1515/ijeeps-2023-0120
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- Article
The effects of pseudo‐relevant 100% claims.
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- Psychology & Marketing, 2024, v. 41, n. 4, p. 719, doi. 10.1002/mar.21945
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- Article
Payment formats and hedonic consumption.
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- Psychology & Marketing, 2020, v. 37, n. 11, p. 1586, doi. 10.1002/mar.21404
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- Article
Counter‐stereotypical products: Barriers to their adoption and strategies to overcome them.
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- Psychology & Marketing, 2018, v. 35, n. 7, p. 493, doi. 10.1002/mar.21101
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- Publication type:
- Article
Invited commentaries on the service-dominant logic by participants in The Otago Forum.
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- Marketing Theory, 2006, v. 6, n. 3, p. 289, doi. 10.1177/1470593106066782
- Publication type:
- Article
Service-dominant logic: reactions, reflections and refinements.
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- Marketing Theory, 2006, v. 6, n. 3, p. 281, doi. 10.1177/1470593106066781
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- Publication type:
- Article
Introduction to the special issue on the service-dominant logic of marketing: insights from The Otago Forum.
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- Marketing Theory, 2006, v. 6, n. 3, p. 275, doi. 10.1177/1470593106066780
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- Publication type:
- Article
New Product Development: The Performance and Time-to-Market Tradeoff.
- Published in:
- Management Science, 1996, v. 42, n. 2, p. 173, doi. 10.1287/mnsc.42.2.173
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- Publication type:
- Article
Obtaining Strategic Advantage from Being Imitated: When Can Encouraging "Clones" Pay?
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- Management Science, 1995, v. 41, n. 2, p. 209, doi. 10.1287/mnsc.41.2.209
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- Publication type:
- Article
MARKET SEGMENTATION, CANNIBALIZATION, AND THE TIMING OF PRODUCT INTRODUCTIONS.
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- Management Science, 1992, v. 38, n. 3, p. 345, doi. 10.1287/mnsc.38.3.345
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- Publication type:
- Article
ASSESSING THE IMPACT OF MARKET DISTURBANCES USING INTERVENTION ANALYSIS.
- Published in:
- Management Science, 1977, v. 24, n. 3, p. 329, doi. 10.1287/mnsc.24.3.329
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- Publication type:
- Article
The geography of containerization: half a century of revolution, adaptation and diffusion.
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- GeoJournal, 2009, v. 74, n. 1, p. 1, doi. 10.1007/s10708-008-9210-4
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- Publication type:
- Article
ارزیابی بازارپسندی نمونه اولیه کرم و ژل Sargassum مرطوبکننده تولیدی از جلبک boveanum
- Published in:
- Journal of Fisheries Science & Technology, 2019, v. 8, n. 4, p. 1
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- Publication type:
- Article
Tolerability profile of topical cannabidiol and palmitoylethanolamide: a compilation of single‐centre randomized evaluator‐blinded clinical and in vitro studies in normal skin.
- Published in:
- Clinical & Experimental Dermatology, 2021, v. 46, n. 8, p. 1518, doi. 10.1111/ced.14749
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- Article