Cartier: Innovation Through the 20th Century.
- Published in:
- 2010
- By:
- Publication type:
- Book Review
Works matching DE "CARTIER International SNC"
Results: 2
1
2
The spillover effect of downward line extensions on U.S. consumers' evaluation of a French luxury parent brand: The role of branding strategies, authenticity, and fit.
- Published in:
- Psychology & Marketing, 2018, v. 35, n. 10, p. 740, doi. 10.1002/mar.21131
- By:
- Publication type:
- Article