Works matching DE "BLACK people as consumers"

Results: 23

COUNTRY GOODS AND LOOKING GLASSES: AN APPALACHIAN COMMUNITY MOVES TO A FREE ECONOMY.

Published in:

Journal of Appalachian Studies, 2006, v. 12, n. 1, p. 102

By:

MacRae, Ann Cameron

Publication type:

Article

The portrayal of black people in UK television advertising: perception and reality.

Published in:

Journal of Consumer Behaviour, 2006, v. 5, n. 5, p. 465, doi. 10.1002/cb.195

By:

Sudbury, Lynn;
Wilberforce, Fiona

Publication type:

Article

Revealing and Mitigating Racial Bias and Discrimination in Financial Services.

Published in:

Journal of Marketing Research (JMR), 2024, v. 61, n. 4, p. 598, doi. 10.1177/00222437231176470

By:

Scott, Maura L.;
Bone, Sterling A.;
Christensen, Glenn L.;
Lederer, Anneliese;
Mende, Martin;
Christensen, Brandon G.;
Cozac, Marina

Publication type:

Article

Skin Lighteners, Black Consumers and Jewish Entrepreneurs in South Africa.

Published in:

History Workshop Journal, 2012, v. 73, n. 1, p. 259, doi. 10.1093/hwj/dbr017

By:

Thomas, Lynn M.

Publication type:

Article

PERCEPTION OF FANTASY IS NOT ALWAYS THE REALITY: AN EXPLORATORY EXAMINATION INTO BLACKS' LACK OF PARTICIPATION IN FANTASY SPORTS.

Published in:

International Journal of Sport Management, 2013, v. 14, n. 1, p. 81

By:

Drayer, Joris;
Dwyer, Brendan

Publication type:

Article

PUBLIC OPINION RESEARCH AROUND THE WORLD (JOINT AAPOR AND WAPOR SESSION).

Published in:

Public Opinion Quarterly, 1958, v. 22, n. 2, p. 194

By:

Langeschmidt, Waldo

Publication type:

Article

Marketing Literature Review.

Published in:

1988

By:

Leonard, Myron

Publication type:

Abstract

ENVIRONMENTALLY CONCERNED CONSUMERS--RACIAL VARIATIONS.

Published in:

Journal of Marketing, 1978, v. 42, n. 4, p. 61, doi. 10.2307/1250087

By:

Murphy, Patrick E.;
Kangun, Norman;
Locander, William B.

Publication type:

Article

Black Consumer Perceptions of Food Store Attributes.

Published in:

Journal of Marketing, 1973, v. 37, n. 2, p. 47, doi. 10.1177/002224297303700209

By:

Hills, Gerald E.;
Granbois, Donald H.;
Patterson, James M.

Publication type:

Article

Black Buyer Behavior.

Published in:

Journal of Marketing, 1972, v. 36, n. 4, p. 36, doi. 10.1177/002224297203600407

By:

Sexton Jr., Donald E.

Publication type:

Article

Advertising and the Black Community.

Published in:

Journal of Marketing, 1970, v. 34, n. 4, p. 3, doi. 10.2307/1250705

By:

Cohen, Dorothy

Publication type:

Article

Black Consumer Reactions to "Integrated" Advertising: An Exploratory Study.

Published in:

Journal of Marketing, 1970, v. 34, n. 3, p. 20, doi. 10.2307/1249815

By:

Gould, John W.;
Sigband, Norman S.;
Zoepner Jr., Cyril V.

Publication type:

Article

Re-imagining the marketplace: addressing race in academic marketing research.

Published in:

Consumption, Markets & Culture, 2019, v. 22, n. 1, p. 91, doi. 10.1080/10253866.2017.1413800

By:

Grier, Sonya A.;
Thomas, Kevin D.;
Johnson, Guillaume D.

Publication type:

Article

An Examination of the Social Psychology of Blacks' Consumption to Sport.

Published in:

Journal of Sport Management, 2002, v. 16, n. 4, p. 267, doi. 10.1123/jsm.16.4.267

By:

Armstrong, Ketra L.

Publication type:

Article

Response to Marzia Milazzo's review of Conspicuous Consumption in Africa.

Published in:

2021

By:

Posel, Deborah;
Brenner, Joni;
Chevalier, Sophie;
Gastrow, Claudia;
Gupta, Pamila;
Masquelier, Adeline;
Orock, Rogers;
Rink, Bradley;
Sparks, Stephen;
Sylvanus, Nina;
Hansen, Karen Tranberg;
van Wyk, Ilana

Publication type:

Letter to the Editor

Kids, Causes, and Culture: Expansion of Commodities and Consumers In the 1990s.

Published in:

Advances in Consumer Research, 2003, v. 30, n. 1, p. 115

By:

Cook, Daniel Thomas;
Scott, Linda

Publication type:

Article

Marketing to Heterogeneous Black Consumers.

Published in:

California Management Review, 1974, v. 17, n. 2, p. 50, doi. 10.2307/41164560

By:

Barry, Thomas E.;
Harvey, Michael G.

Publication type:

Article

Making Black Retail Outlets Work.

Published in:

California Management Review, 1972, v. 15, n. 1, p. 52, doi. 10.2307/41164400

By:

Gensch, Dennis;
Staelin, Richard

Publication type:

Article

Consumer Ethics: Determinants of Ethical Beliefs of African Americans.

Published in:

Journal of Business Ethics, 2003, v. 46, n. 2, p. 175, doi. 10.1023/A:1025068902771

By:

Swaidan, Ziad;
Vitell, Scott J.;
Rawwas, Mohammed Y. A.

Publication type:

Article

White and Black Consumer Sales Response to Black Models.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 4, p. 431, doi. 10.2307/3151036

By:

Solomon, Paul J.;
Bush, Ronald F.;
Hair Jr., Joseph F.

Publication type:

Article

The Negro and American Advertising, 1946-1965.

Published in:

Journal of Marketing Research (JMR), 1969, v. 6, n. 1, p. 29, doi. 10.2307/3149994

By:

Kassarjian, Harold H.

Publication type:

Article

Negro and White Responses to Advertising Stimuli.

Published in:

Journal of Marketing Research (JMR), 1964, v. 1, n. 4, p. 53, doi. 10.2307/3150379

By:

Barban, Arnold M.;
Cundiff, Edward W.

Publication type:

Article

An Ethnographic Study on the Role of Education and Language among African Immigrants as they Struggle to Integrate and Succeed in the United States.

Published in:

Journal of Alternative Perspectives in the Social Sciences, 2010, v. 2, n. 2, p. 854

By:

Tarlebbea, Nicholas K.

Publication type:

Article