Advertising and quality in the U.S. market for automobiles.
- Published in:
- Southern Economic Journal, 1998, v. 64, n. 4, p. 922, doi. 10.2307/1061211
- By:
- Publication type:
- Article
Works matching DE "AUTOMOBILE advertising"
Results: 70
1
2
CRITIQUE.
- Published in:
- Journal of Advertising, 1975, v. 4, n. 1, p. 39, doi. 10.1080/00913367.1975.10672572
- By:
- Publication type:
- Article
3
Twenty Years of Comparative Advertising in the United States.
- Published in:
- International Journal of Advertising, 1993, v. 12, n. 4, p. 325, doi. 10.1080/02650487.1993.11104549
- By:
- Publication type:
- Article
4
Beware the Challenge of the Importers: An Example of the Importers' Advertising Activity in the British Motor Car Market.
- Published in:
- International Journal of Advertising, 1982, v. 1, n. 3, p. 273, doi. 10.1080/02650487.1982.11104858
- By:
- Publication type:
- Article
5
Impact of Advertisement on Consumer Buying Behaviour in Two Wheeler Segment.
- Published in:
- Journal of Marketing & Communication, 2011, v. 7, n. 1, p. 18
- By:
- Publication type:
- Article
6
A Comparative Analysis of Hybrid Car Advertisements in the USA and China: Desire, Globalization, and Environment.
- Published in:
- Environmental Communication, 2013, v. 7, n. 4, p. 512, doi. 10.1080/17524032.2013.818051
- By:
- Publication type:
- Article
7
Mobile Advertising: An Empirical Study of Temporal and Spatial Differences in Search Behavior and Advertising Response.
- Published in:
- Journal of Interactive Marketing, 2015, v. 30, p. 34, doi. 10.1016/j.intmar.2014.12.002
- By:
- Publication type:
- Article
8
Advertising: Stimulant or Suppressant of Online Word of Mouth?
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 2, p. 75, doi. 10.1016/j.intmar.2010.11.002
- By:
- Publication type:
- Article
9
Articulations of the Car: The Dominant Articulations of Racing and Rally Driving.
- Published in:
- Mobilities, 2007, v. 2, n. 1, p. 121, doi. 10.1080/17450100601106484
- By:
- Publication type:
- Article
10
Effects of Product-Program Congruity and Viewer Involvement on Memory for Televised Advertisements.
- Published in:
- Journal of Applied Social Psychology, 2002, v. 32, n. 1, p. 124, doi. 10.1111/j.1559-1816.2002.tb01423.x
- By:
- Publication type:
- Article
11
O gigante adormecido vem pra rua: construções enunciativas de Johnnie Walker e Fiat durante as manifestações brasileiras de 2013.
- Published in:
- Comunicação, Mídia e Consumo, 2014, v. 11, n. 30, p. 107
- By:
- Publication type:
- Article
12
False Advertising, Suggestive Persuasion, and Automobile Safety: Assessing Advertising Practices in the Automobile Industry.
- Published in:
- Southwest Journal of Criminal Justice, 2005, v. 2, n. 2, p. 132
- By:
- Publication type:
- Article
13
The Effectiveness of Exterior Bus Advertising in Hong Kong: A Preliminary Investigation.
- Published in:
- Journal of International Consumer Marketing, 1999, v. 11, n. 3, p. 33, doi. 10.1300/J046v11n03_03
- By:
- Publication type:
- Article
14
Editor's Note.
- Published in:
- Psychology & Marketing, 1987, v. 4, n. 2, p. iii
- By:
- Publication type:
- Article
15
Quasi-film commercials. Analysis of selected car manufacturer campaigns.
- Published in:
- Acta Universitatis Lodziensis. Folia Litteraria Polonica, 2017, v. 5, n. 43, p. 171, doi. 10.18778/1505-9057.43.12
- By:
- Publication type:
- Article
16
PINK TRUCK ADS: Second-Wave Feminism and Gendered Marketing.
- Published in:
- Journal of Women's History, 2010, v. 22, n. 4, p. 137, doi. 10.1353/jowh.2010.a405413
- By:
- Publication type:
- Article
17
Lexus Publishes Custom Magazine for Unique Ad Strategy.
- Published in:
- 2010
- Publication type:
- Case Study
18
How Nationalistic Appeals Affect Foreign Luxury Brand Reputation: A Study of Ambivalent Effects.
- Published in:
- Journal of Business Ethics, 2021, v. 169, n. 2, p. 261, doi. 10.1007/s10551-020-04483-8
- By:
- Publication type:
- Article
19
Local `bears' wrestle sumo style.
- Published in:
- Baylor Business Review, 1994, v. 12, n. 2, p. 16
- Publication type:
- Article
20
Senseless Messaging: Advertising Images of Illegal Driving and Deviant Behavior.
- Published in:
- Deviant Behavior, 2014, v. 35, n. 11, p. 843, doi. 10.1080/01639625.2014.897114
- By:
- Publication type:
- Article
21
Emancipating disciplines: An analysis of the commodification of automobiles and advertisements in colonial Malaya.
- Published in:
- Continuum: Journal of Media & Cultural Studies, 2008, v. 22, n. 1, p. 99, doi. 10.1080/10304310701714565
- By:
- Publication type:
- Article
22
Driven from the Public Sphere: The Conflation of Women's Liberation and Driving in Advertising from 1910 to 1920.
- Published in:
- Women's Studies in Communication, 2006, v. 29, n. 1, p. 88, doi. 10.1080/07491409.2006.10757629
- By:
- Publication type:
- Article
23
Baby, You Can Drive My Car: Advertising Women's Freedom in 1920s America.
- Published in:
- American Journalism, 2016, v. 33, n. 4, p. 372, doi. 10.1080/08821127.2016.1241641
- By:
- Publication type:
- Article
24
VALUES IN TRANSLATED ADVERTISEMENTS IN LATVIA.
- Published in:
- BAS - British & American Studies, 2018, v. 24, p. 237
- By:
- Publication type:
- Article
25
A Taste of "Nextopia".
- Published in:
- Journal of Advertising, 2011, v. 40, n. 4, p. 33, doi. 10.2753/JOA0091-3367400403
- By:
- Publication type:
- Article
26
VIOLENT SUBMISSION: GENDERED AUTOMOBILITY.
- Published in:
- Cultural Critique, 2005, n. 61, p. 186, doi. 10.1353/cul.2005.0035
- By:
- Publication type:
- Article
27
BGH: YouTube-Werbekanal ist kein audiovisueller Mediendienst.
- Published in:
- Computer und Recht, 2019, v. 35, n. 1, p. 49, doi. 10.9785/cr-2019-350114
- Publication type:
- Article
28
REFLECTIONS OF SUSTAINABILITY ON CORPORATE COMMUNICATIONS: SEMIOTIC ANALYSIS OF GLOBAL AUTOMOTIVE BRANDS' CORPORATE ADVERTISEMENTS.
- Published in:
- Global Media Journal: Turkish Edition, 2015, v. 6, n. 11, p. 283
- By:
- Publication type:
- Article
29
"Archetypes and Mythical Narratives in Car Advertising".
- Published in:
- Romanian Journal of Journalism & Communication / Revista Română de Jurnalism şi Comunicare- RRJC, 2014, v. 9, n. 3, p. 17
- By:
- Publication type:
- Article
30
Luxury item or urgent commercial need? Occupational position and automobile ownership in 1930s Austria.
- Published in:
- 2013
- By:
- Publication type:
- Essay
31
"V8's 'til '98" The V8 engine, Australian nationalism and automobility.
- Published in:
- Global Media Journal: Australian Edition, 2012, v. 6, n. 1, p. 1
- By:
- Publication type:
- Article
32
Price Advertising by Manufacturers and Dealers.
- Published in:
- Management Science, 2014, v. 60, n. 11, p. 2816, doi. 10.1287/mnsc.2014.1969
- By:
- Publication type:
- Article
33
Crisis Management Strategies and the Long-Term Effects of Product Recalls on Firm Value.
- Published in:
- Journal of Marketing, 2017, v. 81, n. 5, p. 30, doi. 10.1509/jm.15.0535
- By:
- Publication type:
- Article
34
The Effects of Advertised Quality Emphasis and Objective Quality on Sales.
- Published in:
- Journal of Marketing, 2017, v. 81, n. 2, p. 114, doi. 10.1509/jm.15.0353
- By:
- Publication type:
- Article
35
Advertising rivalry in the U.S. automobile industry: A test of Bain's hypothesis.
- Published in:
- American Economist, 1994, v. 38, n. 2, p. 40, doi. 10.1177/056943459403800205
- By:
- Publication type:
- Article
36
The Influence of Product Quality, Brand Image and Advertising on The Purchase Decision of Honda Mobilio in South Jakarta.
- Published in:
- Journal of Social Science (2720-9938), 2024, v. 5, n. 2, p. 601, doi. 10.46799/jss.v5i2.825
- By:
- Publication type:
- Article
37
The Impact of Informational and Emotional Television Ad Content on Online Search and Sales.
- Published in:
- Journal of Marketing Research (JMR), 2021, v. 58, n. 2, p. 299, doi. 10.1177/0022243720962505
- By:
- Publication type:
- Article
38
Brand Name Types and Consumer Demand: Evidence from China's Automobile Market.
- Published in:
- Journal of Marketing Research (JMR), 2019, v. 56, n. 1, p. 158, doi. 10.1177/0022243718820571
- By:
- Publication type:
- Article
39
Do motor vehicle advertisements that promote vehicle performance attributes also promote undesirable driving behaviour?
- Published in:
- Journal of Public Affairs (14723891), 2011, v. 11, n. 1, p. 25, doi. 10.1002/pa.373
- By:
- Publication type:
- Article
40
Future proofing the organization through sustainable corporate reputation.
- Published in:
- Journal of Public Affairs (14723891), 2011, v. 11, n. 1, p. 1, doi. 10.1002/pa.383
- By:
- Publication type:
- Article
41
Fast cars, fast food, and fast fixes: Industry responses to current ethical dilemmas for Australian advertisers.
- Published in:
- Journal of Public Affairs (14723891), 2007, v. 7, n. 2, p. 148, doi. 10.1002/pa.256
- By:
- Publication type:
- Article
42
Message Content in Canadian Automotive Advertising: A Role for Regulation?
- Published in:
- Canadian Public Policy, 2010, v. 36, p. S49, doi. 10.3138/cpp.36.suppl.s49
- By:
- Publication type:
- Article
43
Empirical Evidences of Brand Cultural Resonance: How Brazilians Demonstrators Appropriated a Fiat's Campaign.
- Published in:
- Advances in Consumer Research, 2014, v. 42, p. 361
- By:
- Publication type:
- Article
44
Memory-Based Product Judgments: Effects of Presentation Order and Retrieval Cues.
- Published in:
- Advances in Consumer Research, 1995, v. 22, n. 1, p. 159
- By:
- Publication type:
- Article
45
"On the Road to Nowhere": Utopian Themes in Contemporary Auto Advertising.
- Published in:
- Review of Education, Pedagogy & Cultural Studies, 2007, v. 29, n. 2/3, p. 211, doi. 10.1080/10714410701199231
- By:
- Publication type:
- Article
46
Parking Volume Analysis of Selected Locations; a Study on Khulna City.
- Published in:
- Journal of Civil Engineering & Materials Application, 2023, v. 7, n. 1, p. 43, doi. 10.22034/jcema.2023.397965.1110
- By:
- Publication type:
- Article
47
Stop Killing Us with Kindness.
- Published in:
- Journal of Marketing, 1976, v. 40, n. 3, p. 90, doi. 10.1177/002224297604000325
- By:
- Publication type:
- Article
48
1. ADVERTISING.
- Published in:
- 1953
- By:
- Publication type:
- Abstract
49
ADVERTISING TRENDS DURING 1941.
- Published in:
- Journal of Marketing, 1942, v. 6, n. 4, p. 7, doi. 10.1177/002224294200600402.1
- By:
- Publication type:
- Article
50
Selling Detroit on Women.
- Published in:
- Journalism History, 2013, v. 38, n. 4, p. 209, doi. 10.1080/00947679.2013.12062890
- By:
- Publication type:
- Article