Works matching DE "ALASKA Air Group Inc."

Is it LUV or a good business decision? A comprehensive study of Southwest Airlines' acquisition of AirTran.

Published in:

Journal of Financial Education, 2020, v. 46, n. 1, p. 141

By:

• Lee, Allissa A.;
• Simkins, Betty J.;
• Treanor, Stephen D.

Publication type:

Article