Hairy need not apply.
- Published in:
- Marketing Research, 2009, v. 21, n. 1, p. 4
- Publication type:
- Article
Works matching DE "AIRLINE industry marketing"
Results: 10
1
2
Book Review: Airline Marketing and Management.
- Published in:
- 2012
- By:
- Publication type:
- Book Review
3
Applying a Dynamic Model of Consumer Choice to Guide Brand Development at Jetstar Airways.
- Published in:
- Marketing Science, 2011, v. 30, n. 4, p. 586, doi. 10.1287/mksc.1100.0619
- By:
- Publication type:
- Article
4
1. Advertising and Sales Promotion.
- Published in:
- 1963
- By:
- Publication type:
- Abstract
5
Domestic rivalry and export performance: theory and evidence from international airline markets.
- Published in:
- Canadian Journal of Economics, 2009, v. 42, n. 2, p. 440, doi. 10.1111/j.1540-5982.2009.01515.x
- By:
- Publication type:
- Article
6
First-Class in-Flight Services and Advertising Effectiveness: Antecedents of Customer-Centric Innovativeness and Brand Loyalty in the United States (US) Airline Industry.
- Published in:
- Journal of Travel & Tourism Marketing, 2016, v. 33, n. 1, p. 118, doi. 10.1080/10548408.2015.1038420
- By:
- Publication type:
- Article
7
CARVING A NICHE FOR THE NO-FRILLS CARRIER, AIR ARABIA, IN OIL-RICH SKIES.
- Published in:
- Journal of Air Transportation, 2007, v. 12, n. 1, p. 53
- By:
- Publication type:
- Article
8
Competition as a Moderator of the Effect of Advertising on Sales.
- Published in:
- Journal of Marketing Research (JMR), 1984, v. 21, n. 4, p. 387, doi. 10.2307/3151465
- By:
- Publication type:
- Article
9
Market Measurement and Planning With a Simultaneous-Equation Model.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 2, p. 153, doi. 10.2307/3149755
- By:
- Publication type:
- Article
10
State of the art of pricing policy in air transportation: network carriers vs. low-cost airlines.
- Published in:
- Tourism & Management Studies, 2018, v. 14, n. 3, p. 32, doi. 10.18089/tms.2018.14303
- By:
- Publication type:
- Article