Is the Changing Status of African Americans in the B2B Buying Center Reflected in Trade Journal Advertising?
- Published in:
- Journal of Advertising, 2011, v. 40, n. 4, p. 101, doi. 10.2753/JOA0091-3367400407
- By:
- Publication type:
- Article
Works matching DE "AFRICAN American women in advertising"
Results: 2
1
2
Hegemonic Female Spaces: An Analysis of the Covert Meanings within Ladies Home Journal and Ebony Magazines' Advertisements.
- Published in:
- MP: A Feminist Journal Online, 2010, v. 3, n. 2, p. 1
- By:
- Publication type:
- Article