Adverting Diversity: Ad Agencies and the Creation of Asian American Consumers.
- Published in:
- 2017
- By:
- Publication type:
- Book Review
Works matching DE "ADVERTISING %26 minorities"
Results: 4
1
2
Effects of ethnic advertising on consumers of minority and majority groups: the moderating effect of humor.
- Published in:
- International Journal of Advertising, 2017, v. 36, n. 1, p. 190, doi. 10.1080/02650487.2016.1168907
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- Publication type:
- Article
3
A Preliminary Examination of the Effects of Context-Induced Felt Ethnicity on Advertising Effectiveness.
- Published in:
- Advances in Consumer Research, 1993, v. 20, n. 1, p. 253
- By:
- Publication type:
- Article
4
RACIAL NATURALIZATION, ADVERTISING, AND MODEL CONSUMERS FOR A NEW MILLENNIUM.
- Published in:
- Journal of Asian American Studies, 2013, v. 16, n. 2, p. 159, doi. 10.1353/jaas.2013.0018
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- Publication type:
- Article