Book commercials.
- Published in:
- Reading Teacher, 1996, v. 50, n. 1, p. 77
- By:
- Publication type:
- Article
Works matching DE "ADVERTISING %26 children"
Results: 366
1
2
Out of the Garden: Toys and Children's Culture in the Age of TV Marketing.
- Published in:
- 1995
- By:
- Publication type:
- Book Review
3
Under the influence.
- Published in:
- Marketing Research, 2004, v. 16, n. 1, p. 34
- By:
- Publication type:
- Article
4
Advertising to Children in China.
- Published in:
- 2005
- By:
- Publication type:
- Book Review
5
Do Young Children Understand the Selling Intent of Commercials?
- Published in:
- Journal of Consumer Affairs, 1985, v. 19, n. 2, p. 293, doi. 10.1111/j.1745-6606.1985.tb00357.x
- By:
- Publication type:
- Article
6
Children's Exposure to Advertising on Games Sites in Brazil and Spain.
- Published in:
- Comunicar, 2015, v. 23, n. 45, p. 169, doi. 10.3916/C45-2015-18
- By:
- Publication type:
- Article
7
Gender Representation in Advertising of Toys in the Christmas Period (2009-12).
- Published in:
- Comunicar, 2013, v. 21, n. 41, p. 187, doi. 10.3916/C41-2013-18
- By:
- Publication type:
- Article
8
Representación de la infancia en el discurso publicitario en Chile.
- Published in:
- Comunicar, 2012, v. 19, n. 38, p. 167
- By:
- Publication type:
- Article
9
Los anuncios de juguetes en la campaña de Navidad.
- Published in:
- Comunicar, 2007, v. 15, n. 29, p. 135
- By:
- Publication type:
- Article
10
Estereotipos de género en los contenidos audiovisuales infantiles.
- Published in:
- Comunicar, 2007, v. 15, n. 29, p. 129
- By:
- Publication type:
- Article
11
Thematics and products in American magazine advertising containing children, 1940-1950.
- Published in:
- Communication Quarterly, 1999, v. 47, n. 1, p. 118, doi. 10.1080/01463379909370127
- By:
- Publication type:
- Article
12
Television and Playground Games as Part of Children's Symbolic Culture.
- Published in:
- Social Semiotics, 2003, v. 13, n. 2, p. 147, doi. 10.1080/1035033032000152589
- By:
- Publication type:
- Article
13
RECLAMELE PROFUMAT ŞI COPIII.
- Published in:
- Romanian Journal of Pediatrics / Revista Romana de Pediatrie, 2007, v. 56, n. 4, p. 360
- By:
- Publication type:
- Article
14
FAKE CHANGE FAILS.
- Published in:
- Marketing Health Services, 2012, p. 16
- Publication type:
- Article
15
Neopian economics of play:children's cyberpets and online communities as immersive advertising in NeoPets.com.
- Published in:
- International Journal of Media & Cultural Politics, 2005, v. 1, n. 2, p. 181, doi. 10.1386/macp.1.2.181/1
- By:
- Publication type:
- Article
16
Situational Factors Affecting Preschoolers' Responses to Advertising.
- Published in:
- Journal of the Academy of Marketing Science, 1984, v. 12, n. 4, p. 25, doi. 10.1007/BF02721797
- By:
- Publication type:
- Article
17
Children's Responses to TV Advertising: Product Versus Premium Orientation.
- Published in:
- Journal of the Academy of Marketing Science, 1976, v. 4, n. 4, p. 742, doi. 10.1007/BF02729834
- By:
- Publication type:
- Article
18
Families, food, and pester power: Beyond the blame game?
- Published in:
- Journal of Consumer Behaviour, 2007, v. 6, n. 4, p. 164, doi. 10.1002/cb.217
- By:
- Publication type:
- Article
19
Children and television advertising: When do they understand persuasive intent?
- Published in:
- Journal of Consumer Behaviour, 2002, v. 1, n. 3, p. 238, doi. 10.1002/cb.69
- By:
- Publication type:
- Article
20
Comparing children's explicit and implicit understanding of advertising and placement on TV.
- Published in:
- International Journal of Advertising, 2017, v. 36, n. 6, p. 928, doi. 10.1080/02650487.2017.1384197
- By:
- Publication type:
- Article
21
Online advertising disclaimers in unregulated markets: use of disclaimers by multinational and local companies in the Brazilian toy industry.
- Published in:
- International Journal of Advertising, 2017, v. 36, n. 6, p. 893, doi. 10.1080/02650487.2017.1366847
- By:
- Publication type:
- Article
22
Transferring game attitudes to the brand: persuasion from age 6 to 14.
- Published in:
- International Journal of Advertising, 2017, v. 36, n. 5, p. 724, doi. 10.1080/02650487.2017.1349029
- By:
- Publication type:
- Article
23
Parental mediation of food marketing communications aimed at children.
- Published in:
- International Journal of Advertising, 2014, v. 33, n. 3, p. 579, doi. 10.2501/IJA-33-3-579-598
- By:
- Publication type:
- Article
24
The impact of event sponsorship on Portuguese children’s brand image and purchase intentions: The moderator effects o f product involvement and brand familiarity.
- Published in:
- International Journal of Advertising, 2014, v. 33, n. 3, p. 533, doi. 10.2501/IJA-33-3-533-556
- By:
- Publication type:
- Article
25
Introduction.
- Published in:
- International Journal of Advertising, 2014, v. 33, n. 3, p. 427, doi. 10.2501/IJA-33-3-427-427
- By:
- Publication type:
- Article
26
Reassessing the current state of advertising to children.
- Published in:
- International Journal of Advertising, 2014, v. 33, n. 3, p. 429, doi. 10.2501/IJA-33-3-429-436
- By:
- Publication type:
- Article
27
Do online ad breaks clearly tell kids that advergames are advertisements that intend to sell things?
- Published in:
- International Journal of Advertising, 2013, v. 32, n. 4, p. 655, doi. 10.2501/IJA-32-4-655-678
- By:
- Publication type:
- Article
28
Development of TV advertising literacy in children.
- Published in:
- International Journal of Advertising, 2013, v. 32, n. 3, p. 343, doi. 10.2501/IJa-32-3-343-368
- By:
- Publication type:
- Article
29
Behavioural evidence for the effectiveness of threat appeals in the promotion of healthy food to children.
- Published in:
- International Journal of Advertising, 2012, v. 31, n. 4, p. 773, doi. 10.2501/IJA-31-4-773-794
- By:
- Publication type:
- Article
30
Developmental antecedents to children's responses to online advertising.
- Published in:
- International Journal of Advertising, 2012, v. 31, n. 4, p. 719, doi. 10.2501/IJA-31-4-719-740
- By:
- Publication type:
- Article
31
The implicit influence of bimodal brand placement on children.
- Published in:
- International Journal of Advertising, 2012, v. 31, n. 3, p. 465, doi. 10.2501/IJA-31-3-465-484
- By:
- Publication type:
- Article
32
An analysis of CARU cases from 2000-2010.
- Published in:
- International Journal of Advertising, 2012, v. 31, n. 2, p. 257, doi. 10.2501/IJA-31-2-257-290
- By:
- Publication type:
- Article
33
Children's understanding of advertisers' persuasive tactics.
- Published in:
- International Journal of Advertising, 2011, v. 30, n. 2, p. 329, doi. 10.2501/IJA-30-2-329-350
- By:
- Publication type:
- Article
34
Debating children's susceptibility to persuasion --where does fairness come in? A commentary on the Nairn and Fine versus Ambler debate.
- Published in:
- International Journal of Advertising, 2009, v. 28, n. 1, p. 170
- By:
- Publication type:
- Article
35
Comments.
- Published in:
- International Journal of Advertising, 2009, v. 28, n. 1, p. 169, doi. 10.2501/S0265048709090489
- By:
- Publication type:
- Article
36
Not seeing the wood for the imaginary trees. Or, who's messing with our article?
- Published in:
- International Journal of Advertising, 2008, v. 27, n. 5, p. 896, doi. 10.2501/S0265048708080402
- By:
- Publication type:
- Article
37
Whose minds are messed up?
- Published in:
- International Journal of Advertising, 2008, v. 27, n. 5, p. 885, doi. 10.2501/S0265048708080268
- By:
- Publication type:
- Article
38
Who's messing with my mind? The implications of dual-process models for the ethics of advertising to children.
- Published in:
- International Journal of Advertising, 2008, v. 27, n. 3, p. 447, doi. 10.2501/S0265048708080062
- By:
- Publication type:
- Article
39
A thematic content analysis of children's food advertising.
- Published in:
- International Journal of Advertising, 2007, v. 26, n. 3, p. 357, doi. 10.1080/02650487.2007.11073018
- By:
- Publication type:
- Article
40
Response to 'International food advertising, pester power and its effects'
- Published in:
- International Journal of Advertising, 2007, v. 26, n. 2, p. 283
- By:
- Publication type:
- Article
41
Comparative study of young people's response to anti-smoking messages.
- Published in:
- International Journal of Advertising, 2007, v. 26, n. 1, p. 99, doi. 10.1080/02650487.2007.11072998
- By:
- Publication type:
- Article
42
Alcohol advertising and youth: themes, appeals and future directions.
- Published in:
- International Journal of Advertising, 2006, v. 25, n. 4, p. 545
- By:
- Publication type:
- Article
43
Why advertisers and researchers should focus on media literacy to respond to the effects of alcohol advertising on youth.
- Published in:
- International Journal of Advertising, 2006, v. 25, n. 4, p. 541
- By:
- Publication type:
- Article
44
International food advertising, pester power and its effects.
- Published in:
- International Journal of Advertising, 2006, v. 25, n. 4, p. 513, doi. 10.1080/02650487.2006.11072986
- By:
- Publication type:
- Article
45
Advertising to children on TV: content, impact, regulation.
- Published in:
- 2006
- By:
- Publication type:
- Book Review
46
The 'nag factor' and children's product categories.
- Published in:
- International Journal of Advertising, 2006, v. 25, n. 2, p. 157, doi. 10.1080/02650487.2006.11072961
- By:
- Publication type:
- Article
47
Does the UK promotion of food and drink to children contribute to their obesity?
- Published in:
- International Journal of Advertising, 2006, v. 25, n. 2, p. 137, doi. 10.1080/02650487.2006.11072960
- By:
- Publication type:
- Article
48
Editorial: Special issue on food advertising & promotion.
- Published in:
- International Journal of Advertising, 2006, v. 25, n. 2, p. 131, doi. 10.1080/02650487.2006.11072959
- By:
- Publication type:
- Article
49
Predicting a renaissance for children and advertising research.
- Published in:
- International Journal of Advertising, 2005, v. 24, n. 3, p. 401
- By:
- Publication type:
- Article
50
Issues concerning the effects of advertising on children.
- Published in:
- International Journal of Advertising, 2005, v. 24, n. 3, p. 399
- By:
- Publication type:
- Article