Works matching Advertising to children

Results: 1664

Is Child Advertising Inherently Unfair?

Published in:

Journal of Business Ethics, 2019, v. 158, n. 3, p. 603, doi. 10.1007/s10551-017-3742-9

By:

Rowthorn, David

Publication type:

Article

Everything Under Control: A Child's Eye View of Advertising.

Published in:

Journal of Marketing Management, 2003, v. 19, n. 3-4, p. 433, doi. 10.1362/026725703321663737

By:

Bartholomew, Alice;
O'Donohoe, Stephanie

Publication type:

Article

Children's advertising: the ethics of economic socialisation.

Published in:

International Journal of Consumer Studies, 2004, v. 28, n. 4, p. 364, doi. 10.1111/j.1470-6431.2004.00401.x

By:

Preston, Chris

Publication type:

Article

ADVERTISING TO CHILDREN AND PARENTAL BUYING BEHAVIOR IN THE MUNICIPALITY OF GEVGELIJA.

Published in:

Economic Development / Ekonomiski Razvoj, 2016, v. 18, n. 1/2, p. 225

By:

MARENCHEVA, DRAGICA;
PETROVSKA, ILIJANA;
BUNDALESKA, ELENA;
TOMOVSKA, ANA

Publication type:

Article

Children's understanding of television advertising: a qualitative approach.

Published in:

Journal of Marketing Communications, 2003, v. 9, n. 2, p. 59, doi. 10.1080/1352726032000080858

By:

Oates, Caroline;
Blades, Mark;
Gunter, Barrie;
Don, Jacquie

Publication type:

Article

ADVERTISING TARGETED AT CHILDREN AND CURRENT APPROACH TO IT IN THE CENTRAL EUROPEAN REGION WITH EMPHASIS ON CZECH AND GERMAN EXAMPLES. A BRIEF LINGUISTIC-EDUCATIONAL ANALYSIS.

Published in:

Caracteres: Estudios Culturales y Criticos de la Esfera Digital, 2017, v. 6, n. 2, p. 226

By:

TESAŘOVÁ, PAVLÍNA;
KRAŤKOVÁ, JINDŘIŠKA

Publication type:

Article

The Use of Children in Advertising and the Impact of Advertising Aimed at Children.

Published in:

International Journal of Advertising, 1987, v. 6, n. 2, p. 169, doi. 10.1080/02650487.1987.11107013

By:

Kinsey, Joanna

Publication type:

Article

Children's Exposure to Advertising on Games Sites in Brazil and Spain.

Published in:

Comunicar, 2015, v. 23, n. 45, p. 169, doi. 10.3916/C45-2015-18

By:

Marti-Pellón, Daniel;
Saunders-Uchoa-Craveiro, Pâmela

Publication type:

Article

Children's Understanding of Television Advertising Intent.

Published in:

Journal of Marketing Management, 2003, v. 19, n. 3-4, p. 411, doi. 10.1362/026725703321663728

By:

Lawlor, Margaret-Anne;
Prothero, Andrea

Publication type:

Article

The Established and Potential Mediating Variables in the Child's Understanding of Advertising Intent: Towards a Research Agenda.

Published in:

Journal of Marketing Management, 2002, v. 18, n. 5-6, p. 481, doi. 10.1362/0267257022683659

By:

Lawlor, Margaret-Anne;
Prothero, Andrea

Publication type:

Article

Reducing Children's Susceptibility to Commercials: Mechanisms of Factual and Evaluative Advertising Interventions.

Published in:

Media Psychology, 2007, v. 9, n. 2, p. 411, doi. 10.1080/15213260701291361

By:

Buijzen, Moniek

Publication type:

Article

Autorregulación en la publicidad de alimentos para niños a través de PAOS: un estudio internacional.

Published in:

Cuadernos.info, 2013, n. 32, p. 59, doi. 10.7764/cdi.32.491

By:

GONZÁLEZ DÍAZ, CRISTINA

Publication type:

Article

Think-Aloud Process Superior to Thought-Listing in Increasing Children's Critical Processing of Advertising.

Published in:

Human Communication Research, 2012, v. 38, n. 2, p. 199, doi. 10.1111/j.1468-2958.2011.01425.x

By:

Rozendaal, Esther;
Buijzen, Moniek;
Valkenburg, Patti M.

Publication type:

Article

Comparing Children's and Adults' Cognitive Advertising Competences in the Netherlands.

Published in:

Journal of Children & Media, 2010, v. 4, n. 1, p. 77, doi. 10.1080/17482790903407333

By:

Rozendaal, Esther;
Buijzen, Moniek;
Valkenburg, Patti

Publication type:

Article

The Development and Testing of a Child-inspired Advertising Disclosure to Alert Children to Digital and Embedded Advertising.

Published in:

Journal of Advertising, 2018, v. 47, n. 3, p. 255, doi. 10.1080/00913367.2018.1463580

By:

De Jans, Steffi;
Vanwesenbeeck, Ini;
Cauberghe, Veroline;
Hudders, Liselot;
Rozendaal, Esther;
van Reijmersdal, Eva A.

Publication type:

Article

Fantasy in Food Advertising Targeted at Children.

Published in:

Journal of Advertising, 2012, v. 41, n. 3, p. 75, doi. 10.2753/joa0091-3367410305

By:

Rose, Gregory M.;
Merchant, Altaf;
Bakir, Aysen

Publication type:

Article

HOW ARE CHILDREN'S ATTITUDES TOWARD ADS AND BRANDS AFFECTED BY GENDER-RELATED CONTENT IN ADVERTISING?

Published in:

Journal of Advertising, 2010, v. 39, n. 1, p. 35, doi. 10.2753/JOA0091-3367390103

By:

Bakir, Aysen;
Palan, Kay M.

Publication type:

Article

PARENTAL INFLUENCE AND CHILDREN'S RESPONSES TO TELEVISION ADVERTISING.

Published in:

Journal of Advertising, 1983, v. 12, n. 1, p. 12, doi. 10.1080/00913367.1983.10672825

By:

Wiman, Alan R.

Publication type:

Article

STUDYING THE CHILD/TELEVISION ADVERTISING RELATIONSHIP: A SYMBOLIC INTERACTIONIST APPROACH.

Published in:

Journal of Advertising, 1979, v. 8, n. 4, p. 13, doi. 10.1080/00913367.1979.10673291

By:

Reid, Leonard N.;
Frazer, Charles F.

Publication type:

Article

INTEGRATING RESULTS FROM CHILDREN'S TELEVISION ADVERTISING RESEARCH.

Published in:

Journal of Advertising, 1979, v. 8, n. 3, p. 3, doi. 10.1080/00913367.1979.10673282

By:

Resnik, Alan J.;
Stern, Bruce L.;
Alberty, Barbara

Publication type:

Article

Children's Television Advertising: The Attitudes and Opinions of Elementary School Guidance Counselors.

Published in:

Journal of Advertising, 1978, v. 7, n. 4, p. 9, doi. 10.1080/00913367.1978.10673249

By:

Barry, Thomas E.

Publication type:

Article

What's Fair To Children? The Policy Need For New Research on Children's Perceptions of Advertising Content.

Published in:

Journal of Advertising, 1976, v. 5, n. 2, p. 14, doi. 10.1080/00913367.1976.10672630

By:

Griffin, Emilie

Publication type:

Article

Television Food Advertising to Children: A Global Perspective.

Published in:

American Journal of Public Health, 2010, v. 100, n. 9, p. 1730, doi. 10.2105/AJPH.2009.179267

By:

Kelly, Bridget;
Halford, Jason C. G.;
Boyland, Emma J.;
Chapman, Kathy;
Bautista-Castaño, Inmaculada;
Berg, Christina;
Caroli, Margherita;
Cook, Brian;
Coutinho, Janine G.;
Effertz, Tobias;
Grammatikaki, Evangelia;
Keller, Kathleen;
Leung, Raymond;
Manios, Yannis;
Monteiro, Renata;
Pedley, Claire;
Prell, Hillevi;
Raine, Kim;
Recine, Elisabetta;
Serra-Majem, Lluis

Publication type:

Article

Knowing the Child Consumer through Box Tops: Data Collection, Measurement, and Advertising to Children, 1920–1945.

Published in:

Critical Studies in Media Communication, 2015, v. 32, n. 2, p. 112, doi. 10.1080/15295036.2014.1000351

By:

Asquith, Kyle

Publication type:

Article

The influence of the Children's Food and Beverage Advertising Initiative: change in children's exposure to food advertising on television in Canada between 2006-2009.

Published in:

International Journal of Obesity, 2014, v. 38, n. 4, p. 558, doi. 10.1038/ijo.2014.4

By:

Potvin Kent, M;
Wanless, A

Publication type:

Article

CHILDREN'S ATTITUDES TOWARD ADVERTISING ON TELEVISION AND RADIO AND IN CHILDREN'S MAGAZINES AND COMIC BOOKS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 407

By:

Lindquist, Jay D.

Publication type:

Article

Children's understanding of television advertising: A grounded theory approach.

Published in:

Psychology & Marketing, 2010, v. 27, n. 4, p. 299, doi. 10.1002/mar.20333

By:

Andronikidis, Andreas I.;
Lambrianidou, Maria

Publication type:

Article

FOOD AND BEVERAGE ADVERTISING TO CHILDREN ON U.S. TELEVISION: DID NATIONAL FOOD ADVERTISERS RESPOND?

Published in:

Journalism & Mass Communication Quarterly, 2007, v. 84, n. 4, p. 795, doi. 10.1177/107769900708400409

By:

Warren, Ron;
Wicks, Jan LeBlanc;
Wicks, Robert H.;
Fosu, Ignatius;
Donghung Chung

Publication type:

Article

La investigación académica sobre publicidad, televisión y niños: antecedentes y estado de la cuestión.

Published in:

Comunicación y Sociedad, 2000, v. 13, n. 1, p. 37

By:

Bringué Sala, Xavier;
De los Ángeles Villena, Juan

Publication type:

Article

Young minds and marketplace values: Issues in children's television advertising.

Published in:

Journal of Social Issues, 1991, v. 47, n. 1, p. 57, doi. 10.1111/j.1540-4560.1991.tb01811.x

By:

Kunkel, Dale;
Roberts, Donald

Publication type:

Article

Children and television advertising: When do they understand persuasive intent?

Published in:

Journal of Consumer Behaviour, 2002, v. 1, n. 3, p. 238, doi. 10.1002/cb.69

By:

Oates, Caroline;
Blades, Mark;
Gunter, Barrie

Publication type:

Article

Advertising targeting young children: an overview of 10 years of research (2006–2016).

Published in:

International Journal of Advertising, 2019, v. 38, n. 2, p. 173, doi. 10.1080/02650487.2017.1411056

By:

De Jans, Steffi;
Van de Sompel, Dieneke;
Hudders, Liselot;
Cauberghe, Veroline

Publication type:

Article

Comparing children's explicit and implicit understanding of advertising and placement on TV.

Published in:

International Journal of Advertising, 2017, v. 36, n. 6, p. 928, doi. 10.1080/02650487.2017.1384197

By:

Uribe, Rodrigo;
Fuentes-García, Alejandra

Publication type:

Article

Effects of violent television programmes on advertising effectiveness among young children: Findings from a field experiment of kindergarten samples in South Korea.

Published in:

International Journal of Advertising, 2014, v. 33, n. 3, p. 557, doi. 10.2501/IJA-33-3-557-578

By:

Eunji Cho;
Seung-Chul Yoo

Publication type:

Article

'Mum, can I play on the internet?' Parents' understanding, perception and responses to online advertising designed for children.

Published in:

International Journal of Advertising, 2014, v. 33, n. 3, p. 437, doi. 10.2501/IJA-33-3-437-473

By:

Cornish, Lara Spiteri

Publication type:

Article

Reassessing the current state of advertising to children.

Published in:

International Journal of Advertising, 2014, v. 33, n. 3, p. 429, doi. 10.2501/IJA-33-3-429-436

By:

Carlson, Les;
Clarke, Barbie

Publication type:

Article

Development of TV advertising literacy in children.

Published in:

International Journal of Advertising, 2013, v. 32, n. 3, p. 343, doi. 10.2501/IJa-32-3-343-368

By:

Spielvogel, Julia;
Terlutter, Ralf

Publication type:

Article

Developmental antecedents to children's responses to online advertising.

Published in:

International Journal of Advertising, 2012, v. 31, n. 4, p. 719, doi. 10.2501/IJA-31-4-719-740

By:

Wonsun Shin;
Jisu Huh;
Faber, Ronald J.

Publication type:

Article

Who's messing with my mind? The implications of dual-process models for the ethics of advertising to children.

Published in:

International Journal of Advertising, 2008, v. 27, n. 3, p. 447, doi. 10.2501/S0265048708080062

By:

Nairn, Agnes;
Fine, Cordelia

Publication type:

Article

A thematic content analysis of children's food advertising.

Published in:

International Journal of Advertising, 2007, v. 26, n. 3, p. 357, doi. 10.1080/02650487.2007.11073018

By:

Roberts, Michele;
Pettigrew, Simone

Publication type:

Article

Issues concerning the effects of advertising on children.

Published in:

International Journal of Advertising, 2005, v. 24, n. 3, p. 399

By:

Mizerski, Dick;
Ford, John

Publication type:

Article

The current state of advertising to children.

Published in:

International Journal of Advertising, 2005, v. 24, n. 3, p. 395

By:

Carlson, Les;
Ford, John

Publication type:

Article

Assessing the research base for the policy debate over the effects of food advertising to children.

Published in:

International Journal of Advertising, 2005, v. 24, n. 3, p. 273, doi. 10.1080/02650487.2005.11072926

By:

Livingstone, Sonia

Publication type:

Article

Chinese children's attitudes towards television advertising: truthfulness and liking.

Published in:

International Journal of Advertising, 2004, v. 23, n. 3, p. 337, doi. 10.1080/02650487.2004.11072888

By:

Chan, Kara;
McNeal, James U.

Publication type:

Article

Does food advertising influence children's food choices? A critical review of some of the recent literature.

Published in:

International Journal of Advertising, 2003, v. 22, n. 4, p. 441, doi. 10.1080/02650487.2003.11072862

By:

Young, Brian

Publication type:

Article

Is television advertising good for children? Areas of concerns and policy implications.

Published in:

International Journal of Advertising, 2001, v. 20, n. 1, p. 89, doi. 10.1080/02650487.2001.11104878

By:

Bandyopadhyay, Subir;
Kindra, Gurprit;
Sharp, Lavinia

Publication type:

Article

The effects of commercial advertising on children.

Published in:

International Journal of Advertising, 1999, v. 18, n. 4, p. 411, doi. 10.1080/02650487.1999.11104771

By:

Bergler, Reinhold

Publication type:

Article

The unintended effects of advertising upon children.

Published in:

International Journal of Advertising, 1999, v. 18, n. 3, p. 363, doi. 10.1080/02650487.1999.11104766

By:

Preston, Christopher

Publication type:

Article

Children's Interaction with Adult Orientated Advertising.

Published in:

Marketing Review, 2006, v. 6, n. 1, p. 73, doi. 10.1362/146934706776861537

By:

Preston, Christopher

Publication type:

Article

Tobacco Advertising and Children: The Limits of First Amendment Protection.

Published in:

Journal of Business Ethics, 1996, v. 15, n. 10, p. 1051, doi. 10.1007/BF00412046

By:

Wong, Kenman L.

Publication type:

Article