Works matching Advertising Campaigns
Results: 4382
اتجاهات الجمهورها فيي نحو حملات التوعية الإعلانية بالقنوات الفضائية وأثرالمصر سلوكه نحو فيروس كورونا:اسة ميدانية.
- Published in:
- Journal of Public Relations Research Middle East / Magallat Bhut Al-Laqat Al-Amh - Al-Srq Al-Aust, 2022, n. 41, p. 53
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- Publication type:
- Article
الاتجاهات الحديثة في بحوث فاعلية الحملات الإعلانيةالدولي.
- Published in:
- Journal of Public Relations Research Middle East / Magallat Bhut Al-Laqat Al-Amh - Al-Srq Al-Aust, 2022, n. 41, p. 11
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- Publication type:
- Article
Victimization Experience and Perceived Benefits of Institutional and Commercial Advertising Campaigns in the Fight against Domestic Violence.
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- Social Sciences (2076-0760), 2023, v. 12, n. 10, p. 536, doi. 10.3390/socsci12100536
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- Publication type:
- Article
21. Yüzyılın Sosyal Güvenlik Sorunu Olarak Evsizler: 'Evsizler'i Konu Alan Reklam Kampanyaları Üzerine Göstergebilimsel Bir İnceleme.
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- Journal of Akdeniz University Faculty of Communication / Akdeniz Iletişim, 2019, n. 32, p. 505, doi. 10.31123/akil.618293
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- Publication type:
- Article
Using visual metaphors in advertising campaigns to promote sustainable tourism.
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- Tourism & Management Studies, 2024, v. 20, n. 4, p. 85, doi. 10.18089/tms.20240407
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- Publication type:
- Article
Assessing methodology development for the service organizations advertising campaign effectiveness in audio blogs (Podcasts).
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- EurAsian Journal of Biosciences, 2020, v. 14, n. 2, p. 3625
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- Publication type:
- Article
Campaña publicitaria para la promoción del Museo Provincial “Mayor General Vicente García”.
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- Opuntia Brava, 2024, v. 16, n. 3, p. 330
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- Publication type:
- Article
How Do Vape Advertising Campaigns Affect Consumers' Vaping Tendency? A Meta-Analytic Investigation.
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- Journal of Public Policy & Marketing, 2024, v. 43, n. 1, p. 53, doi. 10.1177/07439156231189181
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- Publication type:
- Article
From exposure to gambling behavior: Problem gamblers more impacted by advertising campaigns.
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- Journal of Behavioral Addictions, 2023, v. 12, p. 270
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- Publication type:
- Article
Modeling advertising impact at campaign level: Empirical generalizations relative to long-term advertising profit contribution and its antecedents.
- Published in:
- Marketing Letters, 2014, v. 25, n. 2, p. 193, doi. 10.1007/s11002-013-9252-3
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- Publication type:
- Article
Sensory Branding and Advertising Campaigns for Brand Success in Mexico.
- Published in:
- Global Journal of Emerging Trends in e-Business, Marketing & Consumer Psychology, 2019, v. 5, n. 1, p. 653
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- Publication type:
- Article
ЦИФРОВІ МАРКЕТИНГОВІ ІНСТРУМЕНТИ В РЕКЛАМНІЙ КАМПАНІЇ НА ЗОВНІШНІХ РИНКАХ.
- Published in:
- Problems of Economy, 2024, v. 58, n. 2, p. 191, doi. 10.32983/2222-0712-2024-2-191-197
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- Publication type:
- Article
The Demographic and Psychological factors (Targeting Segmentation) Effect on the Effectiveness of Digital Advertising Campaigns in Arab Markets.
- Published in:
- Journal of Namibian Studies, 2023, v. 34, p. 5160
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- Publication type:
- Article
Search Engine Advertising Effectiveness in a Multimedia Campaign.
- Published in:
- International Journal of Electronic Commerce, 2014, v. 18, n. 3, p. 7, doi. 10.2753/JEC1086-4415180301
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- Publication type:
- Article
MEDIA PLANNING OF DIGITAL ADVERTISING CAMPAIGNS.
- Published in:
- Eastern-European Journal of Enterprise Technologies, 2023, v. 126, n. 13, p. 42, doi. 10.15587/1729-4061.2023.293074
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- Publication type:
- Article
REAL INCLUSION OR SIMULATION? AN EXPLORATION OF AN ADVERTISING CAMPAIGN FOR THE GAY COMMUNITY IN MEXICO.
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- Revista Telos, 2020, v. 22, n. 1, p. 204, doi. 10.36390/telos221.14
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- Publication type:
- Article
VARIABLES PRESENTES EN LA INTERPRETACIÓN Y ACEPTACIÓN DE ELEMENTOS DE LA NARRATIVA ANIME EN CAMPAÑAS PUBLICITARIAS ESPAÑOLAS.
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- Con A de Animación, 2023, n. 17, p. 100, doi. 10.4995/caa.2023.18191
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- Publication type:
- Article
The use of digital data analytics in the performance of advertising campaigns: the effect of absorptive capacity.
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- Revista Brasileira de Gestão de Negócios, 2023, v. 25, n. 3, p. 333, doi. 10.7819/rbgn.v25i3.4230
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- Publication type:
- Article
A TRANSLINGUAGEM NA PROPAGANDA "DON'T BE LORO": UMA ANÁLISE SEMIOLINGUÍSTICA.
- Published in:
- Fórum Lingüístico, 2024, v. 21, n. 3, p. 10762, doi. 10.5007/1984-8412.2024.e98490
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- Publication type:
- Article
Collaborating with Students to Develop an Advertising Campaign.
- Published in:
- College & Undergraduate Libraries, 2005, v. 12, n. 1-2, p. 139, doi. 10.1300/J106v12n01_10
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- Publication type:
- Article
IS TRANSCREATION ANOTHER WAY OF TRANSLATING? SUBTITLING ESTRELLA DAMM'S ADVERTISING CAMPAIGNS INTO ENGLISH.
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- Íkala: Revista de Lenguaje y Cultura, 2023, v. 28, n. 2, p. 1, doi. 10.17533/udea.ikala.v28n2a09
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- Publication type:
- Article
Estimation of the causal effect of tourism advertising campaign All You Need is Ecuador on digital exposure.
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- Communications in Statistics: Case Studies & Data Analysis, 2020, v. 6, n. 2, p. 247, doi. 10.1080/23737484.2019.1694459
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- Publication type:
- Article
Graduate Student Paper Competition Winner: Effects of Cost and Campaign Advertising on Support for California's Proposition 37.
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- Journal of Agricultural & Resource Economics, 2013, v. 38, n. 2, p. 174
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- Publication type:
- Article
The Historical Presidency: I like Ike: The origins of broadcast presidential campaign advertising.
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- Presidential Studies Quarterly, 2024, v. 54, n. 4, p. 523, doi. 10.1111/psq.12880
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- Publication type:
- Article
Effects of Brand Name versus Empowerment Advertising Campaign Hashtags in Branded Instagram Posts of Luxury versus Mass-Market Brands.
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- Journal of Interactive Advertising, 2020, v. 20, n. 2, p. 95, doi. 10.1080/15252019.2020.1734120
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- Publication type:
- Article
Advertising for Brands and Society: The Role of Perceived Authenticity in Corporate Transgender Advocacy Advertising Campaigns.
- Published in:
- Journal of Homosexuality, 2024, v. 71, n. 10, p. 2449, doi. 10.1080/00918369.2023.2245522
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- Publication type:
- Article
LA REPRESENTACIÓN DE LA FELICIDAD EN LA CULTURA ANDALUZA EN LA CAMPAÑA "CON MUCHO ACENTO".
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- Anduli: Revista Andaluza de Ciencias Sociales, 2023, v. 23, p. 35, doi. 10.12795/anduli.2023.i23.03
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- Publication type:
- Article
Persuasión musical en spots de Donald Trump. Recursos de yuxtaposición en anuncios comparativos con música de librería.
- Published in:
- Doxa Comunicación, 2024, n. 39, p. 61, doi. 10.31921/doxacom.n39a2093
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- Publication type:
- Article
Campaign Strategy in Early Advertising: The Relevance of Archival Research to Theory and Practice.
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- Proceedings of the Northeast Business & Economics Association, 2007, p. 368
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- Publication type:
- Article
A Team-Teaching Approach to Advertising Campaigns Capstone Course.
- Published in:
- Journal of Advertising Education, 2022, v. 26, n. 1, p. 47, doi. 10.1177/10980482211072296
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- Publication type:
- Article
Write Your Own Luck Campaign: Pentel's Successful Advertising Strategy Based on Superstitious Beliefs in Thailand.
- Published in:
- Journal of Advertising Education, 2021, v. 25, n. 2, p. 96, doi. 10.1177/10980482211042520
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- Publication type:
- Article
Applying Data Analytics to Social Media Advertising: A Twitter Advertising Campaign Case Study.
- Published in:
- Journal of Advertising Education, 2017, v. 21, n. 1, p. 26, doi. 10.1177/109804821702100106
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- Publication type:
- Article
Attitudinal change in children: An insight from three decade of advertising campaigns in India.
- Published in:
- Journal of Marketing Communications, 2019, v. 25, n. 8, p. 884, doi. 10.1080/13527266.2018.1489877
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- Publication type:
- Article
Legislators' Advertising Messages In Seven State Campaigns in 1986.
- Published in:
- Journalism Quarterly, 1989, v. 66, n. 2, p. 338, doi. 10.1177/107769908906600210
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- Publication type:
- Article
Importancia de los insights en el proceso estratégico y creativo de las campañas publicitarias.
- Published in:
- Estudios sobre el Mensaje Periodistico, 2020, v. 26, n. 1, p. 339, doi. 10.5209/esmp.66570
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- Publication type:
- Article
تحليل کارکرد فن اقناع در کارزارهای تبليغاتي فاکوپ.
- Published in:
- Global Media Journal: Persian Edition, 2021, v. 15, n. 2, p. 79
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- Publication type:
- Article
What matters most in advertising campaigns?
- Published in:
- International Journal of Advertising, 2009, v. 28, n. 4, p. 669, doi. 10.2501/S0265048709200813
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- Publication type:
- Article
PRÁTICAS DE CONSUMO CONSCIENTE EM CAMPANHA PUBLICITÁRIA DE ORGANIZAÇÃO COMPETITIVA.
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- Environmental & Social Management Journal / Revista de Gestão Social e Ambiental, 2017, v. 11, n. 2, p. 72, doi. 10.24857/rgsa.v11i2.1303
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- Publication type:
- Article
The Construction of the Mobile Experience: the Role of Advertising Campaigns in the Appropriation of Mobile Phone Technologies.
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- Continuum: Journal of Media & Cultural Studies, 2007, v. 21, n. 2, p. 137, doi. 10.1080/10304310701268679
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- Publication type:
- Article
Intertextuality as a strategy of glocalization: A comparative study of Nike's and Adidas's 2008 advertising campaigns in China.
- Published in:
- Semiotica, 2019, v. 2019, n. 230, p. 495, doi. 10.1515/sem-2017-0134
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- Publication type:
- Article
Brouhaha erupts over testosterone-testing advertising campaign.
- Published in:
- Canadian Medical Association Journal (CMAJ), 2011, v. 183, n. 16, p. E1161, doi. 10.1503/cmaj.109-4000
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- Publication type:
- Article
Practice Prize Paper–Managing Advertising Campaigns for New Product Launches: An Application at Mercedes-Benz.
- Published in:
- Marketing Science, 2019, v. 38, n. 2, p. 343, doi. 10.1287/mksc.2018.1136
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- Publication type:
- Article
دور استخدام استراتيجية التسويق االجتماعي في تبنَّي ال ُمنتَج في الحمالت اإلعالنية: دراسة ميدانية في إطار نموذج هيراركية تأثير الرسائل اإلعالنية.
- Published in:
- Journal of Public Relations Research Middle East / Magallat Bhut Al-Laqat Al-Amh - Al-Srq Al-Aust, 2022, n. 39, p. 197
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- Publication type:
- Article
Cumulative and Long-Term Campaign Advertising Effects on Trust and Talk.
- Published in:
- International Journal of Public Opinion Research, 2017, v. 29, n. 1, p. 1, doi. 10.1093/ijpor/edv047
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- Publication type:
- Article
ARTVERTISING O EL ARTE COMO RECLAMO EN LA PUBLICIDAD: EL CASO DE LA CAMPAÑA ‘PRECIOBAJISMO’ DE LA EMPRESA LIDL.
- Published in:
- Fonseca: Journal of Communication, 2020, n. 21, p. 201, doi. 10.14201/fjc202021201218
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- Publication type:
- Article
Reflexivity and Intertextuality in Contemporary Indian Television Advertising: An Analysis of Vodafone ZooZoo Campaign.
- Published in:
- International Journal of Interdisciplinary Social Sciences, 2010, v. 5, n. 6, p. 111, doi. 10.18848/1833-1882/CGP/v05i06/51750
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- Publication type:
- Article
Intervention analysis to identify significant exposures in pulsing advertising campaigns: an operative procedure.
- Published in:
- Computational Management Science, 2005, v. 2, n. 4, p. 295, doi. 10.1007/s10287-005-0036-y
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- Publication type:
- Article
MERCHANDISING THE ADVERTISING CAMPAIGN.
- Published in:
- Journal of Marketing, 1944, v. 9, n. 2, p. 124, doi. 10.2307/1245982
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- Publication type:
- Article
Evaluating an Anti-Drinking and Driving Advertising Campaign With a Sample Survey and Time Series Intervention Analysis.
- Published in:
- Journal of the American Statistical Association, 1993, v. 88, n. 421, p. 50, doi. 10.2307/2290691
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- Publication type:
- Article
'It's like a drink you'd have before you go to a party': Analysis of a Vodka Cruiser advertising campaign.
- Published in:
- 2018
- By:
- Publication type:
- journal article