Works by Zheng, Lu


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    The current practices in food advertising.

    Published in:
    International Journal of Advertising, 2009, v. 28, n. 3, p. 527, doi. 10.2501/S0265048709200722
    By:
    • Kim, Kihan;
    • Cheong, Yunjae;
    • Zheng, Lu
    Publication type:
    Article
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    Technology licensing in China.

    Published in:
    Science & Public Policy (SPP), 2015, v. 42, n. 3, p. 293, doi. 10.1093/scipol/scu037
    By:
    • Yuandi Wang;
    • Jason Li-Ying;
    • Jin Chen;
    • Zheng Lu
    Publication type:
    Article
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