Found: 15
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Rethinking scarcity and poverty: Building bridges for shared insight and impact.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2023, v. 33, n. 3, p. 489, doi. 10.1002/jcpy.1323
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- Article
Uncovering Synergy and Dysergy in Consumer Reviews: A Machine Learning Approach.
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- Management Science, 2023, v. 69, n. 4, p. 2339, doi. 10.1287/mnsc.2022.4443
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- Article
The Effects of Channel Experiences and Direct Marketing on Customer Retention in Multichannel Settings.
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- Journal of Interactive Marketing, 2016, v. 36, p. 77, doi. 10.1016/j.intmar.2016.05.002
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- Article
Dynamic Targeted Pricing in B2B Relationships.
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- Marketing Science, 2014, v. 33, n. 3, p. 317, doi. 10.1287/mksc.2013.0842
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- Article
Probabilistic Topic Model for Hybrid Recommender Systems: A Stochastic Variational Bayesian Approach.
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- Marketing Science, 2018, v. 37, n. 6, p. 987, doi. 10.1287/mksc.2018.1113
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- Article
Influencer Marketing Effectiveness.
- Published in:
- Journal of Marketing, 2022, v. 86, n. 6, p. 93, doi. 10.1177/00222429221102889
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- Article
How Physical Stores Enhance Customer Value: The Importance of Product Inspection Depth.
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- Journal of Marketing, 2022, v. 86, n. 2, p. 166, doi. 10.1177/00222429211012106
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- Article
Strategic Information Transmission in Peer-to-Peer Lending Markets.
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- Journal of Marketing, 2018, v. 82, n. 2, p. 42, doi. 10.1509/jm.16.0113
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- Article
Dynamic Relationship Marketing.
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- Journal of Marketing, 2016, v. 80, n. 5, p. 53, doi. 10.1509/jm.15.0066
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- Article
Multichannel discount spillover in B2B markets.
- Published in:
- Journal of the Academy of Marketing Science, 2024, v. 52, n. 4, p. 1086, doi. 10.1007/s11747-023-00973-z
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- Article
Seller marketing capability, brand reputation, and consumer journeys on e-commerce platforms.
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- Journal of the Academy of Marketing Science, 2021, v. 49, n. 5, p. 994, doi. 10.1007/s11747-021-00773-3
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- Article
Correction to: Consumer dynamics: theories, methods, and emerging directions.
- Published in:
- 2021
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- Correction Notice
Consumer dynamics: theories, methods, and emerging directions.
- Published in:
- Journal of the Academy of Marketing Science, 2021, v. 49, n. 1, p. 166, doi. 10.1007/s11747-020-00720-8
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- Publication type:
- Article
Dynamic customer interdependence.
- Published in:
- Journal of the Academy of Marketing Science, 2019, v. 47, n. 4, p. 723, doi. 10.1007/s11747-019-00627-z
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- Publication type:
- Article
Getting real about consumer poverty: Deep processes for transformative action.
- Published in:
- Journal of Consumer Affairs, 2022, v. 56, n. 3, p. 1332, doi. 10.1111/joca.12479
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- Article