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Auditing the Health Care Enterprise.
- Published in:
- Journal of Health Care Marketing, 1994, v. 14, n. 4, p. 28
- By:
- Publication type:
- Article
WHAT IS QUALITY AND HOW MUCH DOES IT REALLY MATTER?
- Published in:
- 1991
- By:
- Publication type:
- Speech
Linking Service Quality, Customer Satisfaction, and Behavioral Intention.
- Published in:
- Journal of Health Care Marketing, 1989, v. 9, n. 4, p. 5
- By:
- Publication type:
- Article
Preference Segmentation of Health Care Services: The Old-Fashioneds, Value Conscious, Affluents, and Professional Want-It-Alls.
- Published in:
- Journal of Health Care Marketing, 1988, v. 8, n. 2, p. 14
- By:
- Publication type:
- Article
HOSPITAL CHOICE: PATIENT ATTRIBUTION OF THE DECISION AND SATISFACTION WITH THE SERVICES.
- Published in:
- Journal of Health Care Marketing, 1987, v. 7, n. 1, p. 61
- By:
- Publication type:
- Article
ACHIEVING EXCELLENCE IN HEALTH CARE MARKETING: THE NEED TO MEASURE IMPACT.
- Published in:
- 1985
- By:
- Publication type:
- Editorial
An Inductive Model of Industrial Supplier Choice Processes.
- Published in:
- Journal of Marketing, 1984, v. 48, n. 1, p. 30, doi. 10.1177/002224298404800103
- By:
- Publication type:
- Article
SENSITIVITIES OF MARKET SEGMENTS TO SEPARATE ADVERTISING STRATEGIES.
- Published in:
- Journal of Marketing, 1981, v. 45, n. 1, p. 63, doi. 10.2307/1251721
- By:
- Publication type:
- Article
Achieving Requisite Variety in Customer Experience Research for Improving Marketing Relationship Performances.
- Published in:
- International Journal of Business & Economics, 2017, v. 16, n. 2, p. 127
- By:
- Publication type:
- Article
Triple Sense-Making of Findings from Marketing Experiments Using the Dominant Variable Based-Logic, Case-Based Logic, and Isomorphic Modeling.
- Published in:
- International Journal of Business & Economics, 2013, v. 12, n. 2, p. 131
- By:
- Publication type:
- Article
Guest Editorial: Sense Making, Dilemmas, and Solutions in Strategic Management.
- Published in:
- International Journal of Business & Economics, 2013, v. 12, n. 2, p. 91
- By:
- Publication type:
- Article
Government Regulations of Business, Corruption, Reforms, and the Economic Growth of Nations.
- Published in:
- International Journal of Business & Economics, 2012, v. 11, n. 2, p. 127
- By:
- Publication type:
- Article
Overcoming Bystander Apathy and Non-Intervention in Alcohol-Poisoning Emergency Situations: Advancing Field Testing of Training-for-Intervention Theory via Thought Experiments.
- Published in:
- International Journal of Business & Economics, 2012, v. 11, n. 2, p. 93
- By:
- Publication type:
- Article
Identifying X-consumers using causal recipes: "whales" and "jumbo shrimps" casino gamblers.
- Published in:
- 2012
- By:
- Publication type:
- journal article
Extremely Frequent Behavior in Consumer Research: Theory and Empirical Evidence for Chronic Casino Gambling.
- Published in:
- Journal of Gambling Studies, 2009, v. 25, n. 3, p. 297, doi. 10.1007/s10899-009-9130-3
- By:
- Publication type:
- Article
LIVED EXPERIENCES AND ADVANCING SCIENCE IN LIFESTYLE, LEISURE, AND TOURISM: INTRODUCTION AND PART I TO THE SPECIAL ISSUES OF PAPERS OF THE FOURTH SYMPOSIUM ON THE CONSUMER PSYCHOLOGY OF TOURISM, HOSPITALITY, AND LEISURE RESEARCH.
- Published in:
- 2006
- By:
- Publication type:
- Editorial
DOMESTIC LEISURE TRAVELER PURCHASE AND CONSUMPTION SYSTEMS.
- Published in:
- Tourism Analysis, 2003, v. 8, n. 2-4, p. 149, doi. 10.3727/108354203774076643
- By:
- Publication type:
- Article
Advertisers' Willingness to Substantiate Their Claims.
- Published in:
- Journal of Consumer Affairs, 1977, v. 11, n. 1, p. 135, doi. 10.1111/j.1745-6606.1977.tb00603.x
- By:
- Publication type:
- Article
CONSUMPTION OCCASION INFLUENCE ON CONSUMER BRAND CHOICE.
- Published in:
- Decision Sciences, 1978, v. 9, n. 2, p. 273, doi. 10.1111/j.1540-5915.1978.tb01384.x
- By:
- Publication type:
- Article
COMPUTER ABSTRACTS.
- Published in:
- 1977
- By:
- Publication type:
- Abstract
Is There a Generalized Risky Shift Phenomenon in Consumer Behavior?
- Published in:
- Journal of Marketing Research (JMR), 1974, v. 11, n. 2, p. 225, doi. 10.2307/3150569
- By:
- Publication type:
- Article
The Effect of Salesman Similarity and Expertise on Consumer Purchasing Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1974, v. 11, n. 2, p. 198, doi. 10.2307/3150562
- By:
- Publication type:
- Article
Informal Group Influence on Risk Taking.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 2, p. 223, doi. 10.2307/3149962
- By:
- Publication type:
- Article
Overcoming the illusion of will and self-fabrication: Going beyond naïve subjective personal introspection to an unconscious/conscious theory of behavior explanation.
- Published in:
- Psychology & Marketing, 2006, v. 23, n. 3, p. 257, doi. 10.1002/mar.20099
- By:
- Publication type:
- Article
Advancing From Subjective to Confirmatory Personal Introspection in Consumer Research.
- Published in:
- Psychology & Marketing, 2004, v. 21, n. 12, p. 987, doi. 10.1002/mar.20034
- By:
- Publication type:
- Article
Advancing Means-End Chains by Incorporating Heider's Balance Theory and Fournier's Consumer-Brand Relationship Typology.
- Published in:
- Psychology & Marketing, 2004, v. 21, n. 4, p. 279, doi. 10.1002/mar.20006
- By:
- Publication type:
- Article
Testing Consumers' Motivation and Linguistic Ability as Moderators of Advertising Readability.
- Published in:
- Psychology & Marketing, 2003, v. 20, n. 7, p. 599, doi. 10.1002/mar.10088
- By:
- Publication type:
- Article
How Buyers Frame Problems: Revisited.
- Published in:
- Psychology & Marketing, 2001, v. 18, n. 6, p. 617, doi. 10.1002/mar.1023
- By:
- Publication type:
- Article
Updating Heider's Balance Theory in Consumer Behavior: A Jewish Couple Buys a German Car and Additional Buying-Consuming Transformation Stories.
- Published in:
- Psychology & Marketing, 2001, v. 18, n. 5, p. 475, doi. 10.1002/mar.1017
- By:
- Publication type:
- Article
Editorial: Sense Making in Marketing Organizations and Consumer Psychology: Theory and Practice.
- Published in:
- 2001
- By:
- Publication type:
- Editorial
Social Interaction Effects in the Framing of Buying Decisions.
- Published in:
- Psychology & Marketing, 1994, v. 11, n. 1, p. 27, doi. 10.1002/mar.4220110105
- By:
- Publication type:
- Article
Who Approves Fraudulence? Configurational Causes of Consumers' Unethical Judgments.
- Published in:
- Journal of Business Ethics, 2019, v. 158, n. 3, p. 713, doi. 10.1007/s10551-017-3703-3
- By:
- Publication type:
- Article
Consumers' Self-Forecasts of Behavioral Changes Following Energy Price Increases.
- Published in:
- Advances in Consumer Research, 1999, v. 26, n. 1, p. 58
- By:
- Publication type:
- Article
Forecasting Consumer Acceptance of New Products for Multiple Market Segments Using Multiple Methods.
- Published in:
- Advances in Consumer Research, 1989, v. 16, n. 1, p. 326
- By:
- Publication type:
- Article
IDENTIFY NEGOTIATIONS IN BUYER-SELLER INTERACTIONS.
- Published in:
- Advances in Consumer Research, 1985, v. 12, n. 1, p. 443
- By:
- Publication type:
- Article
COMMENTS ON METHODOLOGICAL ISSUES IN ADVERTISING.
- Published in:
- Advances in Consumer Research, 1983, v. 10, n. 1, p. 288
- By:
- Publication type:
- Article
INQUIRY RESPONSE RATES, COST AND REVENUE PER INQUIRY OF REPETITIVE PRINT ADVERTISING.
- Published in:
- Advances in Consumer Research, 1981, v. 8, n. 1, p. 428
- By:
- Publication type:
- Article
AN EXAMINATION OF THE STRUCTURE OF BUYING-SELLING INTERACTION AMONG INSURANCE AGENTS AND PROSPECTIVE CUSTOMERS.
- Published in:
- Advances in Consumer Research, 1980, v. 7, n. 1, p. 387
- By:
- Publication type:
- Article
OBSERVATIONS OF BUYER AND SELLER TRANSACTIONS.
- Published in:
- Advances in Consumer Research, 1978, v. 5, n. 1, p. 643
- By:
- Publication type:
- Article
LONGITUDINAL ANALYSIS OF CONSUMER ATTITUDE, INTENTION, AND BEHAVIOR TOWARD BEER BRAND CHOICE.
- Published in:
- Advances in Consumer Research, 1977, v. 4, n. 1, p. 349
- By:
- Publication type:
- Article
CONSUMER RESPONSE TO ALTERNATIVE SELLING STRATEGIES: A FIELD EXPERIMENT.
- Published in:
- Advances in Consumer Research, 1976, v. 3, n. 1, p. 398
- By:
- Publication type:
- Article
SIMILARITIES AND DIFFERENCES OF GENERALIZED BRAND ATTITUDES, BEHAVIORAL INTENTIONS, AND REPORTED BEHAVIOR.
- Published in:
- Advances in Consumer Research, 1975, v. 2, n. 1, p. 335
- By:
- Publication type:
- Article
EFFECTS OF PRIOR DECISION-MAKING, DEMOGRAPHICS, AND PSYCHOGRAPHICS ON MARITAL ROLES FOR PURCHASING DURABLES.
- Published in:
- Advances in Consumer Research, 1975, v. 2, n. 1, p. 81
- By:
- Publication type:
- Article
Measuring linkage-advertising effects on customer behaviour and net revenue: Using quasi...
- Published in:
- Canadian Journal of Administrative Sciences (Canadian Journal of Administrative Sciences), 1997, v. 14, n. 2, p. 214, doi. 10.1111/j.1936-4490.1997.tb00131.x
- By:
- Publication type:
- Article
Can You Always Catch More Flies with Honey than with Vinegar? Applying an Asymmetric Approach to Transformational Leadership Research.
- Published in:
- Journal of Business & Psychology, 2022, v. 37, n. 1, p. 191, doi. 10.1007/s10869-021-09737-4
- By:
- Publication type:
- Article
Advancing consumer behaviour theory in tourism via visual narrative art.
- Published in:
- International Journal of Tourism Research, 2010, v. 12, n. 5, p. 418, doi. 10.1002/jtr.762
- By:
- Publication type:
- Article
NORMATIVE AND ATTITUDINAL CONTROL AS MODERATING INFLUENCES ON MARIJUANA USE.
- Published in:
- Journal of Health & Social Behavior, 1978, v. 19, n. 2, p. 199, doi. 10.2307/2136535
- By:
- Publication type:
- Article
Achieving Requisite Variety in Customer Experience Research for Improving Marketing Relationship Performances.
- Published in:
- International Journal of Business & Economics (16070704), 2017, v. 16, n. 2, p. 127
- By:
- Publication type:
- Article
Triple Sense-Making of Findings from Marketing Experiments Using the Dominant Variable Based-Logic, Case-Based Logic, and Isomorphic Modeling.
- Published in:
- International Journal of Business & Economics (16070704), 2013, v. 12, n. 2, p. 131
- By:
- Publication type:
- Article
Guest Editorial: Sense Making, Dilemmas, and Solutions in Strategic Management.
- Published in:
- International Journal of Business & Economics (16070704), 2013, v. 12, n. 2, p. 91
- By:
- Publication type:
- Article