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Factors Affecting Location-Based Mobile Advertising Effects: An Integrative Perspective.
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- Management Issues / Problemy Zarządzania, 2021, v. 19, n. 1, p. 107, doi. 10.7172/1644-9584.91.8
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- Article
CZAS JAKO ZMIENNA W PROCESACH PLANOWANIA I POMIARU EFEKTÓW KOMUNIKACJI MARKETINGOWEJ.
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- Management Sciences / Nauki o Zarzadzaniu, 2013, v. 17, n. 4, p. 198, doi. 10.15611/noz.2013.4.15
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- Article
THE ETHICAL DILEMMAS IN MARKETING - THE POSITIVE IDEA AND ITS DESIRABLE AND UNDESIRABLE CONSEQUENCES.
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- Acta Scientiarum Polonorum. Oeconomia, 2016, v. 15, n. 4, p. 195
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- Article