Found: 5

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  • MARKETING INSTITUTIONS.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Lamb, Charles;
    • Penn, William S.;
    • Adams, Kendall A.;
    • Gable, Myron;
    • Wise, Gordon L.;
    • Walker, Bruce J.;
    • Fagan, C. L.;
    • Dixon, Donald F.;
    • Etzel, Michael J.;
    • Becherer, Richard C.
    Publication type:
    Abstract

  • MACROMARKETING.

    Published in:
    1976
    By:
    • Gross, Walter;
    • Michman, R. D.;
    • Lamb, Charles;
    • King, Robert L.;
    • Fagan, C. L.;
    • Hindersman, Charles H.;
    • Muhlbacher, Hans;
    • Jolson, Marvin A.;
    • Dixon, Donald F.;
    • Meissner, Frank;
    • Wise, Gordon L.;
    • Etzel, Michael J.;
    • Penn, William S.
    Publication type:
    Abstract

  • 20. SOCIAL ASPECTS OF MARKETING.

    Published in:
    1975
    By:
    • Fagan, C. L.;
    • Wise, Gordon L.;
    • Walker, Bruce J.
    Publication type:
    Abstract

  • 10. INTERNATIONAL MARKETING.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • Lamb, Charles;
    • Wise, Gordon L.;
    • LaPlaca, Peter J.;
    • Meissner, Frank;
    • Fagan, C. L.
    Publication type:
    Abstract

  • Sex and Race Discrimination in the New Car Showroom: A Fact or Myth?

    Published in:
    Journal of Consumer Affairs, 1977, v. 11, n. 2, p. 107, doi. 10.1111/j.1745-6606.1977.tb00622.x
    By:
    • Wise, Gordon L.;
    • Cox, Myron K.;
    • Floto, Charles
    Publication type:
    Article