Works matching AU Teixeira Matos, Lívia Maria
Results: 2
O POSICIONAMENTO POLÍTICO DE MARCAS E O IMPACTO NO COMPORTAMENTO DO CONSUMIDOR.
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- REMark: Revista Brasileira de Marketing, 2024, v. 23, n. 4, p. 1695, doi. 10.5585/remark.v23i4.23685
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- Article
BRAND POLITICAL POSITIONING AND ITS IMPACT ON CONSUMER BEHAVIOR.
- Published in:
- REMark: Revista Brasileira de Marketing, 2024, v. 23, n. 4, p. 1665, doi. 10.5585/remark.v23i4.23685
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- Article