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Frontiers: The Persuasive Effect of Fox News: Noncompliance with Social Distancing During the COVID-19 Pandemic.
- Published in:
- Marketing Science, 2022, v. 41, n. 2, p. 230, doi. 10.1287/mksc.2021.1328
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- Article
Competitive Advertising on Brand Search: Traffic Stealing and Click Quality.
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- Marketing Science, 2021, v. 40, n. 5, p. 923, doi. 10.1287/mksc.2021.1289
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- Article
Competition and Crowd-Out for Brand Keywords in Sponsored Search.
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- Marketing Science, 2018, v. 37, n. 2, p. 200, doi. 10.1287/mksc.2017.1065
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- Article
Suspense and Surprise in Media Product Design: Evidence from Twitch.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 1, p. 1, doi. 10.1177/00222437221108653
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- Article
State-Dependent Demand Estimation with Initial Conditions Correction.
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- Journal of Marketing Research (JMR), 2020, v. 57, n. 5, p. 789, doi. 10.1177/0022243720941529
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- Article
Firms' reactions to public information on business practices: The case of search advertising.
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- Quantitative Marketing & Economics, 2019, v. 17, n. 2, p. 105, doi. 10.1007/s11129-018-9203-7
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- Article
Are Companies Exploiting a Loophole in Reg FD?
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- Journal of Forensic & Investigative Accounting, 2023, v. 15, n. 1, p. 119
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- Article