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  • CONSUMERISM.

    Published in:
    1973
    By:
    • Shawver, Donald L.;
    • Schutte, Thomas F.
    Publication type:
    Book Review

  • Marketing as a Communication System: The Marketing Concept Revisited.

    Published in:
    Journal of Marketing, 1972, v. 36, n. 4, p. 22, doi. 10.2307/1250422
    By:
    • Stidsen, Bent;
    • Schutte, Thomas F.
    Publication type:
    Article

  • The Semantics of Branding.

    Published in:
    Journal of Marketing, 1969, v. 33, n. 2, p. 5, doi. 10.2307/1249395
    By:
    • Schutte, Thomas F.
    Publication type:
    Article

  • 17. Research and Forecasting.

    Published in:
    1966
    By:
    • PETERS, WILLIAM S.;
    • SPENCER, ULRIC M.;
    • WOTRUBA, THOMAS R.;
    • SCHUTTE, THOMAS F.;
    • GROSS, WALTER;
    • FOX, HAROLD W.;
    • KING, ROBERT L.;
    • MOLINARI, GIANFRANCO
    Publication type:
    Abstract

  • 1. Advertising and Promotion.

    Published in:
    1966
    By:
    • WOLF, ALOIS F.;
    • SCHUTTE, THOMAS F.;
    • SPENCER, ULRIC M.;
    • FOX, HAROLD W.;
    • PETERS, WILLIAM S.;
    • REGAN, WILLIAM J.;
    • IBIELSKI, DIETER;
    • WEINHOLD, H.
    Publication type:
    Abstract

  • 17. Research and Forecasting.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Babione, F. A.;
    • Wotruba, Thomas R.;
    • Peters, William S.;
    • Spencer, Ulric M.;
    • Hindersman, Charles H.;
    • Schutte, Thomas F.;
    • Wolf, Alois F.;
    • Regan, William J.
    Publication type:
    Abstract

  • 1. Advertising and Promotion.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Fox, Harold W.;
    • Kahler, Ruel;
    • Schutte, Thomas F.;
    • Wieland, John H.;
    • Gross, Walter;
    • Wright, John S.;
    • Wolf, Alois F.
    Publication type:
    Abstract

  • 17. Research and Forecasting.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Peters, William S.;
    • Schutte, Thomas F.;
    • King, Robert L.;
    • Wolf, Alois F.;
    • Spencer, Ulric M.;
    • Hindersman, Charles H.
    Publication type:
    Abstract

  • 12. Marketing Management.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Fox, Harold W.;
    • Hindersman, Charles H.;
    • Arnay, Oscar P.;
    • Wieland, John H.;
    • Disch, Wolfgang K. A.;
    • Morgan, L. Robert;
    • Regan, William J.;
    • King, Robert L.;
    • Schutte, Thomas F.
    Publication type:
    Abstract

  • 7. Governmental and Regulatory Aspects.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Kushner, Dan;
    • Wieland, John H.;
    • Schutte, Thomas F.;
    • Gross, Walter;
    • Fox, Harold W.
    Publication type:
    Abstract

  • 5. Consumer Behavior.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Fox, Harold W.;
    • Schutte, Thomas F.;
    • Markin, Rom J.;
    • Kushner, Dan;
    • Wolf, Alois F.;
    • Hindersman, Charles H.;
    • King, Robert L.
    Publication type:
    Abstract

  • 4. Communication and Public Relations.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Regan, William J.;
    • Hindersman, Charles H.;
    • Fox, Harold W.;
    • Schutte, Thomas F.
    Publication type:
    Abstract

  • 1. Advertising and Promotion.

    Published in:
    1966
    By:
    • Penn, Jr., William S.;
    • Hindersman, Charles H.;
    • King, Robert L.;
    • Wolf, Alois F.;
    • Kushner, Dan;
    • Arnay, Oscar P.;
    • Regan, William J.;
    • Schutte, Thomas F.;
    • Disch, Wolfgang K. A.
    Publication type:
    Abstract

  • 18. Research and Research Techniques.

    Published in:
    1965
    By:
    • Penn Jr., William S.;
    • Schutte, Thomas F.;
    • Peters, William S.;
    • Kahler, Ruel;
    • Fisk, George;
    • Marks, Norton E.;
    • Spencer, Ulric M.;
    • Babione, F. A.;
    • Regan, William J.;
    • Ibielski, Dieter;
    • Bearchell Jr., Charles A.;
    • Strömbom, Bo;
    • Goldstucker, Jac L.;
    • Wolf, Alois F.
    Publication type:
    Abstract

  • 17. Pricing and Price Policies.

    Published in:
    1965
    By:
    • Penn Jr., William S.;
    • Schutte, Thomas F.;
    • Disch, Wolfgang K. A.;
    • Bearchell Jr., Charles A.;
    • Goldstucker, Jac L.
    Publication type:
    Abstract

  • 14. Marketing Education.

    Published in:
    1965
    By:
    • Penn Jr., William S.;
    • Worcester, Robert M.;
    • Hindersman, Charles H.;
    • Regan, William J.;
    • Schutte, Thomas F.;
    • Spencer, Ulric M.
    Publication type:
    Abstract

  • 1. Advertising and Sales Promotion.

    Published in:
    1965
    By:
    • Penn Jr., William S.;
    • Schutte, Thomas F.;
    • Goldstucker, Jac L.;
    • Wright, John S.;
    • Arnay, Oscar P.;
    • Böhne, F.R.;
    • Weinhold, H.;
    • Regan, William J.;
    • Fox, Harold W.
    Publication type:
    Abstract

  • 18. Research and Research Techniques.

    Published in:
    1964
    By:
    • Penn Jr., William S.;
    • Morgan, L. Robert;
    • Schutte, Thomas F.;
    • Fisk, George;
    • Wolf, Alois F.;
    • Regan, William J.
    Publication type:
    Abstract

  • 10. Foreign Marketing.

    Published in:
    1964
    By:
    • Wieland, John H.;
    • Spencer, Ulric M.;
    • Morgan, L. Robert;
    • Meissner, Frank;
    • Penn Jr., William S.;
    • Disch, Wolfgang K. A.;
    • Worcester, Robert M.;
    • Arnay, Oscar P.;
    • Regan, William J.;
    • Schutte, Thomas F.;
    • Fisk, George
    Publication type:
    Abstract

  • 1. Advertising and Sales Promotions.

    Published in:
    1964
    By:
    • Regan, William J.;
    • Spencer, Ulrich M.;
    • Schutte, Thomas F.;
    • Goldstucker, Jac L.;
    • Morgan, L. Robert;
    • Penn Jr., William S.;
    • Nicosia, Francesco M.
    Publication type:
    Abstract

  • 5. Consumer Analysis.

    Published in:
    1964
    By:
    • Penn Jr., William S.;
    • Fox, Harold W.;
    • Schutte, Thomas F.;
    • Regan, William J.;
    • Fisk, George;
    • Babione, F. A.;
    • Wolf, Alois F.
    Publication type:
    Abstract

  • 18. Research and Research Techniques.

    Published in:
    1964
    By:
    • Fox, Harold W.;
    • Spencer, Ulric M.;
    • Kahler, Ruel;
    • Penn Jr., William S.;
    • Schutte, Thomas F.;
    • King, Robert L.;
    • Fisk, George;
    • Hindersman, Charles H.;
    • Marks, Norton E.
    Publication type:
    Abstract

  • 10. Foreign Marketing.

    Published in:
    1964
    By:
    • Schutte, Thomas F.;
    • Worcester, Robert M.;
    • Arnay, Oscar P.;
    • Fox, Howard W.;
    • Goldstucker, Jac L.
    Publication type:
    Abstract

  • 3. Area Analysis.

    Published in:
    1964
    By:
    • Schutte, Thomas F.
    Publication type:
    Abstract

  • 1. Advertising and Sales Promotion.

    Published in:
    1964
    By:
    • Spencer, Ulrich M.;
    • Schutte, Thomas F.;
    • Fox, Harold W.;
    • Goldstucker, Jac L.;
    • Hindersman, Charles H.
    Publication type:
    Abstract

  • 15. Marketing Management.

    Published in:
    1964
    By:
    • Penn, Willam S.;
    • Regan, William J.;
    • Luck, David J.;
    • Hindersman, Charles H.;
    • Schutte, Thomas F.;
    • Babione, Francis A.
    Publication type:
    Abstract

  • 1. Advertising and Sales Promotion.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Regan, William J.;
    • Luck, David J.;
    • Schutte, Thomas F.
    Publication type:
    Abstract