Works matching AU Schroeder, Jonathan E.


Results: 33
    1

    Forms of inconspicuous consumption.

    Published in:
    Marketing Theory, 2017, v. 17, n. 4, p. 491, doi. 10.1177/1470593117710983
    By:
    • Wu, Zhiyan;
    • Luo, Jifeng;
    • Schroeder, Jonathan E.;
    • Borgerson, Janet L.
    Publication type:
    Article
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    The cultural codes of branding.

    Published in:
    Marketing Theory, 2009, v. 9, n. 1, p. 123, doi. 10.1177/1470593108100067
    By:
    • Schroeder, Jonathan E.
    Publication type:
    Article
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    Book Reviews.

    Published in:
    2006
    By:
    • Kusz, JohnPaul;
    • Remington, R. Roger;
    • Kallish, Adam;
    • Shaw, Paul;
    • Schroeder, Jonathan E.;
    • Conradi, Jan
    Publication type:
    Book Review
    6
    7

    Rock Covers.

    Published in:
    2017
    By:
    • Schroeder, Jonathan E.
    Publication type:
    Book Review
    9
    10

    Reviews.

    Published in:
    2001
    By:
    • Nason, Robert W.;
    • Schroeder, Jonathan E.;
    • Mittelstaedt, Robert;
    • Dixon, Donald F.
    Publication type:
    Book Review
    11

    Reviews and Communications.

    Published in:
    Journal of Macromarketing, 1995, v. 15, n. 1, p. 124, doi. 10.1177/027614679501500118
    By:
    • Schroeder, Jonathan E.
    Publication type:
    Article
    12

    MEANING MATTERS.

    Published in:
    Journal of Advertising, 2010, v. 39, n. 2, p. 51, doi. 10.2753/JOA0091-3367390204
    By:
    • Puntoni, Stefano;
    • Schroeder, Jonathan E.;
    • Ritson, Mark
    Publication type:
    Article
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    Editorial.

    Published in:
    Consumption, Markets & Culture, 2008, v. 11, n. 3, p. 169, doi. 10.1080/10253860802190504
    By:
    • Peñaloza, Lisa;
    • Schroeder, Jonathan E.
    Publication type:
    Article
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    When Images Cause Trouble.

    Published in:
    Visual Communication Quarterly, 2014, v. 21, n. 4, p. 184, doi. 10.1080/15551393.2014.986575
    By:
    • Martin, Kelly Norris;
    • Schroeder, Jonathan E.
    Publication type:
    Article