Found: 14

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  • 4.0 MARKETING MIX.

    Published in:
    Journal of Marketing, 1980, v. 44, n. 1, p. 100
    By:
    • Gross, Walter;
    • Kahler, Ruel;
    • Leonard, Myron;
    • Jolson, Marvin A.;
    • King, Robert L.;
    • Pletcher, Barbara A.;
    • Becherer, Richard C.;
    • Lammers, H. Bruce;
    • Dixon, Donald F.;
    • Schoell, William F.;
    • Rucks, Conway
    Publication type:
    Article

  • 4. MARKETING MIX.

    Published in:
    1977
    By:
    • Lamb, Charles;
    • Pletcher, Barbara A.;
    • Gross, Walter;
    • Dixon, Donald F.;
    • Kahler, Ruel;
    • Schoell, William F.;
    • Hindersman, Charles H.;
    • Michman, R. D.;
    • Penn, William S.
    Publication type:
    Abstract

  • 1. MACROMARKETING.

    Published in:
    1977
    By:
    • Schoell, William F.;
    • Gable, Myron;
    • Lamb, Charles;
    • Plether, Barbara A.;
    • Penn, Jr., William S.;
    • Kahler, Ruel;
    • Michman, R. D.;
    • Hindersman, Charles H.;
    • Dixon, Donald F.
    Publication type:
    Abstract

  • MARKETING MIX.

    Published in:
    1976
    By:
    • King, Robert L.;
    • Kahler, Ruel;
    • Schoell, William F.;
    • Jackson, Donald W.;
    • Hindersman, Charles H.;
    • Lamb, Charles;
    • Dixon, Donald F.;
    • Etzel, Michael J.;
    • Michman, R. D.;
    • Jolson, M. A.;
    • Walker, Bruce J.;
    • Fagan, C. L.;
    • Lowry, John R.
    Publication type:
    Abstract

  • MARKETING INSTITUTIONS.

    Published in:
    1976
    By:
    • Lamb, Charles;
    • Walker, Bruce J.;
    • Schoell, William F.;
    • Becherer, Richard C.;
    • Dixon, Donald F.;
    • Penn, William S.;
    • Walker, R. D.
    Publication type:
    Abstract

  • MACROMARKETING.

    Published in:
    1976
    By:
    • Penn, William S.;
    • Schoell, William F.;
    • Lamb, Charles;
    • Walker, Bruce J.;
    • Hindersman, Charles H.;
    • Jackson, Donald W.;
    • Michman, R. D.;
    • King, Robert L.;
    • McLaughlin, Daniel J.
    Publication type:
    Abstract

  • 21. STORAGE AND TRANSPORTATION.

    Published in:
    1975
    By:
    • Penn, William S.;
    • Schoell, William F.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 13. PACKAGING.

    Published in:
    1975
    By:
    • Schoell, William F.
    Publication type:
    Abstract

  • 5. CONSUMER BEHAVIOR.

    Published in:
    1975
    By:
    • Mazze, Edward M.;
    • Schoell, William F.;
    • Perkins, Garey B.;
    • Lamb, Charles
    Publication type:
    Abstract

  • 3. CHANNELS OF DISTRIBUTION.

    Published in:
    1975
    By:
    • Jolson, M. A.;
    • Schoell, William F.
    Publication type:
    Abstract

  • 21. STORAGE AND TRANSPORTATION.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • Walker, Bruce J.;
    • Schoell, William F.;
    • LaPlaca, Peter J.
    Publication type:
    Abstract

  • 14. PLANNING AND STRATEGY.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • Becherer, Richard C.;
    • Fagan, C. L.;
    • Schoell, William F.;
    • Kahler, Ruel;
    • Maruna, Tom
    Publication type:
    Abstract

  • 11. MARKETING EDUCATION.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • Schoell, William F.
    Publication type:
    Abstract

  • 1. ADVERTISING AND PROMOTION.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • LaPlaca, Peter J.;
    • Schoell, William F.;
    • Lamb, Charles;
    • Michman, R. D.;
    • Jolson, M. A.;
    • Walker, Bruce J.;
    • Maruna, Tom
    Publication type:
    Abstract