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The Handmade Effect: What's Love Got to Do with It?
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- Journal of Marketing, 2015, v. 79, n. 2, p. 98, doi. 10.1509/jm.14.0018
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- Article
All That Is Users Might Not Be Gold: How Labeling Products as User Designed Backfires in the Context of Luxury Fashion Brands.
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- Journal of Marketing, 2013, v. 77, n. 5, p. 75, doi. 10.1509/jm.11.0330
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- Article
The Innovation Effect of User Design: Exploring Consumers' Innovation Perceptions of Firms Selling Products Designed by Users.
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- Journal of Marketing, 2012, v. 76, n. 5, p. 18, doi. 10.1509/jm.10.0462
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- Article
The Psychological Effects of Empowerment Strategies on Consumers' Product Demand.
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- Journal of Marketing, 2010, v. 74, n. 1, p. 65, doi. 10.1509/jmkg.74.1.65
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- Article
Product uniqueness as a driver of customer utility in mass customization.
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- Marketing Letters, 2008, v. 19, n. 2, p. 93, doi. 10.1007/s11002-007-9029-7
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- Article
Lead users and the adoption and diffusion of new products: Insights from two extreme sports communities.
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- Marketing Letters, 2007, v. 18, n. 1/2, p. 15, doi. 10.1007/s11002-006-9009-3
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- Article
Beware of Sore Losers! Crowdsourcing Might Have Backfiring Effects Among Participants.
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- Marketing Review St. Gallen, 2022, n. 6, p. 22
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- Article
Paying Twice for Aesthetic Customization? The Negative Effect of Uniqueness on a Product's Resale Value.
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- Journal of Marketing Research (JMR), 2023, v. 60, n. 3, p. 602, doi. 10.1177/00222437221128576
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- Article
The Signal Value of Crowdfunded Products.
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- Journal of Marketing Research (JMR), 2021, v. 58, n. 4, p. 644, doi. 10.1177/00222437211012451
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- Publication type:
- Article
Making the World a Better Place: How Crowdfunding Increases Consumer Demand for Social-Good Products.
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- Journal of Marketing Research (JMR), 2021, v. 58, n. 2, p. 363, doi. 10.1177/0022243720970445
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- Article
Customization in Luxury Brands: Can Valentino Get Personal?
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- Journal of Marketing Research (JMR), 2020, v. 57, n. 5, p. 937, doi. 10.1177/0022243720943191
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- Article
The Self-Expressive Customization of a Product Can Improve Performance.
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- Journal of Marketing Research (JMR), 2017, v. 54, n. 5, p. 816, doi. 10.1509/jmr.14.0293
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- Article
The Value of Marketing Crowdsourced New Products as Such: Evidence from Two Randomized Field Experiments.
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- Journal of Marketing Research (JMR), 2017, v. 54, n. 4, p. 525, doi. 10.1509/jmr.15.0244
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- Publication type:
- Article
I Didn't Win! An Overlooked Downside of Crowdsourcing?
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- Journal of Interactive Marketing, 2024, v. 59, n. 1, p. 42, doi. 10.1177/10949968231184417
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- Publication type:
- Article
Learning from leading-edge customers at The Sims: opening up the innovation process using toolkits.
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- R&D Management, 2006, v. 36, n. 3, p. 237, doi. 10.1111/j.1467-9310.2006.00433.x
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- Article
Paying Twice to Have It Your Way? The Backfiring Effect of Unique Product Configurations on a Product’s Resale Value.
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- Advances in Consumer Research, 2022, v. 50, p. 382
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- Article
Feeling Unique and Grounded: Psychological Drivers and Consequences of Customer Engagement in Product Creation.
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- Advances in Consumer Research, 2020, v. 48, p. 857
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- Article
What Are The Key Drivers Of Consumer Preference For Crowdfunded Products?
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- Advances in Consumer Research, 2020, v. 48, p. 183
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- Publication type:
- Article
More Than Just the Money: Psychological and Behavioral Consequences of Participating in Crowdfunding.
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- 2016
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- Publication type:
- Abstract
The value increment of mass-customized products: an empirical assessment.
- Published in:
- Journal of Consumer Behaviour, 2006, v. 5, n. 4, p. 317, doi. 10.1002/cb.183
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- Article
Válcovitá konkrece z terciérních sedimentů od Suchonic.
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- Zprávy Vlastivědného Muzea v Olomouci, 2020, n. 319, p. 111
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- Publication type:
- Article
Exploring the Origins of intrinsic motivation.
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- Motivation & Emotion, 2023, v. 47, n. 1, p. 28, doi. 10.1007/s11031-022-09969-8
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- Article
The Value of Crowdsourcing: Can Users Really Compete with Professionals in Generating New Product Ideas?
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- Journal of Product Innovation Management, 2012, v. 29, n. 2, p. 245, doi. 10.1111/j.1540-5885.2011.00893.x
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- Publication type:
- Article
Customer Empowerment in New Product Development.
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- Journal of Product Innovation Management, 2011, v. 28, n. 1, p. 17, doi. 10.1111/j.1540-5885.2010.00778.x
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- Publication type:
- Article
Why Customers Value Self-Designed Products: The Importance of Process Effort and Enjoyment.
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- Journal of Product Innovation Management, 2010, v. 27, n. 7, p. 1020, doi. 10.1111/j.1540-5885.2010.00768.x
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- Publication type:
- Article
Complementing Mass Customization Toolkits with User Communities: How Peer Input Improves Customer Self-Design.
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- Journal of Product Innovation Management, 2008, v. 25, n. 6, p. 546, doi. 10.1111/j.1540-5885.2008.00321.x
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- Publication type:
- Article
Extending Lead-User Theory: Antecedents and Consequences of Consumers' Lead Userness.
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- Journal of Product Innovation Management, 2008, v. 25, n. 4, p. 331, doi. 10.1111/j.1540-5885.2008.00305.x
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- Publication type:
- Article
Finding Commercially Attractive User Innovations: A Test of Lead-User Theory.
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- Journal of Product Innovation Management, 2006, v. 23, n. 4, p. 301, doi. 10.1111/j.1540-5885.2006.00203.x
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- Publication type:
- Article
University Knowledge Inside: How and When University–Industry Collaborations Make New Products More Attractive to Consumers.
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- Journal of Marketing, 2024, v. 88, n. 2, p. 1, doi. 10.1177/00222429231185313
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- Publication type:
- Article
Connecting to Place, People, and Past: How Products Make Us Feel Grounded.
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- Journal of Marketing, 2022, v. 86, n. 4, p. 1, doi. 10.1177/00222429211027469
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- Publication type:
- Article
Sales and Self: The Noneconomic Value of Selling the Fruits of One's Labor.
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- Journal of Marketing, 2022, v. 86, n. 3, p. 40, doi. 10.1177/00222429211064263
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- Publication type:
- Article
Author Correction: Facial mask personalization encourages facial mask wearing in times of COVID-19.
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- 2022
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- Publication type:
- Correction Notice
Facial mask personalization encourages facial mask wearing in times of COVID-19.
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- Scientific Reports, 2022, v. 12, n. 1, p. 1, doi. 10.1038/s41598-021-04681-y
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- Publication type:
- Article
Earmarking Donations to Charity: Cross-cultural Evidence on Its Appeal to Donors Across 25 Countries.
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- Management Science, 2020, v. 66, n. 10, p. 4820, doi. 10.1287/mnsc.2019.3397
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- Publication type:
- Article
Why and When Consumers Prefer Products of User-Driven Firms: A Social Identification Account.
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- Management Science, 2015, v. 61, n. 8, p. 1978, doi. 10.1287/mnsc.2014.1999
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- Publication type:
- Article
Integrating Problem Solvers from Analogous Markets in New Product Ideation.
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- Management Science, 2014, v. 60, n. 4, p. 1063, doi. 10.1287/mnsc.2013.1805
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- Publication type:
- Article
The "I Designed It Myself" Effect in Mass Customization.
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- Management Science, 2010, v. 56, n. 1, p. 125, doi. 10.1287/mnsc.1090.1077
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- Publication type:
- Article
Innovation in the digital economy: a broader view of its scope, antecedents, and consequences.
- Published in:
- Journal of the Academy of Marketing Science, 2021, v. 49, n. 4, p. 627, doi. 10.1007/s11747-021-00793-z
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- Publication type:
- Article