Works by Rumsch, Wolf-Christian

Results: 1
    1

    R&D REPUTATION AND CORPORATE BRAND VALUE.

    Published in:
    Research Technology Management, 2009, v. 52, n. 4, p. 16, doi. 10.1080/08956308.2009.11657575
    By:
    • Gassmann, Oliver;
    • Rumsch, Wolf-Christian;
    • Rüetsche, Erich;
    • Bader, Martin A.
    Publication type:
    Article