Found: 14
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Uso de sistemas de gestión de relaciones con clientes: evidencias de Instituciones de Educación Superior en Colombia.
- Published in:
- Libre Empresa, 2017, v. 14, n. 1, p. 241, doi. 10.18041/libemp.2017v14n1.27111
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- Article
Comparison of commercial management practices in higher education institutions based on the differences between the marketing and admissions managers and the students in the process of choosing a professional career perception.
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- Libre Empresa, 2017, v. 14, n. 2, p. 13, doi. 10.18041/libemp.2017.v14n2.28201
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- Article
The Relationship between Intrinsic Motivations and Commitment of Consumers in Brand Communities of Entertainment Media.
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- Periodica Polytechnica: Social & Management Sciences, 2022, v. 30, n. 2, p. 114, doi. 10.3311/PPso.16318
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- Article
Comportamiento del consumidor infantil: recordación y preferencia de atributos sensoriales de marcas y productos para la lonchera en niños de Bogotá.
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- Revista Poliantea, 2015, v. 11, n. 20, p. 39, doi. 10.15765/plnt.v11i20.651
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- Article
Service quality for continuing higher education in online learning environments.
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- Revista Entramado, 2018, v. 14, n. 2, p. 22, doi. 10.18041/1900-3803/entramado.2.4730
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- Article
Asociación entre motivaciones extrínsecas e intrínsecas y decisión de compra en productos de lujo en Colombia.
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- Revista de Ciencias Sociales (13159518), 2018, v. 24, n. 3, p. 50, doi. 10.31876/rcs.v24i3.24921
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- Article
Characterization of the Purchase Decision Process in the Category of Individual Life Insurance with Savings.
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- International Journal of Industrial Engineering & Management (IJIEM), 2019, v. 10, n. 4, p. 269, doi. 10.24867/IJIEM-2019-4-246
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- Article
Orientación al Mercado en las Pequeñas Empresas del Sector Calzado en Cuero de la Ciudad de Bogotá.
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- Investigación Administrativa, 2017, n. 120, p. 41
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- Article
Valor percibido en instituciones de educación superior por parte de estudiantes de modalidad virtual.
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- Pensamiento & Gestión, 2019, n. 46, p. 79
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- Article
Citizen experience in public transport: A systematic review and future research agenda.
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- International Journal of Consumer Studies, 2022, v. 46, n. 2, p. 540, doi. 10.1111/ijcs.12699
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- Article
Buying behaviour and symbolic consumption of food and alcoholic beverages among people with religious affiliations in Bogota, Colombia.
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- International Journal of Consumer Studies, 2018, v. 42, n. 6, p. 599, doi. 10.1111/ijcs.12475
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- Article
Evaluación de los atributos de las Lovemarks en universidades en Bogotá.
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- Revista Virtual Universidad Católica del Norte, 2021, n. 63, p. 223, doi. 10.35575/rvucn.n63a9
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- Article
Lovemarks e investigaciones académicas en mercadotecnia: avance de un proceso de revisión sistemática de literatura.
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- CLIO América, 2022, v. 16, n. 31, p. 757, doi. 10.21676/23897848.4859
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- Article
Evaluación de la lógica dominante del servicio para el caso de los seguros de automóviles en Colombia.
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- CLIO América, 2018, v. 12, n. 23, p. 62, doi. 10.21676/23897848.2618
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- Article