Found: 15
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The conceptualization of enablers and constraints of in‐store buying as part of the affordances flow funnel process through scan and go apps.
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- Psychology & Marketing, 2024, v. 41, n. 5, p. 1060, doi. 10.1002/mar.21968
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- Article
Demystification and Actualisation of Data Saturation in Qualitative Research Through Thematic Analysis.
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- International Journal of Qualitative Methods, 2024, p. 1, doi. 10.1177/16094069241229777
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- Article
A Step-by-Step Process of Thematic Analysis to Develop a Conceptual Model in Qualitative Research.
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- International Journal of Qualitative Methods, 2023, p. 1, doi. 10.1177/16094069231205789
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- Article
A Step-by-Step Process of Thematic Analysis to Develop a Conceptual Model in Qualitative Research.
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- International Journal of Qualitative Methods, 2023, p. 1, doi. 10.1177/16094069231205789
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- Article
Luxury and Sustainability: Technological Pathways and Potential Opportunities.
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- Sustainability (2071-1050), 2022, v. 14, n. 9, p. 5209, doi. 10.3390/su14095209
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- Article
Customers' social interactions and panic buying behavior: Insights from social media practices.
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- Journal of Consumer Behaviour, 2021, v. 20, n. 5, p. 1191, doi. 10.1002/cb.1925
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- Article
Exploring customers' responses to online service failure and recovery strategies during Covid‐19 pandemic: An actor–network theory perspective.
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- Psychology & Marketing, 2021, v. 38, n. 9, p. 1440, doi. 10.1002/mar.21527
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- Article
Effects of online brand communities on millennials' brand loyalty in the fashion industry.
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- Psychology & Marketing, 2021, v. 38, n. 5, p. 774, doi. 10.1002/mar.21466
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- Article
Determinants of online brand communities' and millennials' characteristics: A social influence perspective.
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- Psychology & Marketing, 2021, v. 38, n. 5, p. 794, doi. 10.1002/mar.21470
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- Article
Developing UGC social brand engagement model: Insights from diverse consumers.
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- Journal of Consumer Behaviour, 2021, v. 20, n. 2, p. 426, doi. 10.1002/cb.1873
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- Article
An Empirical Investigation and Conceptual Model of Perceptions, Support, and Barriers to Marketing in Social Enterprises in Bangladesh.
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- Sustainability (2071-1050), 2021, v. 13, n. 1, p. 345, doi. 10.3390/su13010345
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- Article
The effects of online negative word‐of‐mouth on dissatisfied customers: A frustration–aggression perspective.
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- Psychology & Marketing, 2020, v. 37, n. 4, p. 564, doi. 10.1002/mar.21326
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- Article
Brand switching and consumer identification with brands in the smartphones industry.
- Published in:
- Journal of Consumer Behaviour, 2019, v. 18, n. 6, p. 463, doi. 10.1002/cb.1785
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- Article
An exploration of consumers' response to online service recovery initiatives.
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- International Journal of Market Research, 2017, v. 59, n. 1, p. 97, doi. 10.2501/IJMR-2016-048
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- Article
Online Social Gambling and Its Implications for the Study of Marketing Communications.
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- International Journal of Applied Behavioral Economics, 2015, v. 4, n. 3, p. 22, doi. 10.4018/IJABE.2015070102
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- Article